Senior Marketing Manager, Performance Marketing Programs

Posted 17 Hours Ago
Be an Early Applicant
Baltimore, MD
131K-218K Annually
Senior level
Fintech
The Role
The Senior Marketing Manager leads the performance marketing programs for the enterprise, developing team capabilities and managing strong relationships across divisions. They influence departmental alignment with strategic direction, communicate with stakeholders, ensure adherence to company policies, and coach team members while overseeing operational delivery and resource allocation.
Summary Generated by Built In

Overview: 

Manages and leads a Marketing function for the enterprise (i.e., a more narrow center of excellence).  Has deep subject matter expertise pertaining to area of responsibility with narrow purview / scope. Responsible for developing team capabilities that serve the evolving marketing needs of the enterprise. 

Functional area has narrow purview or scope.  Supervises a team of managers or professionals. Sphere of influence is more within Marketing and with key partners than across the enterprise but leader will influence across enterprise at select times.

Primary Responsibilities:

  • Understands needs mission, vision and strategic direction of the enterprise and supports departmental alignment.
  • Develops and manages strong relationships across the division and with key partners across the enterprise at select times.
  • Able to influence, create alignment, and inspire action within department and among peers.  May influence and create alignment across the enterprise in more narrow and select situations.
  • Collaboratively defines department vision, architecture, and framework for delivering required narrow functional area to the enterprise and applies industry best practices.
  • Works across Marketing to resource team to deliver enterprise outcomes.
  • Communicates clearly with department members as well as external stakeholders to create alignment. Influence, and inspire within department on more narrow scope.
  • Supports the definition, development, and implementation of procedures, practices, and routines within own department and ensures they are understood and adhered to.
  • May represent M&T in external events for research and networking activities that benefit the company.
  • Coaches and develops team members on a regular basis.  Oversees functional area's prioritization of work and delivery of outcomes.
  • Exercise usual authority of a manager concerning staffing, performance appraisals, promotions, salary recommendations, performance management and terminations.
  • Understand and adhere to the Company’s risk and regulatory standards, policies and controls in accordance with the Company’s Risk Appetite.  Identify risk-related issues needing escalation to management.
  • Promote an environment that supports diversity and reflects the M&T Bank brand.
  • Maintain M&T internal control standards, including timely implementation of internal and external audit points together with any issues raised by external regulators as applicable.
  • Complete other related duties as assigned.

Managerial/Supervisory Responsibilities:

Leads a team of individual contributors or Managers.

Education and Experience Required:

  • Bachelor's Degree
  • 9  years of Marketing experience or relevant experience
  • (Or in lieu of a degree, a combination of 13 years of higher education and relevant experience)
  • 3 years of team leadership experience
  • Experience in leading thru complex problems
  • Has demonstrated strong working relationships with internal and external partners at all levels of the organization
  • Proven decision-making ability to inform, educate and influence management and team members. 

Education and Experience Preferred:

  • MBA or other Master's Degree

M&T Bank is committed to fair, competitive, and market-informed pay for our employees. The pay range for this position is $130,840.95 - $218,068.25 Annual (USD). The successful candidate’s particular combination of knowledge, skills, and experience will inform their specific compensation.

LocationBaltimore, Maryland, United States of America

The Company
Baltimore, MD
21,590 Employees
On-site Workplace

What We Do

M&T Bank is a multi-state community-focused bank serving New York, Maryland, New Jersey, Pennsylvania, Delaware, Connecticut, Virginia, West Virginia and Washington, D.C. Founded in 1856, the company provides banking, investment, insurance and mortgage financial services to more than 3.6 million consumer, business and government clients.

Similar Jobs

Blend360 Logo Blend360

Field Marketing Manager

Database • Analytics
Remote
Columbia, MD, USA
390 Employees

Cloudera Logo Cloudera

Sr. Field Marketing Manager, Public Sector

Big Data • Software • Analytics
Remote
2 Locations
3092 Employees
4 Locations
26259 Employees
97K-172K Annually
3 Locations
2538 Employees
122K-178K Annually

Similar Companies Hiring

EDGE Thumbnail
Software • Fintech • Financial Services • Analytics
Chicago, IL
20 Employees
Bectran, Inc Thumbnail
Software • Machine Learning • Information Technology • Fintech • Automation • Artificial Intelligence
Schaumburg, IL
51 Employees
MassMutual India Thumbnail
Insurance • Information Technology • Fintech • Financial Services • Big Data
Hyderabad, Telangana

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account