Product Marketing Manager

Posted 5 Days Ago
Be an Early Applicant
4 Locations
Mid level
Cloud • Software • Analytics
The Role
Develop and execute marketing plans to enhance product awareness and drive growth. Collaborate with teams to create content that engages prospects and supports sales strategies.
Summary Generated by Built In

At NICE, we don’t limit our challenges. We challenge our limits. Always. We’re ambitious. We’re game changers. And we play to win. We set the highest standards and execute beyond them. And if you’re like us, we can offer you the ultimate career opportunity that will light a fire within you.

So, what’s the role all about? 

 As Product Marketing Managers at NICE WA (Workforce Augmentation), we’re at the heart of shaping strategy and driving the success of our products. To succeed, we create experiences and develop content for our customers and prospects, aligning our product marketing activities with business goals. 


Here’s some of our day-to-day activities 

  • Developing and executing marketing plans while leading new product introductions 
  • Crafting compelling messaging and positioning that drives awareness and demand  
  • Planning and implementing lead generation and awareness campaigns that fuel growth 
  • Elevating our thought leadership, sustaining a voice that influences the market 
  • Partnering closely with product and pre-sales teams to create content, insights, and training that empower our teams to succeed 
  • Collaborating with analysts and industry influencers to amplify our product narrative and strengthen market presence 

 

 

How will you make an impact? 

  • Empower Sales and Internal Teams: Equip sales and internal stakeholders with a deep understanding of product value and market opportunities, ensuring alignment and driving impactful customer conversations. 
  • Drive Market Penetration: Develop compelling supporting content for GTM strategies and high-value marketing deliverables that captivate prospects and engage key audiences. 
  • Innovate for Growth: Lead creative and dynamic initiatives that boost awareness and generate demand, fueling pipeline growth and market expansion. 

 

Have you got what it takes?  

  • Are you a marketing pro with five years of experience in the tech industry and a passion for storytelling that resonates? 
  • Are you tech-savvy but driven by creativity, always seeking innovative solutions to challenges? 
  • Are you a natural leader who knows how to drive teams in a matrix environment to deliver success? 
  • Are you fluent in English, confident, and ready to take on new challenges with vision and strategy? 

 

 

You will have an advantage if you also have: 

  • A sharp mind that brings energy and positivity to the team 
  • A naturally outgoing personality that thrives on building connections and driving collaboration 

 


About NICE

NICE Ltd. (NASDAQ: NICE) software products are used by 25,000+ global businesses, including 85 of the Fortune 100 corporations, to deliver extraordinary customer experiences, fight financial crime and ensure public safety. Every day, NICE software manages more than 120 million customer interactions and monitors 3+ billion financial transactions.

Known as an innovation powerhouse that excels in AI, cloud and digital, NICE is consistently recognized as the market leader in its domains, with over 8,500 employees across 30+ countries.

NICE is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, age, sex, marital status, ancestry, neurotype, physical or mental disability, veteran status, gender identity, sexual orientation or any other category protected by law.


Top Skills

Content Creation
Lead Generation
Marketing Strategies
Product Positioning
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The Company
HQ: Hoboken, NJ
10,130 Employees
On-site Workplace
Year Founded: 1986

What We Do

NICE (Nasdaq: NICE) is the worldwide leading provider of both cloud and on-premises enterprise software solutions that empower organizations to make smarter decisions based on advanced analytics of structured and unstructured data. NICE helps organizations of all sizes deliver better customer service, ensure compliance, combat fraud and safeguard citizens. Over 25,000 organizations in more than 150 countries, including over 85 of the Fortune 100 companies, are using NICE solutions. www.nice.com.

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