Marketing Technology Lead

Posted 18 Days Ago
Be an Early Applicant
Liberty, MO
121K-151K Annually
Senior level
Fashion • Retail
The Role
Seeking a Marketing Technology Lead to enhance marketing technology capabilities, drive customer engagement, and business growth. Responsibilities include overseeing martech deployment, managing implementations, collaborating with stakeholders, leading teams, and managing vendor relationships. Requires minimum 5 years of experience in marketing technology in the retail sector.
Summary Generated by Built In

Our Story

We make modern classics with character. We believe in true timelessness, the integrity of well-made clothes, and since our inception, great quality at a great price. That’s in our DNA.

But, we know it’s not only about the clothes—it’s about the feeling it gives the people who wear them, whether they’re confidently giving a presentation in a well-tailored suit; basking in long salty beach days in vibrant, colorful sun-soaked swimsuits, or joyfully re-discovering their favorite Rollneck sweater in their closet again and again, season after season.

And ultimately, it’s about helping our customers be the best, most authentic versions of themselves.

And that’s what we’re after, to inspire people’s lives and style.

Our dedication to Diversity, Equity, Belonging & Sustainability has been celebrated with industry recognition, reflecting our commitment to fostering an inclusive and sustainable workplace.

Who You Are

The J.Crew Group is seeking a Martech Lead for initiatives across our diverse portfolio of brands, extensive ecommerce presence, and brick-and-mortar fleet. As a Martech Lead, you bring to the table a blend of business acumen, technical expertise, and deep experience in retail technology. You enjoy collaborating with a broad set of stakeholders, especially in the marketing, technology, and analytics teams. You are equally comfortable discussing strategic perspectives and goals with VPs while forming and executing tactical plans with ICs to realize the goals. You bring a strategic mindset and technical proficiency to optimize our marketing technology stack and drive business growth. You are extremely business-centric and looking to make a direct impact on business outcomes.

What You’ll Do

As Martech Lead, your core objective is to enhance our marketing technology capabilities to drive customer engagement and business growth.

  • Martech Deployment: Oversee the deployment and management of marketing automation platforms ensuring they meet business requirements and drive actionable insights including web tag management, email automation, Martech data feed syncs like products, customers and transaction data

  • Manage & Maintain Martech Implementation: Lead cross-functional teams to implement and integrate marketing technologies and new tools working closely with product and engineering teams

  • Collaborate with Stakeholders: Work closely with e-commerce, digital products, engineering and data teams to identify technology needs and opportunities, providing innovative solutions to enhance brand performance.

  • Team Leadership: Provide leadership and mentorship to the Martech team, work closely with program managers to groom and prioritize projects, set overall goals and objectives for the team to deliver continuous business value

  • Vendor Management: Manage relationships with external vendors and partners, ensuring the best technology solutions are sourced and implemented.

Previous Experience

  • Experience in Marking technology: Minimum of 5 years of experience in a role at the intersection of ecommerce, marketing technology and data, with a proven track record of driving technology initiatives in the retail sector.

  • Web Tag Management: Deep SME with web tag management systems (preferably Google Tag Manager) and their application in digital marketing.

  • ESP Deployment & Automation: Experience with ESP deployment and integrations (preferably Salesforce Marketing Cloud, Bluecore or similar).

  • Retail Technology Expertise: Extensive experience working on the technology side of retail, with a deep understanding of ecommerce and in-store operations.

  • Project Management: Proven experience in managing marketing technology projects from concept to execution, delivering measurable business results.

  • Data Integration & feeds: Experience partnering with data engineers to develop and manage integrations and pipelines, build automated workflows.

  • Cross-Functional Collaboration: Proven experience of successfully working with stakeholders across the organization, especially marketing teams, and influencing decisions pertaining to the usage of data & insights for decisions.

  • Vendor Management: Experience working closely with vendors, managing project scope, support, schedules, and SLAs.

  • Tools: Must have experience using JIRA and Confluence or other similar project management tools like Smartsheet.

Key Competencies

  • Leadership and team management

  • Strategic thinking and business acumen

  • Technical expertise in marketing technologies

  • Project management and execution

  • Innovation and continuous improvement

  • Customer-centric mindset

Compensation and Benefits

  • Competitive salary and performance-based incentives

  • Comprehensive health and wellness benefits

  • Opportunities for professional development and career advancement

  • Employee discounts across our brands

  • A dynamic and collaborative work environment

Application Process

Interested candidates are invited to submit their resume and cover letter outlining their qualifications and experience. Please include examples of successful Martech initiatives and their impact on business performance.

We welcome you to apply, even if you don't check all the boxes. Our passion is scouting life-long learners who are driven by curiosity, and who feel connected to our brands and share our desire to make an impact. We’re always seeking bright new talent who leverage their unique experiences to discover, grow and evolve with our teams.

Benefits + Perks

  • Health & Well-being - Eligible associates and family members receive medical, dental, prescription and vision insurance, family planning (fertility, adoption & surrogacy support), fitness discounts, medical travel and more.

  • Associate Discount - We love our products just as much as you do! That’s why we offer a great associate discount across all of our brands (J.Crew, J.Crew Factory, and Madewell).

  • Flex Fridays - In addition to our hybrid work model, we also close our office at 1:00 PM every Friday year-round.

  • Community Impact - We support the communities where we live and work through our philanthropic efforts and the J.Crew Cares Program.

  • Winter Break - In addition to our PTO package, J.Crew Group offers a winter break at the end of December to eligible full-time associates at the Home Office to provide time to refresh and recharge.

Note: Availability of these benefits and perks may be subject to work location & employment type and may have certain eligibility requirements.

Salary Range: $120,800.00 - $151,000.00

At J.Crew Group (JCG) we aim to pay competitively for our company’s size and industry. The base salary offered will take into account internal equity and may vary depending on the candidate’s geographic region of work premises, job-related knowledge, skills, and experience among other factors. The base salary is just one component of J.Crew Group’s competitive total rewards strategy that also includes the opportunity for bonus, competitive benefits and perks.

One of our core focuses here at JCG is creating a community and culture that builds belonging. We are deeply committed to our Diversity, Equity and Inclusion efforts, and we warmly welcome job applicants of all backgrounds.

 

JCG is proud to affirmatively provide equal opportunity to all associates and qualified applicants without regard to race, color, religion, national origin or citizenship, age, sex, marital status, ancestry, legally protected physical or mental disability, veteran status, gender identity, sexual orientation or any other basis protected under applicable law.

The Company
HQ: New York, New York
1,071 Employees
On-site Workplace

What We Do

We think shopping should be fun. Actually, really fun. As in, scoring our exclusive collection of colorful, classic styles at prices that can’t be beat. A fan of lots of options in amazing fits? You’ve got it. Looking for some great accessories you won’t find anywhere else? Check. Need to get dressed for a day at the office, a weekend get-together or your next family vacation? Easy, preppy-inspired outfits are a part of our DNA, so we’ve got you covered. Whatever the occasion, we’ve got styles for the whole family that’ll have your crew looking good. Plus, there are always deals waiting for you—24 hours a day, seven days a week.

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