Position Location: New York , NY About the Role
Cloudflare is seeking a Senior Field Marketing Manager to lead strategic marketing efforts across our Northeast Enterprise segment. This is a high-impact role for someone who thrives in building regional marketing strategies, orchestrating multi-channel campaigns, and working closely with Sales to drive pipeline and revenue.
You'll be responsible for owning the end-to-end marketing plan for your territory-everything from field events and ABM programs to partner collaborations and executive engagements. You'll work cross-functionally to bring campaigns to life and ensure our brand and message resonates deeply with enterprise customers across the region.
What You'll Do:
- Develop and execute a comprehensive regional marketing strategy that supports pipeline goals for the Northeast Enterprise sales team.
- Plan and manage a mix of hosted and 3rd party events: CxO dinners, customer panels, webinars, roundtables, executive briefings, and more.
- Own and operationalize integrated Account-Based Marketing (ABM) programs tailored to key enterprise accounts.
- Partner cross-functionally with Sales, BDRs, Partner Marketing, Product Marketing, Ops, and Creative teams to build impactful, multi-touch programs.
- Leverage data to evaluate performance, report on ROI, and optimize efforts based on real-time insights.
- Work with external vendors and evaluate sponsorship opportunities aligned with audience relevance and impact.
- Manage budget and track spend across all programs and campaigns.
- Champion communications with regional stakeholders and keep key partners informed on results, priorities, and feedback loops.
What We're Looking For:
- 8+ years of B2B field marketing experience-ideally in SaaS, cloud, security, or a high-growth tech environment.
- Strong background in pipeline-driven marketing and using ABM strategies to influence enterprise deals.
- Experience with Salesforce, Marketo, Tableau, or other marketing automation/reporting tools.
- Data-driven mindset with a strong ability to analyze campaign performance and recommend improvements.
- Exceptional project management and organizational skills-able to run multiple campaigns at once, without missing a beat.
- Ability to travel (approx. 20-30%) to support field events and onsite activations.
If you're passionate about connecting with customers, driving impact, and being part of an innovative team at the edge of internet security-let's talk.
Compensation
Compensation may be adjusted depending on work location.
- For New York City, Washington, and California (excluding Bay Area) based hires: Estimated annual salary of $142,000 - $174,000
Equity
This role is eligible to participate in Cloudflare's equity plan.
Benefits
Cloudflare offers a complete package of benefits and programs to support you and your family. Our benefits programs can help you pay health care expenses, support caregiving, build capital for the future and make life a little easier and fun! The below is a description of our benefits for employees in the United States, and benefits may vary for employees based outside the U.S.
Health & Welfare Benefits
- Medical/Rx Insurance
- Dental Insurance
- Vision Insurance
- Flexible Spending Accounts
- Commuter Spending Accounts
- Fertility & Family Forming Benefits
- On-demand mental health support and Employee Assistance Program
- Global Travel Medical Insurance
Financial Benefits
- Short and Long Term Disability Insurance
- Life & Accident Insurance
- 401(k) Retirement Savings Plan
- Employee Stock Participation Plan
Time Off
- Flexible paid time off covering vacation and sick leave
- Leave programs, including parental, pregnancy health, medical, and bereavement leave
Top Skills
What We Do
Cloudflare, Inc. (NYSE: NET) is the leading connectivity cloud company on a mission to help build a better Internet. It empowers organizations to make their employees, applications and networks faster and more secure everywhere, while reducing complexity and cost. Cloudflare’s connectivity cloud delivers the most full-featured, unified platform of cloud-native products and developer tools, so any organization can gain the control they need to work, develop, and accelerate their business.
Powered by one of the world’s largest and most interconnected networks, Cloudflare blocks billions of threats online for its customers every day. It is trusted by millions of organizations – from the largest brands to entrepreneurs and small businesses to nonprofits, humanitarian groups, and governments across the globe.
Why Work With Us
Cloudflare employees come from all walks of life. We are mission-driven, and our team is energized by a collaborative, creative environment that celebrates our differences and fosters new ways to grow together.
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Hybrid Workspace
Employees engage in a combination of remote and on-site work.
We are committed to developing a global team that is distributed with a flexible working approach. Doing this equitably and inclusively is essential to our success. Visit our careers site for more on 'How & Where We Work.'
