Senior Marketing Specialist

Posted 18 Days Ago
Be an Early Applicant
Time, IL
Junior
Gaming • Information Technology • Esports
The Role
The Senior Marketing Specialist will develop and implement innovative marketing campaigns, manage user acquisition across various channels, define performance metrics, conduct A/B tests, analyze user data, and collaborate with partners and marketing artists to optimize campaigns.
Summary Generated by Built In

At Peak, we are reaching hundreds of millions of users with our products. Marketing Team is at the core of developing and implementing marketing strategies in order to create impact and reach even more users.


We are seeking a highly motivated and analytical Senior Marketing Specialist to join our dynamic team at Peak. As a Senior Marketing Specialist, you will play a pivotal role in scaling our games worldwide by leveraging your analytical skills and creativity. If you're passionate about mobile gaming and enjoy working in a collaborative, fast-paced environment, you might be the person we are looking for!


Learn more about how we work in Marketing here!

Here’s what you’ll do

  • Focus on innovation and testing to discover new strategies for our marketing campaigns
  • Manage and optimize user acquisition campaigns across various channels, such as Meta, Google, TikTok, and video ad networks
  • Define the right key performance metrics and monitor them closely to optimize marketing campaigns for better results
  • Continuously conduct A/B tests and deliver new approaches based on the results
  • Identify key growth opportunities by analyzing user data, market trends, and competitor insights and make data-driven decisions to maximize the performance of our marketing campaigns
  • Initiate and maintain relationships with external partners and vendors
  • Team up with Marketing Artists to come up with creative plans by combining a data-driven approach and strong creative skills

Desired skills and experiences

  • 2+ years of Performance Marketing experience
  • Proven analytical abilities, with experience working with data sets
  • Passion for mobile gaming and an understanding of the gaming culture
  • Excellent communication and interpersonal skills

Working at Peak

  • Fast-paced environment with a tight-knit and collaborative culture
  • Never-ending learning and development opportunities
  • Relevant conferences abroad to stay up to date with the latest industry trends
  • Team events and trips
  • We support your personal and professional development with challenging projects and regular feedback
  • Full health benefits

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Top Skills

Performance Marketing
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The Company
Istanbul, Istanbul
181 Employees
On-site Workplace
Year Founded: 2020

What We Do

More than a decade ago we set out with a dream: To have millions of people playing our games all over the globe. We launched our casual puzzle game titles Toy Blast in 2015 and Toon Blast in 2017. Both games disrupted the casual puzzle game genre and rapidly became the most loved products of their type globally. With more than 400 million players, our dream keeps getting bigger. We’re going above and beyond, ever-improving our games and reaching more and more people.

Our goal at Peak is to gather people with high capabilities, strong values, and a will to shape Peak’s story. We always place progress, learning, and becoming a better team at the heart of our decision making. The Peak team has already touched the lives of countless millions of people around the world. Just imagine what we can do with you aboard

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