Senior Channel Marketing Manager, APAC

Posted 8 Days Ago
Be an Early Applicant
2 Locations
Senior level
Security • Cybersecurity
The Role
The Senior Channel Marketing Manager will develop marketing strategies, manage partner relationships, execute events, and drive demand generation for Proofpoint in the Asia-Pacific region.
Summary Generated by Built In

It's fun to work in a company where people truly BELIEVE in what they're doing!

We're committed to bringing passion and customer focus to the business.

Company Overview

Proofpoint is a leading cybersecurity company protecting organizations’ greatest assets and biggest risks: vulnerabilities in people. With an integrated suite of cloud-based solutions, Proofpoint helps companies around the world stop targeted threats, safeguard their data, and make their users more resilient against cyber attacks. Leading organizations of all sizes, including more than half of the Fortune 1000, rely on Proofpoint for people-centric security and compliance solutions mitigating their most critical risks across email, the cloud, social media, and the web.

We are singularly devoted to helping our customers protect their greatest assets and biggest security risk: their people. That’s why we’re a leader in next-generation cybersecurity.

Protection Starts with People.

The Role and the Team

  • As our Channel Marketing Manager for Asia-Pacific you will work closely with the regional Channel Sales organizations, and Partners in region to assist in scaling the Proofpoint business through Asia-Pacific.
  • You will be responsible for building scalable marketing campaigns, communications strategies and incentive programs with our Partner community. More specifically you will roll-out integrated Partner campaigns and programs, online and offline, against an annual and quarterly plan and budget, working closely with Channel Sales, and regional and corporate marketing teams.
  • We are looking for a fast learner, flexible and be a self-starter within their role - a candidate who loves to develop impactful marketing strategies but can also deliver seamless execution of campaigns. If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!
  • If you love partners and are experienced in building channel marketing plans and campaigns that make a difference and build pipeline. . . then we want you!

This role will be based in Singapore.

Your day-to-day

  • Collaborate with APAC Channel Account teams, as well as local and regional marketing to develop scalable and repeatable marketing strategies and campaigns to drive awareness and demand generation of Proofpoint and Partner offerings
  • Build strong relationships with Partners, create marketing plans with key Partners, while ensuring all Partners are informed, engaged, and excited about product offerings, brand, and collaboration
  • Execute end-to-end virtual and in-person event logistics (webinars, executive roundtables, trade shows, conferences)
  • Tailor global digital campaigns to partner requirements and assist Partners with implementation (email, social, inbound)
  • Apply your resourcefulness to come up with new field programs to drive partner-sourced pipeline
  • Measure campaign impact through SFDC reporting, evaluate Channel campaign ROI, and present recommendations for improvement
  • Budget spend management

What you bring to the team

  • Minimum of 10+ years Partner field marketing experience across the Asia-Pacific region
  • Track record delivering strong marketing results that accelerate Partner revenue growth
  • Expert at end-to-end event delivery, both virtual and in-person programs
  • Familiar with different types of partners and routes to market
  • Self-motivated, able to work autonomously, and communicate effectively.
  • Project management/organizational skills and the ability to successfully manage multiple initiatives at once
  • Strong interpersonal skills and the ability to coordinate across multiple departments
  • Results-oriented with experience using qualitative and quantitative metrics with a focus on revenue, conversion, sales, and other marketing goals
  • Experience with enterprise software, SaaS, or security company desired
  • Familiarity with digital campaigns is a plus

Why Proofpoint

Protecting people is at the heart of our award-winning lineup of cybersecurity solutions, and the people who work here are the key to our success.  We’re a customer-focused and a driven-to-win organization with leading-edge products. We are an inclusive, diverse, multinational company that believes in culture fit, but more importantly ‘culture-add’, and we strongly encourage people from all walks of life to apply.

We believe in hiring the best and the brightest to help cultivate our culture of collaboration and appreciation. Apply today and explore your future at Proofpoint! #LifeAtPFPT

#LI-ML1

If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!

Top Skills

SaaS
SFDC
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The Company
Belfast
3,780 Employees
On-site Workplace
Year Founded: 2002

What We Do

We provide the most effective cybersecurity and compliance solutions to protect people on every channel including email, the web, the cloud, and social media.

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