Research Manager - Audience Analytics (SVOD)

Posted 17 Hours Ago
Be an Early Applicant
New York, NY
80K-95K Annually
Senior level
News + Entertainment
The Role
The Research Manager - Audience Analytics will design and implement audience performance metrics for AMCN's streaming services. Responsibilities include defining key audience segments, monitoring their behavior, providing insights for engagement and retention, and collaborating with stakeholders for special projects.
Summary Generated by Built In

Job Description

AMC Networks is home to many of the greatest stories and characters in TV and film and the premier destination for passionate and engaged fan communities around the world.

We create and curate celebrated series and films across distinct brands and make them available to audiences everywhere. Our portfolio includes targeted streaming services AMC+, Acorn TV, Shudder, Sundance Now, ALLBLK and HIDIVE; cable networks AMC, BBC AMERICA, IFC, Sundance TV and WE tv; and film distribution labels IFC Films and RLJE Films. The company also operates AMC Studios, our in-house studio, production, and distribution operation behind acclaimed and fan-favorite originals including The Walking Dead Universe and the Anne Rice Immortal Universe, and AMC Networks International, our international programming business.

We are currently seeking a Research Manager - Audience Analytics (SVOD)​ to join our research team based in our New York, New York headquarters.

JOB SUMMARY 

The Audience Analytics manager will be responsible for designing, implementing, and maintaining an audience-based view of performance across the streaming portfolio. This role will entail (1) identifying key audience segments, (2) monitoring behavior for those groups, and (3) providing cohort-specific recommendations that improve acquisition, engagement, and retention for AMCN’s streaming services. 

 

The individual in this role will have a passion for analytics and be a strategic thinker who enjoys structured problem-solving. He or she will be able to develop actionable insights from large datasets, communicate results and recommendations effectively, and manage relationships with key stakeholders. 

JOB RESPONSIBILITIES 

  • Define the audience segments that have the largest impact on AMCN’s streaming business 
  • Design reporting frameworks for monitoring behavior of key segments 
  • Track audience behavior with on-going reporting (weekly, monthly, quarterly) and deliver recommendations to improve acquisition, engagement, and/or retention for specific audiences 
  • Partner with BI to identify opportunities or gaps in audience reporting  
  • Support stakeholders with special projects and/or ad hoc analyses related to audience analytics

QUALIFICATIONS (Required & Preferred) 

  • Bachelor’s degree 
  • Minimum 5-7 years of work experience with at least 4+ years' experience in direct-to-consumer streaming/digital media business 
  • Expertise with data modeling, including working with various data tools and collaborating with Business Intelligence team 
  • Strong PowerPoint and data visualization skills 
  • Exceptional verbal and written communication skills, with ability to present complex data and insights to executives 
  • Creative thinker who enjoys tackling open-ended problems 
  • Ability to multitask and work independently 

The base compensation range for this position is $80,000 to $95,000 commensurate with experience. AMC Networks additionally offers a comprehensive benefits package including Medical, Dental, Vision, Prescription Drug Coverage, 401k Plan, Wellness Program, Life Insurance, Tuition Reimbursement, Paid Time Off, Paid Parental Leave and Adoption Services, among other benefit plan options, subject to eligibility requirements. AMC Networks values the benefits achieved through in-office collaboration, but we provide our employees with the flexibility to work from home one day per week.

The Company is committed to policy of nondiscrimination in its employment and personnel practices. Applicants are considered for all employment without regard to race, color, religious creed, religion, alienage, citizenship, gender, gender identity, national origin, ancestry, genetic predisposition or carrier status, age, marital status, familial status, military or veteran status, status as a victim of domestic violence, stalking or sexual assault, sexual orientation, disability or any other characteristic protected by federal, state or local law.

Top Skills

Data Modeling
The Company
HQ: New York, NY
2,481 Employees
On-site Workplace
Year Founded: 1980

What We Do

AMC Networks is the ultimate destination for mold breaking, genre defying, and premier storytelling. Operating in over 125 countries worldwide, we’re the global leader in targeted subscription streaming and home to iconic and fan-favorite brands across television, independent film, production, distribution, gaming, and publishing.

Our brands include targeted streaming services AMC+, Acorn TV, Shudder, Sundance Now, ALLBLK, and the anime-focused HIDIVE streaming service, in addition to AMC, BBC AMERICA, IFC, SundanceTV, WE tv and IFC Films. We also operate AMC Studios, our in-house studio, production and distribution operation, AMC Networks International, our international programming business, and 25/7 Media, our production services business.

We’re behind some of the most celebrated and acclaimed original content in television and film history, from pantheon-level TV series Mad Men, Breaking Bad, and Better Call Saul to Academy Award-winning independent dramas like Boyhood, to the biggest drama series on cable for over ten years, The Walking Dead, and so much more.

We have a long history of building loyal and engaged fan communities, creating new formats, delivering new experiences, generating buzz, and we work hard every day to bring new and innovative stories and ideas to life.

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