New York, New York
Grata is the leading private market dealmaking platform. We make it easy to find, research, and engage with private companies. Our platform has the most comprehensive, accurate, and searchable proprietary data on private companies, their financials, and their owners.
We help leading investors (PE/growth), investment bankers, management consultants, and corporate development teams discover and win more deals. Grata has over 700 customers and has been widely recognized as the market leader by G2, PE Wire, and more.
We are looking for a Product Marketing Manager to join our team! As our first product marketer, you’ll have a major impact in driving the adoption of new cutting-edge products that power dealmaking. We’re looking for an ambitious subject matter expert who intimately understands our target audience. This is a high-impact role that works directly with our founders and collaborates with nearly every team at Grata.
Grata is a hybrid company, which means our employees work from our NYC office (near Bryant Park) on Mondays, Tuesdays and Thursdays.
At Grata, we will expect you to:
- Collaborate with product management to define the go-to-market strategy for new product releases and updates. Create detailed launch plans that encompass product features, target audience, pricing, distribution channels, and promotion strategy.
- Act as the internal voice of our audience. Determine a clear and compelling product positioning and messaging framework that effectively communicates the value proposition of Grata to all customer segments.
- Build and own a program that effectively drives customer adoption and overall product usage.
- Equip the commercial teams (Sales & Relationship Management) with the necessary tools and resources to sell Grata effectively. Develop sales presentations, battle cards, and training materials that improve sales and retention outcomes.
- Maintain a pulse on the competitive landscape. Be ready to produce and update competitive collateral quickly and recommend improvements to Grata’s competitive posture in a dynamic market.
What we are looking for:
- Minimum of 2 years of experience in an investment banking, private equity, or corporate development role. Experience using Grata is strongly preferred but not required.
- You’re an excellent communicator. You can build high-quality, high-impact client-facing decks. You possess exceptional written and verbal communication skills and can demonstrate the ability to create customer-facing content and messaging that resonates.
- Proven track record in building, getting buy-in, executing data-driven marketing plans, and staying focused on high-impact work in a fast-moving environment.
- Strong interpersonal skills. Demonstrated experience building credibility with and delivering results for product teams, commercials teams, and customers.
- Autonomous self-starter. Demonstrated ability to manage multiple projects/deals/workstreams simultaneously.
- Demonstrated ability to glean meaningful insights from large datasets. Our primary analytics platforms are: HubSpot, Pendo, and Vitally.
Bonus points if you have experience with Grata!
Benefits & Perks:
- Medical, dental, vision plans: we offer plans with 80% coverage of premiums for employees
- Company-sponsored lunch through Grubhub on a weekly basis
- Unlimited PTO policy
- Flexible Work Location (FWL) policy that allows you to work from home 24 days of the year
- Other benefits: 12 weeks of parental leave, 401k, pre-tax commuter benefits, dog-friendly office
Grata is committed to providing competitive cash compensation and benefits. The compensation offered for this role will be based on multiple factors such as location, the role’s scope and complexity, and the candidate’s experience and expertise, and may vary from the range provided below. For roles based in New York City, the estimated base salary for this role is $120,000 - $140,000 per year.
Grata is proud to be an Affirmative Action, Equal Opportunity Employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic. Grata considers qualified applicants with criminal histories, consistent with applicable federal, state and local law. Grata is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures.
If you need assistance or an accommodation due to a disability, please let your recruiter know. In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire.
What We Do
Grata is the first private intelligence search engine for company discovery, providing a single source of truth to find small to middle market private companies. We are developing cutting-edge search technology leveraging NLP and ML to automate the B2B research process on millions of small and medium businesses in the U.S. We’ve recently experienced significant growth and raised capital from top investors who built Google and transformed the finance industry.
Despite making up nearly half of the US economy, private companies are notoriously difficult to find and engage even for the most innovative dealmakers.
In the past, finding the right small and mid-market companies for a deal has required a massive effort, and a bit of luck. This hurts target companies too, who often miss out on game changing opportunities as they are practically invisible.
So, what if there was a different, better way to do business? A solution that gave innovative dealmakers an edge? A tool to help them find the right company - at the right time?
That's why we created Grata - to make that difference.
Our private company intelligence engine streamlines the process of finding the best companies to target: making it easier and faster to gain visibility into the entire market, gather relevant intelligence on target companies, build bespoke lists, and find similar companies to uncover more of the best opportunities in less time.
Why Work With Us
Our employees have an ownership mentality and are hyper-focused on the success of the organization, evolving our product, and constantly look to make Grata better every day. Grata takes a no-ego approach to collaboration on, regardless of experience, title, or seniority, everyone knows their voice will always be heard.
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