Product Marketing Consultant - Ancillary

Posted 18 Days Ago
Be an Early Applicant
Lombard, IL
59K-130K Annually
Senior level
Insurance
The Role
The Product Marketing Consultant at Dearborn Group drives content strategy for ancillary products by creating and delivering marketing communication plans. Responsibilities include developing content, implementing marketing initiatives, and measuring their success while collaborating across functional groups and interfacing with senior management.
Summary Generated by Built In

At Dearborn, our employees are the cornerstone of our business and the foundation to our success. We empower employees with curated development plans that foster growth and promote rewarding, fulfilling careers.

Join HCSC and be part of a purpose-driven company that will invest in your professional development.

Job Summary

This position is responsible for driving content strategy by creating and delivering product marketing communication plans through the development and deployment of Dearborn Group’s overall marketing strategy. Responsibilities include developing content, gathering information and research, leading, implementing, measuring and reporting on specific product marketing initiatives and programs.
(Ancillary Products)
This position is responsible for driving content strategy for Dearborn Group’s ancillary products by creating and delivering communication and marketing plans; and creating, implementing, measuring and reporting on specific ancillary product marketing initiatives and programs.

Required Job Qualifications:
* Bachelor’s in Journalism, Writing, Marketing, Communications, or Business and 5 years of experience in writing, marketing and communication activities OR 9 years of experience in writing, marketing and communication activities.
* Clear and concise interpersonal, verbal and written communication skills.
* Strong research, writing, editing and proofreading skills.
* PC proficiency to include MS O365
* Self-starter with ability to handle multiple projects simultaneously
* Creative, analytical and organizational skills.
* Experience collaborating across functional groups.
* Detailed oriented.
* Experience working in a fast paced, high workload environment.
* Experience interfacing with senior management.
* Team building skills.
* Project Management skills.

Preferred Job Qualifications:
* Master’s in Journalism or Communications.
* Knowledge of dental networks. 
* Web and social media experience.
* Knowledge of SEO principles.

(Ancillary Products)

Required Job Qualifications:   

  • Bachelor’s in Journalism, Writing, Marketing, Communications, Business, or Graphic Design or 4 years of experience in writing, marketing and communication activities.
  • 5 years of experience in communications.
  • Clear and concise interpersonal, verbal and written communication skills.
  • PC proficiency to include MS O365
  • Self-starter with ability to handle multiple projects simultaneously
  • Creative, analytical and organizational skills. 
  • Experience collaborating across functional groups.
  • Detailed oriented. 
  • Web and social media experience. 
  • Experience working in a fast paced, high workload environment. 
  • Experience interfacing with senior management. 
  • Team building skills. 
  • Project Management skills.

Preferred Job Qualifications:  

  • Master’s in journalism or communications.
  • Knowledge of Dearborn Group ancillary product portfolio.
  • Proficient with Adobe Creative Suite (InDesign, Photoshop, Illustrator, etc.).
  • Knowledge of various print, photo video production, and graphic design.
  • Web and social media experience.
  • B2B marketing experience including digital marketing and lead generation.
  • Knowledge of AP Style

THIS IS A FLEX ROLE WORKING 3 DAYS IN OFFICE 2 DAYS FROM HOME

#LI-HYBRID-FLEX


Are you being referred to one of our roles? If so, ask your connection at HCSC about our Employee Referral process!


Dearborn Group Employment Statement:

We are an Equal Opportunity Employment / Affirmative Action employer dedicated to providing an inclusive workplace where the unique differences of our employees are welcomed, respected, and valued. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other legally protected characteristics.

Base Pay Range$58,800.00 - $130,100.00

The Company
HQ: Lombard, IL
308 Employees
On-site Workplace

What We Do

Dearborn Group is the trade name for Dearborn Life Insurance Company. Since 1969, we have been providing ancillary benefits to employer groups across the country.

When combined with medical coverage, our suite of employer-paid and voluntary insurance solutions—life, short- and long-term disability, vision, critical illness and accident insurance—creates a comprehensive benefits package and gives employers, their employees, and their families complete peace of mind.

Dearborn Group insurance products are issued by Dearborn Life Insurance Company, 701 E. 22nd St. Suite 300, Lombard, IL 60148.

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