Roles and Responsibilities
● Build and manage acquisition campaigns across various channels, including Paid Social (Meta and TikTok) and Paid Search (Google Search, YouTube, Display), to drive revenue and increase ROI.
● Analyse and optimise campaign performance based on data-driven insights and strategy using quantitative analysis.
● Identify marketing performance issues and pinpoint the root cause through analytics tools such as Google Analytics, Looker Studio, and Agency Analytics
● Effectively communicate complicated analyses by developing easy-to-use reporting or visualisation dashboards (demand funnel, marketing planning and budgeting, marketing ROI, operational efficiency, campaign impact, awareness, events, and strategic KPIs).
● Understand new and relevant KPI metrics requirements for performance management and optimisation purposes.
● Work with creative and marketing teams to test strategies and innovation.
● Deliver quantifiable ROI and cost-per-conversion (CPA) improvements across all channels.
Qualifications and Requirements
● Previous work experience in a quantitative marketing role managing strategy and execution on social, search, or other performance-oriented channels.
● In-platform execution experience setting up campaigns in Meta Ads Manager, Google Ads, and Google AdWords - TikTok Ads a bonus.
● Deep understanding of data or data modelling and able to objectively identify insights for sharing with stakeholders.
● Exceptional analytical skills to identify opportunities within complex data and where these can be operationalised.
● Proven track record of building and scaling acquisition campaigns with a strong focus on ROI.
● Outstanding presentation skills.
● Excellent written and verbal communication skills.
● Strong project management skills.
● Critical thinker and creative.
● No degree is needed.
● Availability to work regular business hours on Sydney time is compulsory; 8:30am to 5:30pm AEST
Skills
● Performance Marketing
● Digital Marketing
● SEM & SEO
● Paid Search
● Competitive Analysis
● Display Advertising
● Dashboarding - Looker Studio and Agency Analytics
● Reporting
● Marketing Automation - Experience in CRM systems such as Hubspot, Zoho, Klaviyo etc will be looked on favourably
What We Do
Outsource Solutions For Business hammerjack is an Australian & Philippine owned and operated offshore outsourcing services provider. Headquartered in Sydney with multiple operating offices in Makati, Manila, and Pampanga, Philippines. We specialise in providing dedicated, high performing teams and outsourced services to the global small and midsize business market. Our solutions deliver quality and consistent outcomes and are helping businesses to focus on their core competencies, reduce operating costs and deliver more value to their customers. hammerjack has been a major player in developing the new Knowledge Process Outsourcing (KPO) industry in the Philippines servicing the Australian, U.S.A and U.K markets. Over the last 7 years we have sourced trained and developed top talent focussed on the Finance, Accounting, Bookkeeping, IT and Virtual Assistant services space. Our knowledge and experience in implementing the latest technologies and systems to support the best people has led to continued success for our clients and their remote teams, all while placing information and cyber security at the forefront. Our operating model was born in the enterprise services space and has been specifically developed to cater for the small, midsize market. This experience and collaborative customer approach set business up for success, no matter where they are on their journey. We offer an enterprise level approach to continuous improvement, high performance & quality, and world class customer experience. Our ability to deliver this level of service across multiple lines of business and industry verticals is a product of our investment in people, technology and the governance that sits behind it all.
