Senior Marketing and Sales Enablement Manager

So, what’s the role all about? 

This is an exciting and dynamic role for someone who enjoys a mix of "known" business activities and special projects to enhance the understanding of services among leadership teams, sales, and customers. The role encompasses NICE Value Realization Services, with primary focus on Business Consulting, Managed Services, and Advanced Services. You will be responsible for VRS marketing messaging, positioning, content development, and distribution through appropriate channels. Understanding the competitive landscape and clearly articulating VRS differentiation is key. You will collaborate with multiple groups within NICE to enable VRS across pre-sales, sales, product marketing and product development.  

How will you make an impact?    

• Work with NICE leadership, VRS business consultants, customers, analysts, and other NICE business units to effectively represent offers, deliverables, and value propositions  
• Demonstrate leadership by operating independently, managing diverse stakeholders, and effectively guiding teams and priorities to achieve strategic objectives
• Educate and enable NICE sales teams regarding NICE VRS’ ability to help customers achieve business outcomes.  
• Execute the VRS marketing plan, managing key activities and related budgets to retain existing customers and acquire new ones. 
• Drive VRS components of go-to-market campaigns and create supporting marketing assets, including brochures, e-books, white papers, website copy. 
• Develop and position customer success stories via case studies, testimonials, speaking engagements, referrals, and website content. 
• Collaborate on initiatives to reach target audiences through social media, email, and websites. 
• Create clear VRS messaging and position it for industry events, webinars, conferences, awards, internal messaging & campaign collaboration. 
• Work with NICE product marketing, corporate marketing, and corporate sales enablement teams to ensure consistent messaging and competitive positioning. 
• Understand the market, customer profiles, buying criteria, and competitive landscape intricacies. 
• Communicate industry thought leadership and monitor competitor activities. 
• Collaborate with the proposal team to craft compelling VRS-related responses for proposals, RFx, and Statements of Work (SOWs), ensuring alignment with customer needs and business goals. 

Have you got what it takes? 

• 5-7+ years of experience in marketing consulting services, with a strong preference for experience in a SaaS software environment
• Demonstrate success in operating effectively within complex, multi-domain environments. 
• Excellent presentation building skills with a proven track record of engaging key stakeholders. 
• Exceptional capacity for creative and business writing alongside oral communication skills and strong attention to detail
• Ability to work flexibly and independently in a fast-paced, fluid environment. 
• Ability to build strong rapport with colleagues, especially sales partners, and clients. 
• Ability to coach selling partners on value proposition and message delivery. 
• Adaptable and nimble to navigate and resolve competing priorities. 
• Knowledge of CCaaS, CX and DX market trends, technologies and/or related services. 
• Willingness and ability to travel globally. 
• Mastery of MS Office (especially MS Word and PowerPoint), Proficient with Adobe CC (especially InDesign, Acrobat Pro, and Photoshop, and functional capacity with Illustrator, Premier Pro &/or After Effects). Affect with MS Teams, OneDrive, SharePoint
• Minimum qualification: BS or BA degree, or higher. 

You will have an advantage if you also have: 

• Ability to influence cross-functional teams. 

• Familiarity with NICE solutions, and/or competitors, consultants or analysts in this space. 

What’s in it for you? 

Join an ever-growing, market disrupting, global company where the teams – comprised of the best of the best – work in a fast-paced, collaborative, and creative environment! As the market leader, every day at NICE is a chance to learn and grow, and there are endless internal career opportunities across multiple roles, disciplines, domains, and locations. If you are passionate, innovative, and excited to constantly raise the bar, you may just be our next NICEr! 

Enjoy NICE-FLEX! 

At NICE, we work according to the NICE-FLEX hybrid model, which enables maximum flexibility: 2 days working from the office and 3 days of remote work, each week. Naturally, office days focus on face-to-face meetings, where teamwork and collaborative thinking generate innovation, new ideas, and a vibrant, interactive atmosphere. 

Requisition ID:   5546
Reporting into:   Director, Business Consulting
Role Type:  Individual Contributor