Senior Digital Growth Lead

Posted 8 Days Ago
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London, Greater London, England
Senior level
eCommerce • Retail
The Role
The Senior Digital Growth Lead will guide clients on maximizing revenue opportunities through digital channels, enhance client relationships, and optimize digital media performance.
Summary Generated by Built In

dunnhumby is the global leader in Customer Data Science, empowering businesses everywhere to compete and thrive in the modern data-driven economy. We always put the Customer First.

 

Our mission: to enable businesses to grow and reimagine themselves by becoming advocates and champions for their Customers. With deep heritage and expertise in retail – one of the world’s most competitive markets, with a deluge of multi-dimensional data – dunnhumby today enables businesses all over the world, across industries, to be Customer First.

 

dunnhumby employs nearly 2,500 experts in offices throughout Europe, Asia, Africa, and the Americas working for transformative, iconic brands such as Tesco, Coca-Cola, Meijer, Procter & Gamble and Metro.

Tesco Media and Insight Platform is a partnership between Tesco, the UK’s largest grocery retailer, and dunnhumby, a global leader in Customer Data Science. Together, we always put the customer first.

Fuelled by data from over 23 million Clubcard holders, our closed-loop measurement helps you understand consumer behaviour and ensures that every pound of your advertising budget is spent targeting the right customer, at the right time, with the right message across the full marketing funnel. We're here to help brands Shape What Britain Buys.

We’re looking for a Senior Digital Growth Lead who expects more from their career. Working alongside the existing sales teams, this person will provide digital expertise and leadership to strategically guide clients to maximise revenue opportunities across all our digital channels. The Senior Digital Lead will identify challenges and opportunities in digital media the client base and work with the Media Enablement Team to develop solutions.

What you’ll be working on

Digital Sales & Client Management

  • Increase overall digital media revenue by offering best-in-class digital media solutions to a CPG portfolio.
  • Regularly attend client meetings and become a trusted adviser to our senior stakeholders.
  • Develop transformational relationships with our digital budget holders.
  • Be a lead voice in relevant client meetings, guiding clients to make informed digital media choices and working to upskill our internal teams.

Growth Strategy

  • Work with the wider sales team to create digital growth plans and ensure that plans are actioned.
  • Work with dunnhumby sales analytics team to identify growth opportunities for clients.
  • Identify trends and opportunities from client feedback and work with the Media Enablement team to evolve solutions.
  • Create a test and learn plan with all major clients.

Optimisation & Performance Management

  • Take ownership of the optimisation of existing digital channels, ensuring that channel performance is continually assessed and optimised.
  • Ensure that our Offsite partnerships (Sky, ITVX, Meta, Pinterest and The Trade Desk) are top of mind for relevant clients and even when the revenue is recognised via the partner, ensure that relevant opportunities are being discussed in response to key briefs.
  • Work with clients and internal teams to develop a culture of relentless optimisation.

Education & Thought leadership

  • Represent Tesco Media & Insight Platform to evangelise digital capabilities with industry leaders through speaker opportunities, client forums and industry events.
  • Accelerate the understanding of digital media across the sales team.

What we expect from you

  • Proven experience within digital media either with media owner or agency.
  • Extensive knowledge of digital media and advertising ecosystems.
  • Confident communicator and presenter, comfortable in evolving environments.
  • Proven ability with influencing and collaborating with senior level clients, budget holders as well as internal teams.
  • Ability to work in a fast-moving company and be adaptable to change.
  • Passion for Retail Media.

What you can expect from us

We won’t just meet your expectations. We’ll defy them. So you’ll enjoy the comprehensive rewards package you’d expect from a leading technology company. But also, a degree of personal flexibility you might not expect.  Plus, thoughtful perks, like flexible working hours and your birthday off.

You’ll also benefit from an investment in cutting-edge technology that reflects our global ambition. But with a nimble, small-business feel that gives you the freedom to play, experiment and learn.

And we don’t just talk about diversity and inclusion. We live it every day – with thriving networks including dh Gender Equality Network, dh Proud, dh Family, dh One and dh Thrive as the living proof.  We want everyone to have the opportunity to shine and perform at your best throughout our recruitment process. Please let us know how we can make this process work best for you. For an informal and confidential chat please contact [email protected] to discuss how we can meet your needs. 

Our approach to Flexible Working

At dunnhumby, we value and respect difference and are committed to building an inclusive culture by creating an environment where you can balance a successful career with your commitments and interests outside of work.

We believe that you will do your best at work if you have a work / life balance. Some roles lend themselves to flexible options more than others, so if this is important to you please raise this with your recruiter, as we are open to discussing agile working opportunities during the hiring process.

For further information about how we collect and use your personal information please see our Privacy Notice which can be found (here)

Top Skills

Advertising Ecosystems
Digital Media
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The Company
HQ: London
0 Employees
Hybrid Workplace
Year Founded: 1989

What We Do

Dunnhumby is a customer data platform that provides models and insights into how customers engage with retail and e-commerce spaces.

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