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Join us as we work to create a thriving ecosystem that delivers accessible, high-quality, and sustainable healthcare for all.
Senior Partnerships Marketing Associate
We are looking for a Senior Partnerships Marketing Associate to join the Partnerships Marketing team within our Marketing division. In this role, the Senior Partnerships Marketing Associate will work collaboratively in a fast-paced environment, with diverse stakeholders across the business including but not limited to the Partnerships, Payer, Customer Marketing, Brand, Operations, Customer Success, Sales and other various cross-functional Marketing teams. This individual will play a key role in supporting the execution and success of our Value-Added Services (VAS) program, as well as internal and external marketing campaigns. These efforts are focused on increasing awareness of our Marketplace and Payer partners, driving partner adoption and growth, and enhancing external and internal understanding of our Partnership programs and platform value.
The athenahealth Marketplace powers one of the most dynamic and interconnected ecosystems in healthcare, delivering a diverse range of integrated solutions and innovative applications designed to improve clinical outcomes, patient experiences, and financial performance. With over 500 partner solutions spanning more than 60 medical specialties and capabilities, the Marketplace offers our customers a seamless, curated experience, all within the trusted athenahealth platform.
The Partnerships Marketing team is integral to the success of the athenahealth Marketplace. From driving awareness and adoption to fostering growth and ensuring partner and customer success, the team’s efforts are aligned with achieving athenahealth’s business goals of fueling a thriving ecosystem. The team fosters strong partner relationships, drives revenue growth and enhances program awareness, connections and enablement.
Job Responsibilities
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Drive VAS bookings and oversee successful execution of services
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Communicate directly with partners on daily basis to create both curated and scalable marketing plans, while managing bookings, deadlines, execution, and frequently asked questions
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Execute and project manage VAS program and services, working cross-functionally with Parentships, Marketplace Operations, Customer Marketing, Events and Brand teams
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Oversee VAS calendar, reporting, deadlines, content collection, performance optimization, and related program collateral
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Lead the planning, development, and execution of marketing campaigns designed to increase program awareness, partner adoption, and customer connections
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Work with cross-functional teams, including Partnerships, Payer, Marketing, Operations, Sales, and Customer Success to design and execute campaigns that align with business goals and drive measurable results
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Leverage program data to ensure campaigns are aligned with customer and Payer needs and partners are effectively matched to customers who can benefit from their solutions
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Partner with customer-facing and internal enablement teams to equip them with the necessary tools, content, and talking points to effectively promote Marketplace partners to our customers
Typical Qualifications
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Bachelor’s degree, preferably in Marketing, Business, or related field
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3+ years in B2B marketing or related field
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Confident in managing and resolving issues with challenging clients/partners, maintaining strong relationships and ensuring client/partner satisfaction
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Proven success in closing mid-sized contracts (preferred)
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Experience in go-to-market planning and campaign execution
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Proficient in budget planning and management
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Confident in analyzing data and using insights to implement effective strategies and drive results
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Experience working with cross-functional teams
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Experience in creating customer and customer-facing team collateral and marketing content
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Copywriting experience (preferred in B2B SaaS, health tech, or tech industries) (preferred)
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Strong problem-solving, investigative, and organizational skills
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Excellent time management and multitasking in fast-paced environments
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Strong client/partner relationship management skills
About athenahealth
Here’s our vision: To create a thriving ecosystem that delivers accessible, high-quality, and sustainable healthcare for all.
What’s unique about our locations?
From an historic, 19th century arsenal to a converted, landmark power plant, all of athenahealth’s offices were carefully chosen to represent our innovative spirit and promote the most positive and productive work environment for our teams. Our 10 offices across the United States and India — plus numerous remote employees — all work to modernize the healthcare experience, together.
Our company culture might be our best feature.
We don't take ourselves too seriously. But our work? That’s another story. athenahealth develops and implements products and services that support US healthcare: It’s our chance to create healthier futures for ourselves, for our family and friends, for everyone.
Our vibrant and talented employees — or athenistas, as we call ourselves — spark the innovation and passion needed to accomplish our goal. We continue to expand our workforce with amazing people who bring diverse backgrounds, experiences, and perspectives at every level, and foster an environment where every athenista feels comfortable bringing their best selves to work.
Our size makes a difference, too: We are small enough that your individual contributions will stand out — but large enough to grow your career with our resources and established business stability.
Giving back is integral to our culture. Our athenaGives platform strives to support food security, expand access to high-quality healthcare for all, and support STEM education to develop providers and technologists who will provide access to high-quality healthcare for all in the future. As part of the evolution of athenahealth’s Corporate Social Responsibility (CSR) program, we’ve selected nonprofit partners that align with our purpose and let us foster long-term partnerships for charitable giving, employee volunteerism, insight sharing, collaboration, and cross-team engagement.
What can we do for you?
Along with health and financial benefits, athenistas enjoy perks specific to each location, including commuter support, employee assistance programs, tuition assistance, employee resource groups, and collaborative workspaces — some offices even welcome dogs.
In addition to our traditional benefits and perks, we sponsor events throughout the year, including book clubs, external speakers, and hackathons. And we provide athenistas with a company culture based on learning, the support of an engaged team, and an inclusive environment where all employees are valued.
We also encourage a better work-life balance for athenistas with our flexibility. While we know in-office collaboration is critical to our vision, we recognize that not all work needs to be done within an office environment, full-time. With consistent communication and digital collaboration tools, athenahealth enables employees to find a balance that feels fulfilling and productive for each individual situation.
athenahealth is committed to a policy of equal employment opportunity—that’s why we recruit and hire applicants without regard to race, color, religion, sex (including pregnancy), national origin, disability, age, sexual orientation, veteran status, genetic information, gender identity, gender expression, or any other factor prohibited by law. We’re happy to provide a reasonable accommodation, for those with a disability, to complete any part of the application process. If you are unable to access or use this online application process and need an alternative method for applying, please contact us at [email protected] for assistance.
https://www.athenahealth.com/careers/equal-opportunity
What We Do
athenahealth strives to cure complexity and simplify the practice of healthcare. Our innovative technology includes electronic health records, revenue cycle management, and patient engagement solutions that help healthcare providers, administrators, and practices eliminate friction for patients while getting paid efficiently. athenahealth partners with practices with purpose-built software backed by expertise to produce the insights needed to drive better clinical and financial outcomes. We’re inspired by our vision to create a thriving ecosystem that delivers accessible, high-quality, and sustainable healthcare for all.
For more information, please visit www.athenahealth.com
Why Work With Us
We are here to make an impact on the healthcare industry at scale. We enable our diverse teams to move fast, grapple with interesting technical challenges, and innovate at every level. We are on a modernization journey and build on the hybrid cloud. We deliver best-in-class solutions to help every patient receive the best possible care.
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