Sales and Marketing Director, ANZ

Great that you're thinking about a career with BSI!

Purpose of the role

• This role is crucial for BSI Australia’s ambition to expand its market share and enhance its service delivery in the ANZ region. It requires a blend of strategic vision, leadership excellence, operational management, and a deep understanding of the sales and marketing dynamics within the Assurance industry.

Key Responsibilities & Accountabilities:

• Growth Driving: Responsible for new business sales and increasing business with existing customers through upsell/cross-sell strategies.
• Team Leadership: Lead, develop, and motivate the marketing and sales team to work effectively across departments, contributing to BSI’s commercial success.
• Financial Planning: Collaborate with financial director and managers to develop financial plans and forecasts and ensure their accuracy and realization
• Strategic Planning: Formulate short and long-term strategies to drive sales and revenue growth, market share, and brand recognition
• Market Engagement and Development: Use market analysis to drive focus on sectors and streams, leveraging expertise to foster growth and technical competence.
• Strategic Partnerships: Identify and develop strategic partnerships and business opportunities that significantly add value to BSI.
• Customer Relationship Management:  Develop and maintain strong relationships with key customers and stakeholders
• Collaboration and Communication:  Work closely with other divisions and regional stakeholders to ensure alignment of efforts and goals including the development of products and services
• Compliance and Ethical Standards:  Ensure that all sales and marketing activities comply with relevant legal, regulatory, and ethical standards and BSI policies.
• Sales and Marketing Management: Oversee the creation and implementation of sales solutions, manage major client relationships, and drive new business opportunities.
• Operational Excellence: Ensure alignment with BSI’s global strategies, manage internal and external sales and marketing tools effectively, and oversee the quality and quantity of leads and sales.

Skills and Abilities

• Innovation - Design thinking, critical thinking & problem solving, risk tolerance, business acumen, project management, presentation skills.
• Digital Confidence - Statistical literacy, data interpretation, data-driven decision-making, data visualization, data storytelling, AI awareness,
• Adaptability - Networking, change management, strategic thinking, resilience, effective communication, emotional intelligence.
• Interpersonal - Conflict resolution, influence & persuasion, feedback & coaching, collaboration, cultural competence.
• Strategic thinking - Ability to develop and execute comprehensive sales and marketing plans aligned with business objectives.  Analyse market needs and identify opportunities.
• Business and commercial acumen - Strong understanding of financial metrics, market trends, and competitive landscape.
• Sales management: - Proven track record of developing and implementing successful sales processes.
• Marketing expertise - Deep knowledge of various marketing channels and tactics
• Team Management and Development - Retain and develop staff’s capabilities

Key Performance Indicators

• Total overall sales target achievement against the financial plan
• Sales pipeline value and conversion rate
• Revenue Growth Year on Year – measures sales growth
• New customer acquisition
• Customer Retention
• Brand awareness
• Market Share
• Marketing campaign conversion rates

Interested applicants are required to submit the following:

1. Detailed Resume

2. Please submit Cover Letter addressing the following question - In no more than 300 words, please explain how you meet the needed skills and abilities required of this role.

The job closing date will be on 13 April 2025

If you have any questions about the role, please contact [email protected]

Our Excellence Behaviours: Client-centric, Agile, Collaborative. These three behaviours represent how we do things at BSI. They help us ensure that BSI is a great place to work and a highly successful business.

BSI is conducting face-to-face interviews where appropriate and possible. If you are invited to a face-to-face interview but feel more comfortable with conducting the interview virtually, please speak to a member of our recruitment team.