Product Marketing Manager

Reposted 12 Days Ago
Be an Early Applicant
New York, NY
Mid level
Software
The Role
The Product Marketing Manager will develop go-to-market strategies, craft impactful marketing content, and collaborate with teams to ensure successful product launches and market fit, focusing on the Aesthetics and Wellness industry.
Summary Generated by Built In

Our Story:

Unlocking the Ageless Revolution for Patients and Practices:

With 1.5 million users, over $1 billion in revenue, and ranking among the Top 200 apps globally, RepeatMD is leading the charge.

Fresh off our Series A, we're expanding into new verticals.

Today, as a B2B SaaS company in the Aesthetics and Wellness Industry, we proudly serve 3,000+ clients across all 50 states—and we're just getting started on going global.

We are looking for those who are passionate to join our mission!

Role Overview:

As a modern Product Marketing Manager at RepeatMD, you will be essential in shaping, communicating, and maximizing the impact of our products in the market. You’ll take ownership of go-to-market strategies, drive successful product launches, and create compelling messaging that resonates with our target audience. Working closely with Product, Sales, and Customer Success teams, you’ll ensure that each feature, product, and vertical launch is executed flawlessly and that internal teams are fully aligned and prepared.

About You:

You are passionate about understanding market needs and transforming insights into compelling narratives. You thrive in a fast-paced environment, love collaborating across teams, and are driven by measurable results. With a proven ability to craft marketing content that drives growth and strengthens product-market fit, you’re ready to make an impact.

If you’re excited to contribute to a winning team and elevate the experience for our clients, we encourage you to apply for this opportunity at RepeatMD. Join us and help shape the future of the Aesthetics and Wellness industry!

What You Will Own:

As the PMM for tiered product launches, you will be fully self-sufficient in driving the success of each launch from start to finish. Key areas include:

  1. Internal Education
    • Ensure all internal teams—sales, marketing, and customer success—are fully briefed on new features, products, or verticals, including clear use cases and value propositions.
  2. Marketing Content Creation
    • Develop impactful, targeted content that clearly communicates product benefits to various audiences and customer segments.
    • Create a suite of resources, including webinars, pitch decks, product demos, and case studies to support marketing, sales, and CX enablement.
  3. Launch Execution and Strategy
    • Lead end-to-end launch planning, maximizing impact and engagement with strategically timed rollouts.
    • Collaborate closely with cross-functional teams to align each launch with company goals and objectives, ensuring the offering gains traction quickly.
  4. Develop Go-To-Market (GTM) Strategies
    • Design and execute comprehensive GTM strategies for each product, feature, or vertical, in alignment with RepeatMD’s vision and growth objectives.
  5. Market Insights
    • Conduct ongoing market research to identify customer needs, industry trends, and competitive positioning. Use these insights to refine product positioning and inform strategy.
  6. Craft Messaging and Positioning
    • Develop and continuously refine product messaging that resonates with target audiences and highlights the unique value of RepeatMD’s solutions.
  7. Campaign Performance and Analytics
    • Track and analyze the success of all marketing campaigns, using data-driven insights to make adjustments and optimize results over time.
  8. Product Advocacy
    • Serve as a dedicated product evangelist across multiple platforms, sharing the impact of our solutions and championing RepeatMD’s mission.

What We Offer:

  • Competitive Salary: We value talent and reward hard work.
  • Employee Bonus Plan: Performance-based bonuses recognizing your contributions.
  • Comprehensive Benefits: Medical, dental, and vision coverage, plus a 401(k) through Justworks.
  • Stock Options: A chance to share in the growth of one of the fastest-growing health tech startups.
  • Flexible PTO: Flexible time off to recharge and maintain balance.
  • Parental Leave: 12 weeks of maternity leave and 4 weeks of paternity leave because we believe being a parent is one of life’s most important roles.

We offer comprehensive benefits and the chance to work with a passionate team dedicated to transforming the Aesthetics and Wellness industry. If you’re a self-starter with a talent for product marketing, we’d love to hear from you. Apply today!


RepeatMD is an Equal Opportunity Employer. We highly value diversity of thought and experience at our company and encourage people of all backgrounds, experiences, abilities and perspectives to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or other protected characteristics. 

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The Company
HQ: New York, NY
120 Employees
Hybrid Workplace
Year Founded: 2021

What We Do

Our mission is to transform more patients' lives.
RepeatMD creates private label mobile rewards programs for health care providers, which includes a suite of patient engagement solutions to grow & sell more of their cash-based, high-margin services.
The mobile app allows providers to reward patients for visiting, educate patients, earn referrals, finance treatments, and manage the retention of patients.

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