Marketing & Strategy Manager

Job Title

Marketing & Strategy Manager

Job Description Summary

The National Marketing & Strategy Manager will be responsible for enhancing the brand positioning and market presence of C&W Investment Sales in Australia. This role focuses on creating and implementing strategic marketing initiatives to maximize lead generation, brand awareness, and sales team support.

Job Description

Key Responsibilities:

• Establish C&W Investment Sales as a market leader through strategic marketing initiatives.

• Strengthen brand perception with high-net-worth individuals, institutional investors, and REITs.

• Deliver consistent national marketing collateral, including market insights, promotions, and broker profiles.

• Develop campaigns to attract high-value clients and improve deal flow.

• Standardize marketing materials across all states, ensuring brand consistency.

• Drive digital innovation with SEO, paid media, CRM integration, and social media strategies.

• Support sales teams with high-impact marketing collateral and compelling digital content.

• Launch marketing campaigns for the NSW Investment Sales business.

Qualifications:

• Proven experience in a senior marketing role, preferably in real estate or investment sales.

• Strong knowledge of digital marketing tools and strategies.

• Excellent communication and leadership skills.

• Ability to collaborate with cross-functional teams and analyze marketing data.

Why join Cushman & Wakefield?

As one of the leading global real estate services firms transforming the way people work, shop and live working at Cushman & Wakefield means you will benefit from:

• Being part of a growing global company

• Career development and a promote from within culture

• An organization committed to Diversity and Inclusion

We're committed to providing work-life balance for our people in an inclusive, rewarding environment.

We achieve this by providing a flexible and agile work environment by focusing on technology and autonomy to help our people achieve their career ambitions. We focus on career progression and foster a promotion from within culture, leveraging global opportunities to ensure we retain our top talent.

We encourage continuous learning and development opportunities to develop personal, professional, and technical capabilities, and we reward with a comprehensive employee benefits program.

We have a vision of the future, where people simply belong.

That's why we support and celebrate inclusive causes, not just on days of recognition throughout the year, but every day. We embrace diversity across race, color, religion, sex, national origin, sexual orientation, gender identity or persons with disabilities or protected veteran status. As part of our ongoing commitment to RAP, Aboriginal or Torres Strait Island Islanders are highly encouraged to join us! (For AUS only) We ensure DEI is part of our DNA as a global community - it means we go way beyond than just talking about it - we live it. If you want to live it too, join us.

As an equal opportunity employer, Cushman & Wakefield encourages Aboriginal and Torres Strait Islander and female candidates to apply. Cushman & Wakefield promotes safety at all times.

INCO: “Cushman & Wakefield”