Marketing Manager, EMEA

Posted 9 Days Ago
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London, Greater London, England
Mid level
Information Technology • Software
The Role
The Marketing Manager for EMEA will develop and implement regional marketing plans to drive lead generation and support revenue targets. This role involves working with cross-functional teams to coordinate marketing campaigns, manage local vendors, track ROI, and facilitate lead follow-ups with sales teams. Creativity, initiative, and project management skills are essential.
Summary Generated by Built In

About Rimini Street, Inc.

Rimini Street, Inc. (Nasdaq: RMNI), a Russell 2000® Company, is a global provider of end-to-end enterprise software support, products and services, the leading third-party support provider for Oracle and SAP software and a Salesforce and AWS partner. The Company has operations globally and offers a comprehensive family of unified solutions to run, manage, support, customize, configure, connect, protect, monitor, and optimize enterprise application, database, and technology software, and enables clients to achieve better business outcomes, significantly reduce costs and reallocate resources for innovation. To date, over 5,500 Fortune 500, Fortune Global 100, midmarket, public sector, and other organizations from a broad range of industries have relied on Rimini Street as their trusted enterprise software solutions provider. To learn more, please visit riministreet.com, and connect with Rimini Street on Twitter, Instagram, Facebook and LinkedIn. (IR-RMNI)

We are actively seeking a Marketing Manager, EMEAThis is a remote position, however, if you are located within 50 miles of one of Rimini’s Corporate Offices then this position allows for Hybrid Work Option. 

Position Summary

Marketing Manager will own and deploy the regional marketing plans for DACH and Nordics in-line with the regions business objectives and growth targets. They will develop and manage regional demand generation programmes and campaigns to drive and nurture leads and accelerate existing opportunities. They and will work closely with the EMEA regional cross-functional teams, regional agencies and the corporate marketing teams to roll out regional marketing programmes and campaigns aligned to sales priorities and revenue target. This position will report directly to VP EMEA Marketing.

Essential Duties & Responsibilities

The selected candidate must be self-directed, collaborate well with colleagues, have initiative and critical thinking skills, be flexible with a can-do attitude and flair for creative problem solving, as well as with the ability to manage and execute numerous projects simultaneously. Key responsibilities for this position include:

  • Drive the overall marketing strategy and plan for their regions to support new and cross-sell client efforts
  • Implement the optimal mix of marketing programmes; identify the most effective messaging, content, channels and calls to action
  • Develop and manage marketing programme and campaigns to support opportunity generation and pipeline acceleration including demand generation campaigns, 1st party events on and offline, tradeshows, digital campaigns, sales enablement and partner marketing
  • Work closely with the corporate PR team and local PR agencies to coordinate media and analyst activities
  • Work cross-functionally to oversee the timely execution of the marketing plan and collaborate with sales development and sales
  • Source and manage local vendors for marketing programme and campaign execution including direct mail, telemarketing, digital campaigns and third-party lead generation campaigns
  • Facilitate and track lead distribution and follow up activities with SDRs and sales teams
  • Collaborate with marketing operations to support the overall data strategy for the regions
  • Track campaigns and own the metrics that matter including overall ROI to the internal stakeholders
  • Manage project timelines, quality issues, resources, SOW (scope of work) / budget

Additional Duties & Responsibilities

  • Manage sales enablement needs and deliverables for the region including printing and translation
  • Understand and collaborate on marketing automation technologies across the entire lead nurturing process
  • Analytical capabilities with an ability to use and interpret data to support smart decision making
  • Build client relationship and support client marketing effort to improve retention and upsell, as well as leverage in prospecting programmes across the client journey


Education

  • Bachelor’s degree (BS/BA) preferred

Experience

  • 5-7 years of experience in B2B marketing, ideally with experience gained in a technology marketing role
  • Strong campaign and digital marketing experience required
  • Background in growth or performance marketing preferred

Skills

  • Fluent English speaker required
  • Fluent German speaker preferred
  • Highly self-motivated individual who enjoys working under limited supervision
  • Tenacious problem solver with a strong work ethic, sense of urgency and desire to succeed. Strong drive to action and results orientation
  • Creative marketer with strong written, editing and oral communication skills
  • Attention to detail with an ability to meet tight timelines while maintaining a positive attitude.
  • Ability to work with varied groups including executive management, customers and internal teams
  • Demonstrated lead generation results that translated into sales revenue
  • Ability to multi-task and produce results in a start-up environment
  • Understand how to leverage technology in marketing processes, including marketing automation, salesforce, Adobe creative suite, Microsoft office software, and similar tools

Why Rimini Street?

We are looking for talented, passionate people to help us build our future at Rimini Street. We hire only the best, the most extraordinary professionals and provide compensation, bonuses, and benefits to match the skills of our top-performing team members. Do you thrive in a fast-paced environment, enjoy growing together, and get excited about learning new skills? Are you looking for an opportunity to make a true impact as part of a team of extraordinary professionals? This is the place for you.

Our work is challenging and meaningful. We start and end each day with a sense of achievement and purpose guided by our core values, the Four Cs: 

  • Company
    • We dream big and innovate boldly.
  • Colleagues
    • We work with extraordinary people who create a culture of mutual respect and collaboration. 
  • Clients
    • We relentlessly pursue solutions that help clients achieve their goals. Our unmatched client care is rooted in our passion for exceptional service. 
  • Community 
    • We believe in leaving the world a better place than we found it. With the Rimini Street Foundation, we’ve made positive impacts in six continents for over 425 charities.

Accelerating Company Growth

  • Nasdaq-listed under ticker symbol RMNI since October 2017 
  • Over 5,500 signed clients, including over 180 of the Fortune 500 and Global 100 companies
  • Over 2,000 team members in 23 countries
  • US and international recognition for industry leadership and philanthropic efforts. See all of our awards and recognitions here: https://www.riministreet.com/company/awards/ 

Rimini Street is committed to creating a diverse and inclusive environment and is proud to be an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, national origin, sexual orientation, gender or gender identity, disability, protected veteran status, or any other characteristic protected by law. 

To learn more about how Rimini Street is redefining the enterprise software support industry, visit http://www.riministreet.com 

Please Note: Rimini Street does not accept resumes submitted by recruiting/staffing firms unless specifically requested by Human Resources. Unsolicited resumes will be ineligible for referral fees.

The Company
Las Vegas, NV
1,600 Employees
On-site Workplace
Year Founded: 2005

What We Do

Rimini Street, Inc. (Nasdaq: RMNI) is a global provider of enterprise software support products and services, and the leading third-party support provider for Oracle and SAP software products. The Company was founded to disrupt and redefine the enterprise software support market by developing innovative new products and services, providing ultra-responsive service and delivering outstanding value to clients.

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