Personal Brand Specialist

Posted 2 Days Ago
Be an Early Applicant
Seattle, WA
75K-85K Annually
Junior
Cloud • Software
The Role
The Personal Brand Specialist will enhance the CEO's online presence through managing social media strategies, content creation, community engagement, and performance analysis. This role involves interacting with stakeholders and analyzing metrics to refine branding strategies.
Summary Generated by Built In

Zenoti provides an all-in-one, cloud-based software solution for the beauty and wellness industry. Our solution allows users to seamlessly manage every aspect of the business in a comprehensive mobile solution: online appointment bookings, POS, CRM, employee management, inventory management, built-in marketing programs and more. Zenoti helps clients streamline their systems and reduce costs, while simultaneously improving customer retention and spending. Our platform is engineered for reliability and scale and harnesses the power of enterprise-level technology for businesses of all sizes

Zenoti powers more than 30,000 salons, spas, medspas and fitness studios in over 50 countries. This includes a vast portfolio of global brands, such as European Wax Center, Hand & Stone, Massage Heights, Rush Hair & Beauty, Sono Bello, Profile by Sanford, Hair Cuttery, CorePower Yoga and TONI&GUY.

Our recent accomplishments include surpassing a $1 billion unicorn valuation, being named Next Tech Titan by GeekWire, raising an $80 million investment from TPG, ranking as the 316th fastest-growing company in North America on Deloitte’s 2020 Technology Fast 500™. We are also proud to be recognized as a Great Place to Work CertifiedTM for 2021-2022 as this reaffirms our commitment to empowering people to feel good and find their greatness. To learn more about Zenoti visit: https://www.zenoti.com

Read more about our marquee customer event Innergize at Innergize 2024


Position Overview:

We are seeking a dynamic and innovative Executive Admin to spearhead the personal branding efforts of our CEO. This role will be pivotal in crafting and executing strategies to enhance the CEO's online presence, thereby reinforcing our company's image and influence across both B2B and B2C industries.

Key Responsibilities:

  • Growth Diaries Oversight: Manage and oversee the scheduling of the CEO’s Growth Diaries podcast recordings, interacting with senior leadership across brands.
  • Social Media Strategy & Management: Develop and implement a comprehensive social media strategy to build the CEO's brand on platforms such as LinkedIn, Twitter, Instagram, and Facebook. This may extend to the President as well.
  • Content Creation & Curation: Craft engaging content that balances professional insights with personal stories to present a well-rounded view of the CEO’s leadership style and values.
  • Engagement & Community Building: Actively interact with followers, foster community engagement, and maintain an ongoing dialogue with the audience through comments, messages, and live sessions.
  • Thought Leadership: Collaborate with the CEO to produce thought leadership pieces, including articles and blog posts, establishing authority in the industry.
  • Performance Analysis: Utilize analytics tools to track engagement, reach, and growth metrics. Adjust strategies based on performance insights and audience feedback.

Qualifications:

  • Bachelor’s degree in Marketing, Communications, Public Relations, PolySci or a related field.
  • 2+ years of experience in the field, particularly in political campaigns.
  • Proven experience in social media management, personal branding, or a similar role.
  • Strong understanding of social media platforms and trends, with an ability to craft engaging content.
  • Excellent written and verbal communication skills.
  • Ability to pivot quickly and take direct feedback well.
  • Creative thinker with the ability to generate innovative ideas and solutions.
  • Ability to work independently and collaboratively in a fast-paced environment.

Zenoti Pay Range

$75,000$85,000 USD

Zenoti provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

The Company
HQ: Bellevue, WA
960 Employees
On-site Workplace
Year Founded: 2010

What We Do

Zenoti provides an all-in-one, cloud-based software solution for the spa, salon and med spa industry. The Zenoti platform is engineered for reliability and scale, harnessing the power of enterprise-level technology for businesses of all sizes.

Zenoti powers thousands of spas and salons in over 50 countries. Zenoti allows users to seamlessly manage every aspect of the business in a comprehensive mobile solution: online appointment bookings, POS, CRM, employee management, inventory management, built-in marketing programs and more. Zenoti helps clients streamline their systems and reduce costs, while simultaneously improving customer retention and spending.

If you're interested in joining our talented team of designers, developers, marketers, account managers and more, check out our careers page at http://www.zenoti.com/careers.html.

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