Senior Marketing & Business Development Executive

Posted 5 Days Ago
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Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur
Mid level
Legal Tech
The Role
The Senior Marketing and Business Development Executive will lead client engagement initiatives, prepare pitch presentations, support market research, and implement business development strategies in the Asia Pacific region, specifically Malaysia. The role involves collaboration with senior stakeholders and the wider team to enhance client retention and raise the firm’s profile.
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Job Description

We are seeking a Senior Marketing and Business Development Executive to join our team in Asia Pacific. Based in Kuala Lumpur, the position will support the full range of marketing and business development strategy for our Malaysia practice. The emphasis is on attracting, retaining and engaging clients. This is an opportunity for an individual to grow and develop in an exciting and varied role in a fast-growing part of the business.
 

ASIA PACIFIC

Our Asia Pacific region offers end-to-end and advisory services to support all immigration needs. We have 12 partners and over 1,200 immigration professionals across 13 offices in Auckland, Bangkok, Beijing, Bengaluru, Brisbane, Hong Kong, Kochi, Kuala Lumpur, Melbourne, Perth, Shanghai, Singapore and Sydney.
 

THE TEAM

The role will work closely with our Director of our Malaysia practice, Marketing & APAC Business Development Director, APAC-based Partners and other immigration professionals, as well as the wider Marketing and Business Development team across the Fragomen network. Globally, the marketing and business development function is made up of 40+ professionals covering the full range of strategic marketing and business development support for the firm, and promoting exceptional client service.
 

KEY RESPONSIBILITIES, INTER ALIA:

  • Identify potential business opportunities with new and existing clients
  • Prepare partners and other client-facing teams for pitch presentations and client meetings
  • Support the pitch/RFI/RFP/RFQ process, including coordinating with teams across the firm and helping with drafting and follow-up
  • Carry out market research and track industry, client and competitor news and information
  • Work with broader team on effective client focus and retention strategies for the Asia Pacific region
  • Work with global communications’ colleagues to develop and implement effective social media strategy for office and region
  • Manage implementation and logistics for internal and external firm client events, working closely with wider events support team
  • Identify profile-raising opportunities, including coordination of directory and award submissions
  • Execute business development plans to support organisational objectives for the Malaysia practice
  • Assist in facilitation of development, editing and posting of firm video clips, blogs and related content
  • Build strong relationships with key stakeholders across the region and the wider firm
  • Work with colleagues across the region to identify and promote opportunities for collaboration and continuous improvement

QUALIFICATIONS & EXPERIENCE

We are looking for a highly-motivated, conscientious team player with exceptional communication and organisational skills. A high degree of curiosity, business acumen and flexibility are also essential, as are the ability to work to tight deadlines and multi task effectively. Working as part of a worldwide organisation spanning multiple time zones, travel in the region will also be necessary periodically.

  • Bachelor’s degree in Marketing, Business, Communications or related field
  • 3- 5 years of experience in a professional business environment, preferably with a background from immigration, legal or professional services industry in a business development / client development role
  • Knowledge and experience to develop and maintain client relationships in a fast-paced professional services environment in Malaysia (including East and West Malaysia)
  • Proven track record of supporting and partnering with senior stakeholder
  • Strong computer skills, including advanced knowledge of Microsoft Word, Excel and PowerPoint
  • Knowledge of CRM software (previous Salesforce experience will be advantageous)
  • Detail oriented, organised, self-motivated, resourceful, with excellent grammatical and proofreading skills
The Company
HQ: New York, NY
5,000 Employees
On-site Workplace
Year Founded: 1951

What We Do

Fragomen is a leading firm dedicated exclusively to immigration services worldwide.

Founded in 1951, Fragomen represents a broad range of companies, organizations and individuals to help facilitate the transfer of employees worldwide. We provide immigration support in more than 170 countries.
An Am Law 100 and Global 100 firm, Fragomen’s professionals are respected thought leaders in the immigration field, as recognized by Chambers, Best Lawyers and Who’s Who. The firm employs more than 4,400 immigration professionals and support staff located in over 50 offices across the Americas, Asia Pacific and EMEA.

Our services go beyond processing visa and work permit applications. We provide strategic consultative services and support to meet the full spectrum of business immigration needs. This includes government strategies and compliance, planning for mergers and acquisitions, and consular and document support. From our Immigration Technology Innovation Lab, we focus on using automation and artificial intelligence to pioneer sophisticated technology solutions to revolutionize the immigration experience for our clients.

All services are designed to improve your speed-to-ground and help you mobilize your employee population so you can remain a cutting-edge player in your industry and competitive wherever you operate.

We are committed to fostering a dynamic, diverse workplace. Year after year, Fragomen is recognized for our diversity by The American Lawyer, Law360 and the National Law Journal.

Find out more at www.fragomen.com.

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