Senior Manager, Americas Marketing

Posted 2 Days Ago
Be an Early Applicant
Boston, MA
Senior level
Information Technology • Security • Cybersecurity
The Role
The Senior Manager, Americas Marketing is responsible for devising and implementing a go-to-market strategy that aligns with customer acquisition, revenue, and market share objectives. This role involves managing a Field and Channel Marketing team, overseeing the marketing budget, leveraging data analytics for campaign optimization, and collaborating with sales leadership to meet business goals.
Summary Generated by Built In

Welcome to the future of cloud networking and security!  

Cato Networks is the first company to converge enterprise networking and security into one centralized and global service that is delivered by cloud. It is led by networking and security pioneer Shlomo Kramer (Check Point, Imperva) and early investor (Palo Alto Networks, Exabeem, Trusteer and more).  Cato’s unique technology inspired a brand-new product category, later named “SASE” by Gartner and a market expected to reach $25 billion by 2027.
This is your opportunity to get on the rocket ship and join a company that is building a cutting-edge enterprise network and secure cloud platform, and is on a fast track to becoming the worldwide market leader – don’t miss it!


 

As the Senior Manager, Americas Marketing, you’ll be responsible for developing and executing a cohesive go-to-market strategy that aligns with the company's customer acquisition, revenue, and market share objectives. This role requires collaboration with various stakeholders, including Sales and Channel leadership in the Americas region. The position involves managing a team and optimizing budgets while ensuring marketing efforts yield a proper return on investment (ROI).

 

Key Responsibilities: 

  • Develop and execute Field & Channel Marketing strategy aligned with overall company goals.
  • Lead and manage a high-performing Field and Channel Marketing team to achieve ambitious growth targets.
  • Own and manage the annual Field & Channel Marketing budget.
  • Leverage data and analytics to identify market opportunities, optimize campaign performance, and measure ROI.
  • Work in collaboration with GTM stakeholders to ensure buy-in and support to achieve business objectives.
  • Prioritize programs to be included as tactics in the overall marketing mix, and ensure there is a cohesive pre-event, at-event and post-event strategy to increase level of engagement.
  • Work closely with Corp. Marketing to gain leverage from core themes, content
  • Measure and analyze marketing activity performance and ICP Account Intent progression to optimize ROI.


Requirements: 

  • 5+ years hands-on Field/ Channel Marketing experience with demonstrated knowledge of marketing plan development, managing vendors, event delivery and tactic execution.
  • Prior team leadership experience, including hiring and managing successful organizational change.
  • Proven experience working with sales leadership and driving programs to build pipeline.
  • Strong project management skills and attention to detail.
  • Ability to consistently produce results on time and within budget
  • Strong consultative marketing approach to effectively engage with sales and channel partner community.
  • Highly motivated individual who thrives in a fast-paced team environment
  • Focused on data and metrics.
  • Strong verbal and written communications skills, including presentations.
  • Ability to effectively network and leverage internal and external resources.
  • Willingness to travel


As an EEO/Affirmative Action Employer all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status.

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The Company
931 Employees
On-site Workplace
Year Founded: 2015

What We Do

WE ARE SASE

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