Partner Development Representative (B2B & B2C Ecommerce)

Who we are 

GroupBy is a global leader in AI-first eCommerce Search and Product Discovery SaaS solutions. We empower businesses to create highly relevant and engaging online shopping experiences. Our platform, powered by Google Cloud Vertex AI Search for Commerce, leverages advanced AI to deliver personalized search results, intelligent recommendations, and powerful merchandising tools. This translates to increased conversions, higher average order values, and ultimately, greater revenue for our clients.

Do you thrive in a diverse and exciting environment that’s continuously evolving? Join our team and find out why GroupBy is such a great place to work!

The Partner Development Representative (PDR) plays a critical role in expanding GroupBy's partner ecosystem.

Reporting to the Vice President of Marketing, this role will focus on identifying, qualifying, and engaging with ecommerce agencies that specialize in commerce platform integrations. The PDR will proactively reach out to agencies, build relationships, and generate qualified leads.

Working closely with members of the marketing team, the PDR will contribute to positioning GroupBy as the partner of choice for ecommerce agencies leading the way in the eCommerce Product Discovery space.

WHAT YOU'LL BE DOING

• Key Responsibilities include:




Prospecting and Lead Generation:

• Strategically identify and target potential agency partners specializing in ecommerce, focusing on those with a strong presence in Shopify, BigCommerce, Salesforce, Magento, and other relevant platforms
• Develop and execute effective outreach strategies and cadences including email campaigns, LinkedIn outreach, and targeted events to engage potential partners
• Create and maintain a robust database of potential partners within the CRM, ensuring accurate contact information and tracking progress effectively
• Develop compelling value propositions and messaging to effectively communicate the benefits of partnering with GroupBy to agencies
• Create and maintain a library of partner-facing materials such as presentations, case studies, and success stories to support partner enablement




Relationship Building:

• Build and maintain strong relationships with agency contacts, including account managers, developers, and business owners
• Understand agency needs and pain points related to ecommerce search and product discovery
• Position GroupBy as a valuable partner that can enhance their service offerings and increase their client's success




Lead Qualification and Handoff:

• Qualify leads based on agency size, client portfolio, and potential for partnership
• Schedule and facilitate introductory meetings between prospective agencies and GroupBy Partner executives
• Accurately track all outreach activities and lead interactions in the CRM




Market Research and Competitive Analysis:

• Stay informed about industry trends, competitor activities, and the evolving needs of the ecommerce agency landscape
• Gather market intelligence and competitive insights to inform partner development strategies.




Program Support:

• Assist in the development and execution of partner marketing campaigns and events.
• Contribute to the ongoing improvement of the partner program.

QUALIFICATIONS

• Proven experience in a B2B sales or business development role, preferably within the SaaS or technology industry
• Strong understanding of the ecommerce landscape, including key platforms (Shopify, BigCommerce, Magento, etc.) and industry trends
• Experience with CRM tools (Salesforce, Salesloft, etc.) and LinkedIn Sales Navigator
• Excellent communication, interpersonal, and presentation skills
• Highly motivated, results-oriented, and a team player
• Strong work ethic and ability to work independently
• Bachelor's degree in Business, Marketing, or a related field preferred
• Proactive self-starter; resource
• Positive, can do attitude
• High collaborative

NICE TO HAVE

• Technically savvy – good foundation in Word, Excel and Outlook.
• Start up environment experience
• Entrepreneurial mindset

Why You'll Love Working Here 

In 2021 and 2022, we received a 92% employee engagement score on our annual employee satisfaction survey.

We offer a hybrid work environment. This is a true Hybrid in that people can work from anywhere as long as we get the job done. It also means we have chosen to retain our head office in Toronto for those who wish to use them.

We have many fun perks like getting your birthday off, half days before a holiday weekend, stock options, competitive salary, unlimited vacation, $500 annual educational budget to spend as you wish and many opportunities for growth and development.

We have a strict "no jerks" allowed policy. Only good humans allowed.