Promos & Retention Associate

Posted 12 Days Ago
2 Locations
Remote
59K-70K
Junior
Sports
The Role
The Promos & Retention Associate will support promotional campaigns, analyze performance data, collaborate with teams, and focus on customer retention strategies.
Summary Generated by Built In
We’re Underdog.

The fastest-growing sports gaming company – ever.

We build innovative games, products, and experiences for American sports fans.

We’re here to shake up the fastest growing industry with bold ideas, custom-built tech, and the drive to win.

Founded in 2020, our team has built four of today’s most widely played fantasy games and launched the Underdog Sportsbook – built entirely in-house with our own technology. That means we control our product, move fast, and create experiences you won’t find anywhere else. 

In just over two years, we’ve reached over a $1.2 billion valuation, with investors like BlackRock, Spark Capital, SV Angel, Mark Cuban, Kevin Durant, and Adam Schefter. And we’re just getting started.

At Underdog, we believe that sports are for everyone. Join us.

About the role and why it’s unique:

  • Support the execution of promotional and retention campaigns to enhance customer engagement.
  • Assist in monitoring and analyzing campaign performance, providing actionable insights to the team.
  • Collaborate with senior associates and managers to execute campaigns focused on CRM, sportsbook, and customer engagement.
  • Contribute to the creation and execution of targeted campaigns, with a focus on customer retention and reactivation.
  • Learn and grow within a fast-paced, dynamic environment, gaining hands-on experience in sports gaming retention.

Who you are:

  • 1+ years of experience in promotions, customer engagement, or retention (preferably in gaming, sports, or tech).
  • Analytical thinker with a data-first mindset.
  • Experienced in collaborating with analytics teams and data partners.
  • Passionate about sports and eager to learn more about the gaming industry and retention strategies.
  • Enthusiastic about contributing to team efforts and growing within a collaborative environment.
  • Detail-oriented, with a strong desire to learn and grow in a high-impact role.

Even better if you have:

  • Experience with CRM platforms like Braze or Optimove.
  • A basic understanding of SQL or the desire to learn it for data analysis.
  • Familiarity with analytics tools like Looker, Sigma, or similar.


Our target starting base salary range for this position is between $59,000 and $70,000, plus target equity. The starting base salary will depend on a number of factors including the candidate’s skills and experience, among other things.

What we can offer you:

  • Unlimited PTO (we're extremely flexible with the exception of the first few weeks before & into the NFL season)
  • 16 weeks of fully paid parental leave
  • A $500 home office allowance
  • A connected virtual first culture with a highly engaged distributed workforce
  • 5% 401k match, FSA, company paid health, dental, vision plan options for employees and dependents

#LI-REMOTE

This position may require sports betting licensure based on certain state regulations.

Underdog is an equal opportunity employer and doesn't discriminate on the basis of creed, race, sexual orientation, gender, age, disability status, or any other defining characteristic.

Top Skills

Crm Platforms
Looker
Sigma
SQL
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The Company
HQ: Brooklyn, NY
120 Employees
Hybrid Workplace
Year Founded: 2020

What We Do

Underdog Fantasy is one of the fastest-growing sports companies on the market. Founded by a team of industry veterans, Underdog is bringing fun, approachable contests and games to the masses. We’re looking to innovate an already exciting space and provide the best possible experience to our enthusiastic users.

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