Senior Automation Specialist, Campaign Operations - Remote

Posted 7 Days Ago
Be an Early Applicant
Hiring Remotely in México
Remote
Senior level
Cloud • Consumer Web • eCommerce • Information Technology • Software
We empower others. We make an impact. We collaborate and create with excitement and pace. We help businesses grow!
The Role
The Senior Automation Specialist in Campaign Operations leads the management and execution of marketing tactics and campaigns using Marketo. Responsibilities include developing new processes, troubleshooting issues, managing lead flow with Salesforce, and building reports while supporting strategic initiatives within the marketing team.
Summary Generated by Built In

BigCommerce's mission is to help merchants sell more at every stage of growth, from small startups, to mid-market businesses to large enterprises. We focus on being the best ecommerce platform so our customers can focus on what matters most: growing their businesses.
We are equally passionate about growing our employee's careers and providing them an incredible experience as we rapidly expand across the globe. We are proud to have been recognized numerous times for our product and workplace culture. We empower our people and customers to build, innovate and grow, so together we can redefine the ecommerce industry.
BigCommerce is disrupting the e-commerce industry as the SaaS leader for fast- growing, mid-market businesses. We enable our customers to build intuitive and engaging stores to support every stage of their growth. The BigCommerce Sr. Automation Specialist, Campaign Operations operates in the Strategic Operations organization to manage and execute Marketing tactics, programs, and campaigns via our Marketing Automation Platform (MAP), Marketo-- delivering the right message, to the right person, at the right time!
**Please submit your resume in English for review.**
What You'll Do:

  • Work cross-functionally with the Marketing team to develop new processes, build Marketo Programs, Drips & Nurtures in support of our Marketing efforts
  • Build within the Marketing Activities, Lead Database, and Design Studio sections of Marketo with Best Practice tactics, techniques and procedures (TTPs)
  • Conduct complex troubleshooting for stakeholders to identify the problem, implement a fix, and propose a long-term solution to prevent in the future
  • Build synchronization between Marketo and Salesforce to manage proper lead flow, tracking, and reporting at each stage of the funnel
  • Administer ancillary MARTECH platforms and system integrations (Salesforce, UTMs, Drift Chat, GoToWebinar, Openprise, Segment.io, Contentful CMS - Web, etc.)
  • Leverage basic HTML/CSS skills for development of email and landing page templates
  • Contribute to the building of intricate, complex Operational programs like Lead Scoring, Lead Routing & Lead Lifecycle that fuel velocity/aging metrics and Revenue Review business reporting
  • Be able to pull reports in-platforms that use critical thinking skills and advanced logic to identify business problems
  • Spend 75% of your time in the platform conducting run-the-business (RTB) stakeholder ticket requests through JIRA
  • Spend 25% of your time on big projects and strategic initiatives across critical infrastructure, architecture, net new systems & processes, and cross-functional SOP development


Who You Are:

  • 5+ years of related industry experience
  • 2+ years experience in Marketo, preferably Marketo Certified Expert
  • Proven ability in all aspects of Best Practice Automation skillsets
  • Ability to be the main Power User of Marketo and an additional critical platform
  • Ability to train, coach and develop junior Automation Manager skillsets
  • Detail-oriented with a passion for learning optimal process and best practice implementation
  • Team-first mentality with a passion to learn the critical disciplines of Marketing Automation, Database Marketing, Inbound Marketing Methodology, Lead Lifecycle, and Data Orchestration
  • High standard bearer who appreciates being a valued member of a winning team on an inspiring mission
  • Critical thinker who can take an abstract, ambiguous request and use a systems-thinking approach to break it down into system logic and visualize a build
  • Learner who's always ready for more and is excited to continuously improve process
  • Service and "customers first" mentality always looking to be helpful to stakeholders


This description is intended to serve as a summary of key duties and responsibilities and may not contain a comprehensive list of activities .
#LI-REMOTE
#LI-GL1
Diversity, Equity & Inclusion at BigCommerce
Our employees make the difference. At BigCommerce, we believe that celebrating the unique histories, perspectives and abilities of every employee makes a difference for our company, our customers and our community. We are an equal opportunity employer and the inclusive atmosphere we build together will make room for every person to contribute, grow and thrive.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the interview process, to perform essential job functions and to receive other benefits and privileges of employment. If you need an accommodation in order to interview at BigCommerce, please let us know during any of your interactions with our recruiting team.
Learn more about the BigCommerce team, culture and benefits at https://careers.bigcommerce.com .

Top Skills

CSS
HTML

What the Team is Saying

Jason Schmitt
The Company
HQ: Austin, TX
1,500 Employees
Hybrid Workplace
Year Founded: 2009

What We Do

BigCommerce’s mission is to help merchants sell more at every stage of growth, from small startups, to mid-market businesses, to large enterprises. As a leading Open SaaS solution, BigCommerce empowers merchants to build, innovate and grow their businesses online. Simply put, we focus on being the best commerce platform so our customers can focus on what matters most: growing their businesses. If you’re looking for the challenge of an innovative company with the opportunity of a career-enhancing business, a people-centered culture, and outstanding benefits this is the place for you!

Why Work With Us

Ask any employee what makes BigCommerce unique, they will tell you it's the people. The team is full of brilliant, dedicated individuals focused on revolutionizing the world of ecommerce. We foster a culture that encourages inclusion of every employee, celebrating our individuality and the values that bring us together.

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