Product Enablement Specialist

Business Area:

Sales Operations

Seniority Level:

Mid-Senior level

Job Description: 

At Cloudera, we empower people to transform complex data into clear and actionable insights. With as much data under management as the hyperscalers, we're the preferred data partner for the top companies in almost every industry. Powered by the relentless innovation of the open source community, Cloudera advances digital transformation for the world’s largest enterprises.

The Product Enablement Manager is a vital position within the Sales Enablement team, responsible for creating, managing, and delivering training content and resources that enable our sales teams and sales engineers (SEs) to effectively understand and communicate the value of Cloudera’s products. As the Product Enablement Manager, you will play a crucial role in empowering our sales teams to effectively communicate Cloudera's value proposition. Your work will directly impact our sales effectiveness, customer understanding, and ultimately, company growth. This role will work closely with their Enablement teammates as well as Product Marketing, and other cross-functional teams to ensure that our training programs are comprehensive, up-to-date, and aligned with the company’s goals and product strategy. At Cloudera, we believe in nurturing talent and providing opportunities for career advancement. This role offers a clear path for growth within the enablement team and the potential to expand your impact across the organization.

As a Product Enablement Specialist, you will:

● Develop Training Materials: Collaborate to create and update training content, including presentations, e-learning modules, demos, that provide salespeople with product awareness and SEs with product functionality and workflow knowledge.

● Deliver Training: Facilitate live and virtual training sessions for new hires and existing team members, ensuring that they understand Cloudera’s platform components, the underlying Apache open source technologies, and their contributions to our overall product offerings.

● Evaluate and Measure Effectiveness: Assess the effectiveness of training programs through feedback, assessments, and performance metrics. Use this data to continuously improve training content and delivery methods.

● Collaborate: Partner with the Enablement Team Instructional Designer, SE Enablement Manager, Sales Enablement Team, and other stakeholders to develop and refine training materials and ensure alignment with product messaging and company objectives.

● Create Product Awareness Tracks for Solution Engineers: Develop a structured “product awareness” track for salespeople, providing an overview of Cloudera’s products and solutions, and how they compare in the competitive landscape.

● Manage Product Introduction Curriculum: Oversee the development of a “product introductions for sales” curriculum, working closely with the customer education team to gather and validate materials that explain product components and user workflows.

● Act as Project Manager: Coordinate with Product Marketing to gather messaging and update solution overview courses, ensuring that all training materials are current and aligned with the latest product developments and marketing strategies.

● Teach and Demo: Instruct ISRs, AEs, and SEs on how to present product demos

effectively, including those that utilize click-through demos not available in live software, to tell compelling stories to clients and prospects.

● Competitive Landscape: Present and explain Cloudera’s position within the competitive landscape, highlighting key differentiators and strategic advantages.

● Instructor and Assessor: Contribute as an instructor and assessor in the new hire training program, ensuring that new sales team members are fully equipped with the knowledge and skills they need to succeed.

● Support Sales Play Launches: Contribute to the development and execution of product sales play launches, working closely with sales and marketing teams.

● Develop Certification Paths: Create a certification path for sales teams and support the SE Enablement Manager in developing certification programs for SEs.

● Global Collaboration: Work effectively in a cross-functional and global environment, coordinating with Product Marketing, Sales Enablement, Product Management, and Subject Matter Experts across different time zones.

● Support Cloudera’s Analysts Engagements: Collaborate with Product Marketing, engaging with industry analysts, such as Gartner, Forrester, and IDC, to understand market trends, gather insights, and incorporate analyst feedback into training materials. Use these insights to better position Cloudera’s products and to educate the sales team on market positioning and competitive advantages.

● Collaborate with the Internal Strategy Team: Partner with the internal strategy team to align training content with the company's strategic direction and long-term goals. Use insights from the strategy team to inform training programs and ensure they support Cloudera’s overall business objectives.

We're excited about you if...

● Familiarity with Cloudera’s platform or similar data management solutions is highly desirable.

● Bachelor’s degree in Computer Science, Information Technology, Engineering, or a related field is preferred.

● 1-5 years of experience supporting or selling open-source products or solutions.

● 1-2 yrs of experience in a product enablement, training, or related role (preferably 3-5 yrs).

● Highly organized and detail-oriented, with a passion for education and enable ment.
● Adaptable and capable of thriving in a fast-paced, changing environment.

What you can expect from us:

• Generous PTO Policy 

• Support work life balance with Unplugged Days

• Flexible WFH Policy 

• Mental & Physical Wellness programs 

• Phone and Internet Reimbursement program 

• Access to Continued Career Development 

• Comprehensive Benefits and Competitive Packages 

• Paid Volunteer Time

• Employee Resource Groups

Cloudera is an Equal Opportunity / Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.

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