Retention Marketing Specialist (US)

Posted 8 Hours Ago
Be an Early Applicant
Hiring Remotely in United States
Remote
Junior
AdTech • Agency • Marketing Tech • Software
The Role
The Retention Marketing Specialist will manage and execute email and SMS marketing campaigns, oversee the production process, and develop strategies to enhance client revenue. Responsibilities include writing creative briefs, building automated workflows, and maintaining content calendars while ensuring deadlines are met.
Summary Generated by Built In

Description

🔗 Website:

📍 Location: Remote


UN/COMMON is a digital experience and marketing agency that launches and grows the world’s largest D2C mission-centric brands. We believe the future of consumer-facing brands starts with creating authentic stories built for the consumer first and brand second. We are extremely proud to work with revolutionary brands such as Selina Gomez’s Rare Beauty, Dermalogica, Magic Spoon, Genexa, Lemon Perfect, and more.

We are an employee and customer-centric agency bringing mission-first brand stories to life to benefit the greater good, better people’s lives, and make our planet a sustainable place. And we have a TON of fun doing it!

What will I be doing? 👩‍💻👨‍💻

The Retention Marketing Specialist plays an integral role on the client team by executing calendar campaigns and flow work accurately and proactively on several Retention Marketing clients. This role requires strong time management and organization skills, as well as a solid understanding of retention (email + SMS) marketing. 

  • As the Retention Marketing Specialist, you’ll be primarily responsible for the project managing, building and scheduling of email campaigns and flow emails, including creative brief writing, HTML coding and hands-on execution in the email platform (Klaviyo) on behalf of our Retention Marketing clients and owning email production process from start to finish. 
  • On a monthly basis, you will be responsible for maintaining and supporting the email content calendar for both content (writing on-brand error-free copy and thorough QA) and project management. This role will lead the workflow management of email production for our clients and be responsible for meeting deadlines and holding clients accountable to timelines. 
  • You’ll work with a Retention Marketing Account Manager and/or Team Strategist and partner with them in managing Email & SMS services and support in developing strategies that grow our clients revenue.
  • Additionally, you will also support the Retention Marketing Account Manager in reporting tasks.
  • You’ll be hands on in the ESP to build automated workflows (drip campaigns), QA their logic, build segmentation, etc. 
  • You’ll coordinate with the design team to make sure the email campaigns are being executed based on the email briefs you develop and timelines are met for each campaign
Requirements
What do I need? 🤓
  • Has 2+ years of experience in retention marketing (email, sms, loyalty programs, etc.). Your current or previous role would have consisted primarily of “email”, “retention”, “CRM”, or “loyalty” marketing. 
  • ESP experience (Klaviyo required)
  • HTML experience preferred but not required, must have experience in using ESP WYSIWYG template editors
  • Shopify experience preferred, working with apps such as Yotpo, Loyalty Lion, JustUno, Privy, etc.
  • SMS experience preferred, using Klaviyo, PostScript, or Attentive.
  • Has exceptional content writing skills, can come to the table with creative content ideas for our clients, and adapt their writing style to a client’s tone of voice and style.
  • Has an understanding of email analytics and pulling insights from those analytics. 
  • Knows the difference between email campaigns and email flows/drip campaigns/automations and how to use them effectively. 
  • Can easily create segmented lists.
  • Is driven and looking to grow at a fast-paced company.
Benefits
Perks 😍
  • Fully remote
  • 23 PTO days
  • 10 Company Holidays
  • Half-day Fridays, Year Round! 
  • End of Year Company week off
  • Medical, dental, and vision insurance (we contribute to employee premiums)
  • Short term disability and life insurance (US employees)
  • 12 weeks 100% paid parental leave
  • 401K with a 4% match
  • Annual $500 employee stipend for internet, childcare, etc.

Top Skills

HTML
Klaviyo
Shopify
The Company
HQ: Philadelphia, Pennsylvania
42 Employees
Remote Workplace
Year Founded: 2015

What We Do

UN/COMMON is the complete agency to complete your brand. We’re unconventional in our thinking and profit-driven in our results. And that’s why we’re fixing the broken agency model by connecting the dots between brands and consumers.

We’re more than an agency – we’re a fully integrated eCommerce and marketing partner that unleashes sustainable, profitable growth.

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