Clara is the leading spend management platform for companies in Latin America. Our end-to-end solution includes locally-issued corporate cards, bill pay, and our highly-rated software platform; already being used by thousands of the most successful companies across the region.
Clara is backed by top investors and strategics including Accial Capital, Canary, Citi Ventures, Coatue, DST Global, General Catalyst, Goldman Sachs, ICONIQ Growth, Kaszek, Monashees, and Notable Capital, as well as prominent angel investors.
Job Description:
We are seeking a highly skilled and dynamic PR Specialist to join our team in Mexico. As a PR Specialist, you will be responsible for planning and executing effective PR strategies to enhance our brand image and drive positive media coverage in Mexico and Colombia. You will play a crucial role in building strong relationships with journalists and media outlets, while effectively communicating new products, partnerships, and C+ level announcements.
Additionally, you will be responsible for developing compelling editorial content, including press releases and media alerts, as well as coordinating various events along with the Marketing team. The ideal candidate is required to have a deep understanding of the media landscape, excellent communication and drafting skills, and a track record of successful thought leadership initiatives.
Responsibilities:
- Cultivate and maintain strong relationships with local journalists and media outlets.
- Coordinate and execute product launches, partnership announcements, and C+ level communications.
- Create engaging and informative editorial content, including press releases, media alerts, and other PR materials.
- Liaise with internal stakeholders to gather information and insights for PR campaigns.
- Handle day-to-day media relations, including responding to media inquiries and organizing interviews.
- Identify and secure opportunities for thought leadership initiatives, including speaking engagements and bylined articles.
- Coordinate and manage various events, including press conferences, media briefings, and industry conferences.
- Monitor and analyze media coverage to assess the effectiveness of PR strategies and make recommendations for improvement.
- Stay updated on industry trends, competitors’ activities, and media landscape changes.
- Develop and implement (when/ if needed) effective crisis management plans.
- Implement media training programs to fortify Clara's spokespeople in their interactions with the press, thereby amplifying media exposure.
Qualifications:
- Proven experience in planning and executing successful PR strategies.
- Strong local knowledge of the media landscape and established relationships with journalists.
- Excellent written and verbal communication skills in english and spanish, with the ability to create compelling content.
- Demonstrated experience in communicating new products, partnerships, and C+ level announcements.
- Ability to thrive in a fast-paced environment and handle multiple projects simultaneously.
- Strong attention to detail and exceptional organizational skills.
- Experience in thought leadership initiatives, such as securing speaking engagements and writing bylined articles.
- Proficiency in media monitoring and analysis tools.
- Strong interpersonal skills and the ability to work collaboratively with cross-functional teams.
- Fluent English level.
Nice to have
- Prior experience with startups is a plus.
- experience at a PR agency, working with corporate, technology, or fintech accounts
If you are a proactive and results-oriented individual with a passion for public relations and a keen understanding of the media landscape, we invite you to apply for the position of PR Specialist. Join our team and help shape our brand’s reputation through strategic PR campaigns, thought leadership, and impactful events.
The way we do things is as important as what we do. That is why we operate on a set of carefully-identified values. They are what we expect from ourselves and each other in our day-to-day.
We value
* Clarity - Open and direct communication
* Simplicity - Pare things down to the essential
* Ownership - We're all owners and act like it
* Pride - Make quality products we're proud of
* Always Be Changing (ABC) - Continuous self-improvement
* Inclusivity - Every voice counts; we value each other for our shared mission and contributions
We are
* Shaping business finances in Latin America
* Driven by our 6 core values
* Proud of our inclusive and caring culture
* Certified as Top LinkedIn Startup
What We offer
* Competitive salary & a robust stock ownership plan
* 100% flexible work model
* A set of benefits that are adaptable to your needs & way of life
* Opportunities for growth in a fast-paced environment
* A chance to shape B2B payments in Latin America and increase the region’s economic competitiveness
Top Skills
What We Do
Clara is the leading payment platform for companies in Latin America. Our end-to-end solution includes our locally-issued corporate cards, Bill Pay, crossborder payments, and our highly-rated software platform used by thousands of the most successful companies across the region. Clara is backed by top global and regional investors such as Coatue, DST Global, General Catalyst, monashees, Kaszek, Canary, A*, BoxGroup, SV Angel, GFC, Picus Capital, Avid Ventures, ICONIQ Growth, Goldman Sachs, and prominent angel investors. Driven by our six core values (Ownership, Pride, ABC, Simplicity, Clarity and Inclusivity) we’ve reached a unicorn valuation in record time, have been recognized as a Great Place to Work and as one of the most promising startups according to Linkedin’s ranking “Top Startups 2021”. We’re looking for the best talent worldwide to join our team and be part of this journey, so you can't afford to miss this chance! We are: * Shaping business finances in Latin America * Driven by our 6 core values * Proud of our inclusive and caring culture * Certified as a Great Place to Work and a Top LinkedIn Startup
