Product Marketing Manager

Posted 5 Hours Ago
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Boston, MA
Junior
Artificial Intelligence • Big Data • Information Technology • Software
Nexthink helps IT teams around the world modernize the digital employee experience.
The Role
As a Product Marketing Manager at Nexthink, you'll lead engagement strategies to enhance product visibility and success. Responsibilities include developing go-to-market plans, managing product launches, creating sales enablement content, conducting market research, and fostering customer relationships.
Summary Generated by Built In

Company Description

Nexthink is the leader in digital employee experience management software. The company provides IT leaders with unprecedented insight allowing them to see, diagnose and fix issues at scale impacting employees anywhere, with any application or network, before employees notice the issue. As the first solution to allow IT to progress from reactive problem solving to proactive optimization, Nexthink enables its more than 1,200 customers to provide better digital experiences to more than 15 million employees. Dual headquartered in Lausanne, Switzerland and Boston, Massachusetts, Nexthink has 9 offices worldwide.

Job Description

The Nexthink Product Marketing team is searching for a Product Marketing Manager to join and champion our products that contribute to our mission to delight people at work. As a Product Marketing Manager, you are responsible for creating go-to-market and engagement strategies post-launch that generate interest, accelerate pipeline, and drive product success. In this role, you will work closely with product, sales, and marketing teams to ensure that prospects and customers immediately see the value of the product and can easily achieve their use cases and goals. Your direct experience with prospects and customers will fuel product positioning, messaging, content, and the roadmap. Your sales support, win-loss analysis, and competitive research will drive sales strategies and product revenue.

  • Go-to-market strategy: Develop and execute comprehensive go-to-market strategies and continually refine product positioning, messaging, and value propositions that resonate with our target audiences.
  • Product releases: Work with product team on feature input and roadmap development. Manage and support release launches to further differentiate the product in the market.
  • Content creation: Create short and long form content that conveys the unique value propositions and benefits of the product and generates leads.
  • Sales enablement: Develop and maintain sales enablement materials such as training videos, cheat sheets, pitch decks, and one-pagers to ensure sales team success.
  • Market and competitive research: Conduct ongoing market and competitive research to identify customer needs, market trends, and competitive insights.
  • Customer advocacy: Build relationships and work directly with customers to foster advocacy, customer content, and inform product roadmap.


Qualifications

  • 1-3 years’ experience as a product manager / product marketing manager for a software vendor.
  • Demonstrated ability to accelerate the success of technology products.
  • Ability to quickly learn new technologies in a fast-moving environment.
  • Exceptional organizational and analytical skills. 
  • Extremely strong written and verbal communication skills.
  • Must be a team player and able to work collaboratively with internal and external team members.
  • Enthusiasm for working in an international, collaborative, and fast-paced environment and learning new technologies.
  • Professional-level English, spoken and written

Additional Information

We are the pioneers and trailblazers of a global IT Market Category (DEX) that is shaping the future of how the world works, giving our customers’ IT Teams total digital visibility across their enterprise. Our innovative solutions integrate real-time analytics, automation, and employee feedback across all endpoints. This enables our IT teams to solve complex technical challenges, create ever more productive workplaces, and deliver happy, satisfied employees in the digital workplace.

With over 1000 employees across 5 continents, Nexthink operates as One Team, connecting, collaborating and innovating to continuously grow. We call our employees ‘Nexthinkers’ and our commitment to diversity, inclusion, and equity is second to none. We currently have over 75 nationalities working with us, from all cultures and backgrounds, speaking many different languages.

If you are looking for a change and like a nice atmosphere, lots of challenges, and having fun while working, this is a great opportunity for you! Check what we offer: 

  • 💼 Permanent Contract and a competitive compensation package (Stock Options also included). 
  • 🏖️ Flexible Hours and unlimited vacation (employees have unlimited paid time off on top of the 30 days of holidays we offer) plus 3 company-paid volunteer days. 
  • 🏡 100% remote work with occasional travels to meet with colleagues and customers 
  • 📚 Free access to professional training platforms to explore your interests and enhance your skills. 
  • 🍼 16 weeks of fully paid leave for primary caregivers, extendable up to 8 additional months unpaid, and 6 weeks of fully paid leave for secondary caregivers. 
  • 🏥 Feel protected with 24/7 accident insurance coverage for any accidents at work or during free time. 
  • 📣 Bonuses for referring successful hires after three months of continuous employment.

#LI-Hybrid

Total Rewards @ Nexthink
At Nexthink, we offer one of the most comprehensive and generous benefits plans. Your total rewards compensation package includes base salary and may also include a commission or performance bonus plan, as well as equity. We provide our US employees with 100% covered company benefits that consist of health, dental, vision as well as access to life insurance, long-term disability, and accidental death/personal loss coverage. 

In addition, we offer: 

  • 🏖️ Flexible Hours and unlimited vacation (employees have unlimited paid time off on top of the 15 days of holidays we offer), 11 company-paid holidays, and 3 extra days for volunteering.
  • 🏡 Hybrid work model that balances office and remote work, with structured onboarding to foster connections and team integration.
  • 📚 Free access to professional training platforms to explore your interests and enhance your skills.
  • 🍼 Up to 16 weeks of paid leave for birthing parents/primary caregivers, 6 weeks for secondary caregivers.
  • 💰 Plan for the future with a 401(k) plan featuring up to 4% company matching contributions, vesting immediately, to grow your retirement savings.
  • 📣 Bonuses for referring successful hires after three months of continuous employment.

Base salary ranges are determined by country, role, level, experience, and skills. The range displayed on each job posting reflects Nexthink’s good faith determination of the minimum and maximum targets for new hire salaries across all US locations. Individual pay is determined by related factors, including job skills, experience, and relevant education or training, which may impact a final offer. Your Talent Acquisition Partner can share more about the specific salary range during the hiring process.

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The Company
HQ: Boston, MA
1,051 Employees
Hybrid Workplace
Year Founded: 2004

What We Do

At Nexthink. we’re not just the leader in the digital employee experience management category, we invented the category. Our solutions combine real-time analytics, automation and employee feedback across all endpoints to help IT progress from reactive problem-solving to proactive optimization.

We’re growing our teams around the world to create, scale, market, sell, and develop the future of digital employee experience to help IT teams everywhere delight people at work.

We are 1,000+ employees strong in 9 offices worldwide, across 8 different time zones, speaking 60+ languages. We are passionate about technology, we are category disruptors, and we are motivated by the impact of our work on our end customers. We don’t take ourselves too seriously, and we wake up every day excited about shaping the way employees experience their digital workplace. Sound like you? Let’s talk!

Why Work With Us

Nexthink has a clear mission to delight people at work. That means the teams who rely on our products, the businesses we serve, and most importantly our own Nexthinkers. We’re guided by our values. We are positive, we get things done, we work as one team, and we keep growing. These values steer our decisions to continue to push innovation.

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Nexthink Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

We all have different preferences & arrangements allowing us to do the best work possible. Each team needs to have an open conversation to determine.

Typical time on-site: 2 days a week
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HQBoston, MA
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HQLausanne, CH
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Bangalore, IN
Bratislava, SK
Dubai, UAE
London, Gb
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Madrid, SP
Manchester, GB
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Paris, FR
Riyadh, SA
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