Senior Manager, Marketing Operations

Posted 7 Hours Ago
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Hiring Remotely in United States
Remote
Senior level
Information Technology • Sales • Security • Cybersecurity • Automation
Where Identity Protection Has Never Gone Before
The Role
The Senior Manager, Marketing Operations will optimize marketing efforts by overseeing technology and processes that drive demand generation and pipeline acceleration. Key responsibilities include strategy execution, team management, implementing best practices, and ensuring integration across marketing, sales, and customer success functions.
Summary Generated by Built In

About The Position
Silverfort is a cyber-security startup that develops a revolutionary identity protection platform. Our mission is to provide industry-leading unified identity protection solutions for hybrid and multi-cloud environments. Using patented technology, Silverfort's platform enables strong authentication across entire corporate networks and cloud environments, without any modifications to endpoints and servers.
Silverfort has been widely recognised as an industry innovator, being named "Best of MFA award" from Expert Insights, Microsoft Security 20/20 partner award, and Homeland Security Award for Best Identity Access Management platform for its agentless secure authentication and zero trust platform by Astors.
We are seeking a strategic and experienced Senior Manager, Marketing Operations to optimize and scale our marketing efforts. This role is responsible for overseeing the technology and processes that drive our demand generation, pipeline acceleration, and overall marketing performance. As a key leader in the marketing team, you will work to enhance efficiency, mature our operations, and drive revenue growth. You will also be responsible for managing and mentoring a team of marketing operations professionals, fostering a high-performance culture, and driving operational excellence across the organization.
Responsibilities

  • Partner with the Global Head of Marketing Operations to define and execute a comprehensive marketing operations strategy that aligns with business objectives and supports growth.
  • Provide leadership and oversight of the marketing technology stack, ensuring seamless integration and optimization of tools for lead management, scoring, campaign execution, and performance tracking.
  • Collaborate with the Marketing Operations team on technology strategies and operational best practices
  • Oversee and implement best practices for marketing database management, segmentation, and data governance to enhance targeting and personalization.
  • Lead A/B testing and experimentation initiatives to improve conversion rates across digital channels and campaigns.
  • Oversee automation of marketing campaigns and workflows to improve lead nurturing, customer engagement, and conversion
  • Support and refine processes for Digital, Field, Channel, and Customer Marketing as well as SDR Operations, ensuring cross-functional alignment and efficiency.
  • Ensure seamless integration between marketing, sales, and customer success teams to enhance lead flow and pipeline visibility.
  • Establish and refine marketing processes, workflows, and best practices to drive efficiency and scalability.
  • Ensure compliance with data privacy regulations (e.g., GDPR, CCPA) and implement best practices for data governance.
  • Stay ahead of industry trends and evolving marketing technologies to keep the marketing team at the forefront of innovation.
  • Work closely with a team of marketing operations professionals, providing mentorship and career development.


Requirements

  • 7+ years of experience in marketing operations, demand generation, or related fields within a B2B technology or cybersecurity company.
  • 3+ years of leadership experience managing marketing operations teams.
  • Expertise in marketing automation platforms (e.g., HubSpot, Marketo, Pardot) and CRM systems (e.g., Salesforce).
  • Strong background in pipeline management, lead scoring, and campaign attribution modeling.
  • Knowledge of digital marketing strategies, including SEO, SEM, ABM, and content marketing.
  • Familiarity with AI tools a plus.
  • Experience in the cybersecurity industry and knowledge of enterprise B2B sales cycle is a plus
  • Exceptional project management and problem-solving skills, with a focus on driving operational efficiency and scalability
  • Strong communication and collaboration skills, with the ability to work cross-functionally.

Top Skills

A/B Testing
Abm
Ai Tools
Content Marketing
Data Governance
Demand Generation
Hubspot
Lead Management
Marketing Operations
Marketing Technology
Marketo
Pardot
Salesforce
Sem
Seo

What the Team is Saying

Jeffrey
Deena
Daniel
Bridget
Becky
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The Company
442 Employees
Remote Workplace
Year Founded: 2016

What We Do

Silverfort is on a mission to bring identity security everywhere, and allow organizations to operate without fear or disruptions. Fueled by a belief that enterprises and their identity teams deserve better, we found a way to break down the silos of identity security—eliminating the critical gaps and blind spots left behind by a patchwork of point solutions.

After years of research, we found a way to break free from these limitations. Silverfort created the only end-to-end identity security platform that secures all identities—humans and machines, on-prem and in the cloud. Our patented Runtime Access Protection (RAP) technology seamlessly integrates with the entire IAM infrastructure and secures it from within with unmatched visibility, analysis, and inline enforcement of security controls.

This innovative approach brings protection to all resources in all environments, including ones that were previously impossible to secure, such as legacy systems, service accounts, command-line tools and IT/OT infrastructure. Finally, enterprises can stay ahead of the evolving identity threats, minimize their attack surface, stop breaches before they can spread, close compliance gaps, and break free from countless limitations and endless efforts.

Silverfort is the identity security platform the industry deserves, earning us the trust of more than 1,000 leading organizations, including several Fortune 50 companies.

This is identity security done right.

Join Silverfort, and be part of a team that’s pushing the boundaries of identity security—no compromises, no blind spots, no limits.

Why Work With Us

We believe that our high retention rates stem from our employees’ confidence in their ability to develop and progress within the company. We prioritize a supportive and encouraging environment that fosters a positive people culture, enhancing employee satisfaction, engagement, and their desire to stay and grow with us.

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Silverfort Offices

Remote Workspace

Employees work remotely.

Employees engage in a combination of remote and on-site work.

Typical time on-site: None
US
SG
GB
Dallas, Texas
Sydney, Australia
Tel Aviv-Yafo, IL
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