Our Opportunity:
Chewy is looking for a Senior Creative Manager to join our Creative Services Team in Plantation, FL and/or Boston, MA! This role is central to building and driving innovative, customer-centric creative that supports Chewy's key growth drivers: Product Marketing (with a focus on Loyalty, App, and Autoship) and Private Brands (including brand identity,packaging, and go-to-market campaigns). You will partner closely with business collaborators and creative leaders to deliver well-rounded, data-driven creative solutions across a variety of touchpoints. You'll be responsible for leading planning, end-to-end creative strategy, and execution with your creative leaders and cross-functional partners-translating business objectives into compelling brand narratives and scalable marketing assets. You will define client engagements for complex cross-functional programs, prioritizing multiple projects from start to finish. A passion for pets, breakthrough design, and storytelling that drives customer engagement is essential.
What You'll Do:
- Lead creative strategy and execution across priority initiatives including:
- Product Marketing: Loyalty program campaigns, app adoption and engagement journeys, Autoship awareness and retention efforts.
- Private Brands: New brand development, packaging design, product launch campaigns, and brand storytelling across channels.
- Serve as the primary creative point of contact for business owners and marketers; cultivate relationships with cross-functional partners to ensure creative outcomes meet strategic goals.
- Develop and communicate creative approaches that align with the customer journey and influence behavior across acquisition, engagement, and retention touchpoints.
- Translate briefs into clear and actionable creative strategies across owned and paid channels: TV/OTT, Social, Display, Direct Mail, Email, Web, SMS, and In-App.
- Guide creative performance measurement in partnership with analytics, ensuring all work ties back to defined business critical metrics and performance insights.
- Lead and encourage internal and external creative teams, ensuring outstanding execution while staying on time and within scope.
- Champion consistent brand and visual language across all customer touchpoints for both Chewy and Private Brands.
- Be a strong voice in senior-level discussions, helping shape marketing strategies and defending the integrity and impact of creative work.
- Partner with Project Management on timelines and scopes ensuring clarity, alignment, and timely delivery across multiple simultaneous projects.
- Communicate risks and tradeoffs proactively and drive solutions that balance business needs with creative perfection.
- Foster a collaborative, inclusive, and high-performing creative culture that attracts and retains top talent.
What You'll Need:
- Bachelor's degree in Communications, Marketing, or related field.
- 6+ years of experience within an agency or marketing department, preferably within eCommerce and/or retail
- Proven ability to lead large, cross-functional creative initiatives from concept to execution
- Demonstrated success in developing and bringing products to market, whether campaigns for customer lifecycle marketing (e.g., loyalty, app, retention) and/or brand-building initiatives (e.g., packaging, product launches)
- Strong partner management and communication skills; capable of influencing at all levels
- Customer-centric and data-driven
- Deep knowledge of multi-channel marketing and brand development standard processes
- Ability to lead multiple projects and priorities with precision and grace under pressure
- Be adaptable to a fast-growing, changing environment; this role will work closely with multiple departments and leaders at all levels
- Be organized, forward-looking, meticulous, and proactive
- A team-first approach and a willingness to roll up your sleeves to get things done.
#LI-Hybrid
Chewy is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members. If you have a disability under the Americans with Disabilities Act or similar law, and you need an accommodation during the application process or to perform these job requirements, or if you need a religious accommodation, please contact [email protected].
If you have a question regarding your application, please contact [email protected].
To access Chewy's Customer Privacy Policy, please click here. To access Chewy's California CPRA Job Applicant Privacy Policy, please click here.
Top Skills
What the Team is Saying
What We Do
We view pets and pet parents as family and are obsessed with meeting their needs and exceeding customer expectations through every interaction. Behind the scenes, our talented teams are made up of innovators, delighters, big-thinkers and of course, passionate pet people—creating a place where you'll be empowered to build, grow and unleash your fullest potential.
We don’t just stand by our company mission—we’re obsessed with it. We seek to be the most trusted and convenient destination for pet parents and partners, everywhere. And we’re constantly finding new ways to do just that.
At Chewy, we understand pet parenthood is full of joyful highs and anxious lows. That’s why we’re here, standing alongside pet parents, providing everything their pets need for a happy, healthy life. We’re a leading online source for pet products, supplies, and prescriptions. We offer a broad selection of high-quality products and services at competitive prices with an exceptional level of customer care and a personal touch.
Since launching in 2011, we’ve combined the personalized service of your neighborhood pet store with the convenience and speed of e-commerce. We pride ourselves on being the only brand available 24/7/365 to support pet parents throughout their journey.
We have a rich history of being recognized for our deep care and personalization while going above and beyond for our customers and their pets.
We view pets and their people as more than just customers and look forward to meeting their needs and exceeding expectations through every interaction. With Chewy, no one pet-parents alone.
Our culture is for those who thrive on delivering results and becoming your best—no matter your role or location. At Chewy, our Operating Principles serve as a common language, or framework, that connects two of Chewy's most valuable elements—our people and our culture. The Operating Principles guide our character, capabilities, imagination, and methods for execution in support of our company's mission.
Why Work With Us
We're proud to be one of the fastest growing e-commerce companies of all time.
With growth comes the exciting opportunity to be a part of a world-class organization of engineering, product, and design team members, responsible for driving our latest innovations and designing "out-of-the Chewy box" experiences.
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Employees engage in a combination of remote and on-site work.
