About Boomi and What Makes Us Special
Are you ready to work at a fast-growing company where you can make a difference? Boomi aims to make the world a better place by connecting everyone to everything, anywhere. Our award-winning, intelligent integration and automation platform helps organizations power the future of business. At Boomi, you’ll work with world-class people and industry-leading technology. We hire trailblazers with an entrepreneurial spirit who can solve challenging problems, make a real impact, and want to be part of building something big. If this sounds like a good fit for you, check out boomi.com or visit our Boomi Careers page to learn more.
Job Title: Senior Enablement PM, Product Enablement
Position Overview:
As the Senior Enablement Program Manager, Product Enablement, you will be responsible for designing and executing enablement programs that empower our sales teams to effectively position, sell, and demonstrate our product offerings. Your focus will be on creating an enablement strategy that delivers impactful training, tools, and resources to enhance product knowledge, drive revenue growth, and ensure the success of product launches.
This role plays a critical part in bridging the gap between Product, Marketing, and Sales teams, ensuring that the field is fully equipped to deliver value and meet the needs of our customers through a deep understanding of Boomi's platform and solutions.
How You'll Make an Impact
- Program Development & Execution:
- Develop and implement product enablement programs that support the successful launch and adoption of new products and features across global sales teams.
- Design comprehensive enablement materials, including training guides, playbooks, and product certification programs, tailored to different sales roles (AEs, SCs, SDRs).
- Establish learning paths that build foundational product knowledge and elevate seller confidence in communicating the value and technical capabilities of Boomi's platform.
- Cross-Functional Collaboration:
- Partner closely with Product Management, Marketing, and Sales Leadership to gather insights on product strategy and translate those into clear, actionable enablement initiatives.
- Act as the enablement liaison between the product team and the GTM organization to ensure alignment on messaging, product value propositions, and go-to-market (GTM) strategies.
- Sales Tools & Resources:
- Develop and maintain a comprehensive "bill of materials" for new product launches, including battlecards, objection handling resources, competitive analysis, and demo scripts.
- Ensure timely delivery of enablement content through the appropriate platforms and systems, driving easy access and consumption by the field.
- Measurement & Reporting:
- Track the effectiveness of product enablement initiatives by establishing key performance indicators (KPIs) and gathering feedback from stakeholders.
- Continuously refine programs based on quantitative and qualitative data to maximize sales effectiveness and product adoption.
- Stakeholder Engagement:
- Build and maintain strong relationships with key stakeholders, including Product Managers, Sales Leaders, and Marketing teams to ensure alignment on strategic priorities.
- Actively participate in product launches, SKO events, and other key company initiatives to represent the voice of the sales team and advocate for their needs.
The Experience You Bring
- Proven Experience:
8+ years in a product enablement, sales enablement, or related role in a fast-paced technology company. - Technical Aptitude:
Strong understanding of product offerings, particularly in the iPaaS, Cloud, or SaaS industry. Ability to translate technical concepts into easily digestible content for sales teams. - Program Management Skills:
Demonstrated ability to manage complex enablement projects, from inception through execution, while coordinating cross-functional stakeholders and managing tight timelines. - Communication & Presentation:
Strong verbal and written communication skills, with the ability to present and engage with both technical and non-technical stakeholders at all levels. - Data-Driven:
Experience tracking enablement impact using data and making informed decisions to refine programs. Familiarity with tools like Salesforce, LMS systems, and analytics platforms. - Collaborative Mindset:
Ability to work effectively across departments and build trusted partnerships with various stakeholders, including Sales, Product, and Marketing teams. - Problem Solver:
Solutions-oriented, with a keen ability to navigate complexity and ambiguity to drive impactful outcomes.
Bonus Points If You Have:
- Bachelor’s degree in Business, Human Resources, or a related field; Master’s degree preferred.
- A minimum of 8-10 years in sales, enablement, onboarding, or talent development roles, preferably within the technology sector.
- Proven experience in leading cross-functional teams and managing large-scale, high-impact training initiatives that drive GTM success.
- Strong understanding of the sales process, particularly within SaaS or cloud-based solutions, with experience in developing and executing sales enablement strategies aligned with established sales competencies.
- Excellent communication, presentation, and interpersonal skills, with the ability to influence and negotiate at all levels within the organization.
- Data-driven mindset with experience in leveraging analytics and insights to measure and improve the effectiveness of training programs and sales enablement initiatives.
Aren’t sure if you’re a match? We know that impostor syndrome and the confidence gap can prevent us from meeting spectacular candidates — so don’t hesitate to apply; you could be the perfect fit!
Compensation and Benefits
Boomi is committed to fair and equitable compensation practices. An overview of our benefits can be found here.
Be Bold. Be You. Be Boomi. We take pride in our culture and core values and are committed to being a place where everyone can be their true, authentic self. Our team members are our most valuable resources, and we look for and encourage diversity in backgrounds, thoughts, life experiences, knowledge, and capabilities.
All employment decisions are based on business needs, job requirements, and individual qualifications.
Boomi strives to create an inclusive and accessible environment for candidates and employees. If you need accommodation during the application or interview process, please submit a request to [email protected]. This inbox is strictly for accommodations, please do not send resumes or general inquiries.
Top Skills
What We Do
In a time when connection matters more than ever before, Boomi aims to make the world a better place by connecting everyone to everything, anywhere. Our award-winning integration platform helps businesses innovate for the future and carry out critical missions that can ultimately change lives, helping us earn recognition as one of Inc 5000’s fastest-growing private companies in the U.S. Boomi boasts an award-winning product and work culture, including Inc. Magazine’s Best Workplaces, as well as two international Stevie® Awards for Company of the Year and Product Innovation. With both our CEO and CFO based in greater Boston, Boomi recently garnered recognition from Comparably for Best Company for Career Growth and Best CEOs for Diversity.
A category-leading, global SaaS (Software as a Service) company, Boomi pioneered iPaaS (Integration Platform as a Service) and recently set a record for the largest customer base in the industry today, including several Fortune 500 companies and notable brands globally, such as Moderna, Novartis, LinkedIn, Cisco, AT&T, and Australian Red Cross.
Boomi’s cloud-native, low-code platform helps organizations across multiple industries intelligently connect data and applications, streamline workflows and deliver more integrated customer experiences. From Moderna creating its vaccine faster to Union Bank & Trust quickly supporting PPP loans to UMass and Cornell University accelerating transformation into cloud-first connected campuses, Boomi's iPaaS was the foundation enabling these organizations to modernize their IT system and accelerate digital transformation.
Positioned as a Leader in the Gartner® Magic Quadrant™ for Enterprise Integration Platform as a Service (EiPaaS) for eight consecutive years, Boomi consistently garners numerous awards, including the Gold Globee® Award in the Platform as a Service (PaaS) category. We boast a worldwide network of approximately 800 partners, including Accenture, Deloitte, SAP and Snowflake; and partner with the largest hyperscaler cloud service providers, including Amazon Web Services, Google and Microsoft, among others.
Why Work With Us
Boomi boasts an award-winning work culture built on five core values: Play for Each Other, Go Beyond, Create Awesome Things, Build Trust and Own It. As we grow rapidly, invest in talent, and cultivate careers, much opportunity exists for professional growth and participation in our vibrant employee resource groups