Cove started with renting coliving spaces. Now we’ve expanded to more than just coliving spaces, providing flexibility for comfortable and enjoyable long term or short term stays in our beautiful properties. With over 6000 rooms across Singapore and Indonesia, we’re living our mission and growing our homes in South Korea and Japan.
Believing in the power of a team, we aim to build the leading tech flexible living platform in Asia Pacific, providing high quality and community-centric accommodations. Here we also encourage authenticity and fun to fully embrace being human in a driven and result focused environment to make things happen and ensure the dream becomes a reality.
Job Title: Pricing Associate Manager
Job-Type: Full-time
Reports To: Pricing Manager
Location: Jakarta
What you’ll be doing:
Pricing Strategy & Revenue Optimization
- Short-Term Stays: Develop dynamic pricing models based on demand, seasonality, events, and competitor pricing.
- Long-Term Stays: Develop pricing structures based on demand, features, and competitor pricing.
- Adjust weekly/monthly rental rates to balance long-term lease stability with short-term revenue maximization.
- Optimize rate fences, discounts, and promotions for different stay durations (nightly vs. monthly).
Market & Competitive Analysis
- Conduct competitor benchmarking for both short-term and long-term rental markets.
- Analyze pricing trends in co-living, serviced apartments, hotels, and traditional rentals.
- Track supply-demand fluctuations and recommend pricing adjustments.
- Monitor customer booking behaviors for long-term vs. short-term tenants and adjust strategies accordingly.
Performance Monitoring & Reporting
- Track key performance indicators (KPIs) including RevPAR, ADR, occupancy, churn rates, and lease durations.
- Provide weekly reports, detailing short-term vs. long-term revenue performance.
- Analyze the effectiveness of long-term leasing discounts, incentives, and renewal strategies.
Collaboration with Cross-Functional Teams
- Partner with Sales teams to optimize pricing strategies for corporate tenants, digital nomads, and long-term renters.
- Work with Marketing to create seasonal pricing campaigns, flash sales, and tenant acquisition promotions.
- Coordinate with Operations to ensure pricing aligns with property availability, maintenance costs, and service levels.
What makes you a great fit:
- Bachelor’s degree
- 3-6 years of experience in Pricing, Revenue Management, or Yield Management in hospitality, co-living, or real estate.
- Experience in both short-term and long-term stay pricing is a strong advantage.
- Advanced Excel, Google Sheets, and data analytics skills.
- Strong grasp of demand forecasting, rate elasticity, and rental market trends.
- Ability to create pricing strategies for different guest profiles (expats, students, corporate stays, digital nomads, etc.).
- Strong problem-solving and strategic decision-making skills in a fast-paced environment.
- Ability to communicate pricing strategies to non-technical stakeholders.
- Detail-oriented with a data-driven, proactive approach to revenue optimization.
Top Skills
What We Do
Founded in 2018, Cove is a flexible living and home rentals company that leverages technology and design to revolutionise the experience for tenants. We're on a mission to reimagine urban homes in Southeast Asia, catering to a growing generation of mobile working professionals. Cove homes integrate flexibility and convenience with comfort and style for a hassle-free rental experience. With rooms in top city locations, affordable prices and a strong community, Cove tenants will always have somewhere warm to come home to.
Cove has over 3,000 rooms across Singapore and Indonesia, and are set to continue to expand their presence regionally
