Public Affairs Manager SWC

Posted 3 Days Ago
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Johannesburg, Gauteng
Senior level
Manufacturing
The Role
The Public Affairs Manager will lead public affairs strategies to protect Diageo's business reputation through regulatory compliance and stakeholder relations. The role involves developing a BBBEE strategy, supporting HR initiatives, tracking performance, and managing relationships with regulators and industry stakeholders. Advocacy campaigns and compliance with marketing regulations are also key responsibilities.
Summary Generated by Built In

Job Description :

About the Function

Our Corporate Relations (CR) team are reputation experts, shaping and protecting the future of our business and much-loved brands. With the ambition to become one of the most trusted and respected consumer goods companies in the world, our CR team act as the link to our external stakeholders, managing critical relationships with the outside world including the press and media, investors and government organisations, as well as NGOs and our many partners.

Operating across different markets, brands, and business areas including Corporate Communications, Policy and ESG, we collaborate with people all around the world. Join our team of experts, and you'll play a crucial role in protecting and promoting who we are and what we do, and ultimately our licence to operate.

About the role

  • To lead a public affairs strategy that protects Diageo’s licence to trade by driving business transformation and compliance initiative required for licensing and building of reputation with stakeholders. Regulatory support for commercial expansion, in line with SA city business strategy
  • With Broad-based Black Economic Empowerment (BBBEE) legislation being critical to reputation and licence to operate in SA, the role is responsible for:
  • Develop and implement BBBBEE strategy in line with Diageo ambition Support HR planning (people & learning dev); procurement and commercial execution that optimise BBBEE outcomes Track and report to Exec and others on performance against target Annual audit process and secure valid certificate – as required for trading licence and customer relationships Alignment of BBBEE with initiatives to attain Society 2030: Spirit of Progress targets on Inclusion and Diversity
  • Develop and maintain positive relations with regulators relevant to the licence to trade and other business operations including importation and exportation within SWC Africa 

Role Responsibilities

With Broad-based Black Economic Empowerment (BBBEE) legislation being critical to reputation and licence to operate in SA, the incumbent will:

  • Develop and implement BBBBEE strategy in line with Diageo ambition
  • Support HR planning (people & learning dev); procurement and commercial execution that optimise BBBEE outcomes
  • Track and report to Exec and others on performance against target
  • Annual audit process and secure valid certificate – as required for trading licence and customer relationships
  • Alignment of BBBEE with initiatives to attain Society 2030: Spirit of Progress targets on Inclusion and Diversity
  • Develop and maintain positive relations with regulators relevant to the licence to trade and other business operations including importation and exportation within SWC Africa 
  • Lead the CR function contribution to managing key risks and strategic opportunities for the business, including but not limited to, response to the risk of illicit trade; and exploring opportunities from regional trade agreements and other public sector incentives
  • Lead advocacy campaigns on business priority risk/opportunity, including leading efforts to align industry or business associations, media communication for public awareness and mobilisation of support from govt, regulators and other relevant stakeholders   
  • Drive awareness and enforce compliance with SA industry marketing code, Diageo Marketing Code and labelling regulations including approval of new marketing material

Requirements

Qualification

  • Bachelor’s degree or equivalent in Political Sciences, Economics, or Legal.

Experience - Essential

  • Minimum of 8 years’ experience in managing regulatory affairs
  • Strong analytical and data interpretation ability
  • Detailed understanding of and experience in implementing BBBEE programme for a multi-national
  • Corporate communication skills and experience in media and advocacy campaign management
  • Advanced stakeholder engagement capability
  • Understanding of the Southern African policy and political landscape as well as legislative framework

 

Experience – Desired

  • Alcohol industry experience will be an advantage

Diversity statement:

Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this.

We embrace diversity in the broadest possible sense. This means that you’ll be welcomed and celebrated for who you are just by being you. You’ll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mindsets, and more.

Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to the next level and build new ones as part of shaping the next generation of celebrations for consumers around the world.

Worker Type :

Regular

Primary Location:

Waterfall

Additional Locations :

Job Posting Start Date :

2025-02-17

Top Skills

Economics
Legal
Political Sciences
The Company
London
32,334 Employees
On-site Workplace

What We Do

Diageo's official LinkedIn account. We're a global leader in premium drinks, across spirits and beer, a business built on the principles and foundations laid by the giants of the industry.

With over 200 brands sold in 180 countries, our portfolio has remarkable breadth. From centuries-old names to exciting new entrants, and global giants to local legends, we're building the very best brands out there, and with over 30,000 talented people based in over 135 countries, we're a truly global company. With such diversity, we're able to truly represent our broad consumer base and think differently about the future.

To maintain our position as leaders in the alcoholic beverage market, we always invest in the future and are mindful of the impact we have. Because just like the legends of our past, we're here to raise the bar – for people as well as the planet

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