Senior Partner Marketing Manager - GSI Alliances

Posted 21 Hours Ago
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Waltham, MA
Hybrid
110K-135K Annually
Senior level
Artificial Intelligence • Big Data • Cloud • Information Technology • Software • Big Data Analytics • Automation
Dynatrace delivers answers and intelligent automation from data.
The Role
As a Senior Partner Marketing Manager, you will manage marketing plans and activities for global systems integrator partners, focusing on demand generation and awareness. Responsibilities include developing joint value propositions, managing marketing budgets, coordinating with stakeholders, and executing strategies that align with business goals.
Summary Generated by Built In

Your role at Dynatrace
As a Senior Partner Marketing Manager at Dynatrace, you will work with our largest global systems integrator (GSI) partners, including DXC, Deloitte and Eviden, to name a few. This is a global role, and you will be instrumental in creating and executing marketing plans at the global level, while working with Field and Regional Partner Marketers to support local execution.
Marketing activities will focus on marketing to our GSI Partners, as well as marketing with them, creating demand and awareness of our joint offerings in the market. Identifying scalable and repeatable initiatives will be key to success. This is a demand focused role, and metrics for success will focus on key persona engagement, and pipeline contribution.
As we focus on building and maturing relationships with GSI partners, this role presents an opportunity to shape the future of strategic alliance marketing at Dynatrace.
Responsibilities:

  • You're responsible for building plans and executing marketing activities that directly support our strategy and the appropriate business plans.
  • Serve as a primary point of contact for internal and external Strategic Alliance marketing requests while collaborating with key stakeholders to develop and own the marketing plan.
  • Drive development of joint value propositions, along with a standard bill-of-materials (BOM) for Strategic Alliances, including foundational assets such sales cheat sheets, solutions briefs and sales decks.
  • Identify and develop joint communications, demand generation and thought leadership opportunities and integrated programs to be activated by regional teams.
  • Build and maintain relationships with external stakeholders, including key Strategic Alliance partners, and internal stakeholders, including the Dynatrace Strategic Alliance team. Work closely with the global and regional marketing teams to amplify Strategic Alliance Partner presence in campaigns, programs and events where appropriate.
  • Manage the partner marketing budget to align with strategic priorities and drive results.


What will help you succeed
Minimum Requirements:

  • 5 years of progressive experience in Partner Marketing, preferably within the Tech industry
  • Bachelors Degree.


Preferred Requirements:

  • Proven track record developing and executing successful partner marketing programs to-, with- and through- GSIs
  • Strong understanding of go-to-market strategies
  • Experience in building and managing relationships with key partners
  • Proficiency in collaborating with cross-functional teams to advance the Strategic Alliances plans
  • Travel may be required in this role (up to 10%)


Candidates are required to work EST hours for this position, and can be remote or hybrid depending on location.
DOE, salary $110k - $135K, plus Health, Dental, Life, STD, LTD, 401K, PTO. Total compensation may vary depending on candidate experience/education and location.
Why you will love being a Dynatracer

What the Team is Saying

Michael Polter
Jamie Mallett
Trevor Ealy
Hannah Fleming
Kristen Armata
Steve Pace
John Rocker
The Company
HQ: Waltham , MA
4,700 Employees
Hybrid Workplace
Year Founded: 2005

What We Do

Dynatrace exists to make the world’s software work perfectly. Our unified platform combines broad and deep observability and continuous runtime application security with the most advanced AIOps to provide answers and intelligent automation from data at an enormous scale. This enables innovators to modernize and automate cloud operations, deliver software faster and more securely, and ensure flawless digital experiences. That’s why the world’s largest organizations trust the Dynatrace® platform to accelerate digital transformation.

Why Work With Us

Interested in Marketing or Sales? Majority of this office is dedicated to these primary functions. Our open floor plan is built for collaboration amongst teams and you can feel the excitement as we take over the digital world. Mingle with the executive team over a beer, say “hey” to the CEO on your way to the kitchen, or join our Office Olympics!

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Dynatrace Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Majority of roles are hybrid with flexibility. Please speak with our recruiting team for specific details on hybrid work.

Typical time on-site: 2 days a week
HQWaltham, MA
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