Product Marketing Manager - Ad Tech/Media

Posted 4 Hours Ago
Be an Early Applicant
Hiring Remotely in United States
Remote
130K-180K Annually
Senior level
AdTech • Cloud • Information Technology • Machine Learning • Security • Software • Cybersecurity
We safeguard 1,200+ brands from digital attacks including bots, fraud and account abuse with Modern Defense.
The Role
The Product Marketing Manager will lead go-to-market strategies for Malvertising and Ad Quality solutions, bridging product development, marketing, and sales. Responsibilities include creating market narratives, increasing awareness of digital advertising fraud's impact, and collaborating with product teams to align product development with market needs.
Summary Generated by Built In

HUMAN was founded in 2012 in a Brooklyn sci-fi bookstore by Tamer Hassan, Michael Tiffany, Dan Kaminsky, and Ash Kalb. Our humble beginnings led to the creation of the Human Defense Platform, the backbone of all our products that safeguards enterprises from sophisticated bots, fraud, and account abuse. Today we verify the humanity of more than 20 trillion interactions per week for some of the largest companies and internet platforms. 


Our hacker roots still permeate everything we do. You will be a part of the HUMAN front line in our commitment to protecting companies (and in turn, their customers) from both revenue and reputation risk caused by digital attacks. However, HUMAN is not the center of this story. Humans like yourself are. We firmly believe in putting people first. This approach spans our extensive total rewards package, inclusive of competitive compensation, benefits, stipends - as well as our day-to-day culture - to ensure every human is empowered to do the best work of their life. We want to hear about the marathon you’re training for. We want to see pictures of your pets. We want to know your favorite robot (we have many).


 Even if you’re not a conventional “hacker” we can assure you that you are a hacker in your own right. We want to work with people like you who break down problems to build up better solutions. That’s what makes us HUMAN. You’ll be joining us at an exciting moment in the HUMAN story: we joined forces with PerimeterX in a market-changing merger, as well as recently acquired clean.io to enhance the Human Defense Platform. Together under the HUMAN brand, we will disrupt the economics of cybercrime. We hope you can join us in that mission.


Ideal Locations: Bay Area/NYC


We're seeking an experienced Product Marketing Manager to spearhead the go-to-market strategy for our Malvertising and Ad Quality solutions. As digital advertising fraud continues to cost businesses billions annually, this role presents a unique opportunity to shape the future of digital advertising security and trust.


The ideal candidate will serve as the vital bridge between product development, marketing, sales, and our target market, translating complex technical capabilities into compelling value propositions that resonate with technical decision-makers and business stakeholders. This role combines strategic thinking with hands-on execution, requiring someone who can both develop high-level market positioning and create detailed campaign assets.


As a key member of our product marketing team, you'll have the opportunity to:


- Define and own the narrative in an important market segment

- Build awareness about the critical impact of malvertising and ad quality on digital advertising ROI

- Develop and execute strategies to establish our solution as the industry standard

- Work closely with product teams to ensure market needs drive product development

The base pay range for this position is $130,000- $180,000 which can include additional on-target bonus and/or incentives. The base pay offered may vary depending on location, job related knowledge, skills, and experience. Stock options and other incentive pay may be provided as part of the compensation package, in addition to a full range of medical, financial, and/or other benefits, depending on the position ultimately offered.


HUMAN prides itself on being an equal opportunity workplace. We firmly believe in putting people first regardless of who you are, where you come from, how you identify, or who your favorite robot is (we have many). We are on a mission to protect the integrity of the internet for everyone, so we welcome all individuals to come to share their unique experiences and perspectives as we fight against cybercrime together!


With Humans located in all parts of the world, we’ve fully embraced our diversity of thought and are always looking for innovative ways to connect with one another - even in virtual reality! Although New York City is our HQ, we have teams in Tel Aviv, Israel; London, UK; Victoria, Canada; San Mateo, CA; Miami, FL; and Virginia.


We trust our Humans in choosing where they work and how they work. The total rewards package we provide reflects our commitment to our Humans’ personal career development, which includes annual stipends for wellbeing and learning & development, and a one time home office setup stipend. We also offer weekly lunches, dedicated time off, no-meeting Fridays (for our U.S. and Intl. based HUMANs), HUMAN days, and so much more.


We’re constantly trying to anticipate the needs of our Humans to ensure each one of us is equally prepared to do some of the best work of our life. Taking care of one another is part of the HUMAN experience and how we build true HUMAN connections.


If you are an individual with a disability or special need that requires accommodation, please contact us directly.

The Company
HQ: New York, NY
393 Employees
Hybrid Workplace
Year Founded: 2012

What We Do

We stop bot attacks. Today’s sophisticated bots impersonate human behavior to evade detection technologies. To defeat today's bots, we use a unique multilayered approach that enables us to verify the humanity of digital interactions with unmatched speed and accuracy across Applications, Performance Marketing, and Advertising use cases.

Why Work With Us

Fighting cybercrime is not easy. We’re constantly pitted against well-funded and highly-skilled hackers and botnets. In order for us to stay ahead of our adversaries, we solve problems unconventionally, move fast, and create ‘tau’ for each other to stop them. If our mission to keep the internet human appeals to you, we should talk.

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