Job overview
Responsible for helping to implement strategic advertising direction and business objectives for the organization to meet market demands. Coordinates with Marketing Director to help plan, organize, and lead the advertising operations for the entire organization including the development and implementation of a marketing plan, annual objectives, and processes. Assist with advertising strategy and coordinate with media groups on advertisements.
Responsibilities
- Assist with the development of a strategic advertising plan which integrates the business values, mission, resources and goals
- Support monthly, quarterly, and annual marketing/advertising activities in order to achieve strategic objectives
- Collaborates with Marketing Director to define advertising strategies
- Work with all medias to collect necessary paperwork to reconcile co-op claims
- Coordinates advertising and promotions items to distribute by location
- Willing to travel to locations to pick up or deliver marketing materials
- Participate in learning opportunities about marketing
- Data entry and managing customer list for target marketing
- Utilize software solutions such as Canva, and Adobe Express.
- Coordinate trade shows and brand activation events.
- Assist in updating relative materials, such as marketing and content calendars.
- Conduct self in the presence of customers and the community to present a professional image of Hutson Inc.
- Maintain a positive and professional working relationship with peers, management, and support resources, with a constant commitment to teamwork and exemplary customer service.
- Ensure that the company’s reputation and image in the community is consistent with Hutson Inc. Core Values.
Qualifications
- Pursuing a bachelor’s degree in business, marketing, or related field.
- Proficient in creative writing.
- Confident with computers and publishing software programs.
- Entry-Level graphic design skills
- Ability to speak effectively one-on-one and within a group.
- Familiar with John Deere and competitive products.
- Familiar with market research practices and resources.
- Ability to analyze and interpret internal and external marketing reports.
Additional requirements
- Valid Driver’s License
- Competitive wage paid bi-weekly
- 401(k) plan with company match
- On-the-job training & skills development
Working Conditions
- General Physical Requirements:
- Light work: Exerting up to 20 pounds of force occasionally and/or negligible amount of force constantly to move objects.
- Physical Activities:
- Stooping, Crouching, Reaching, Standing, Walking, Lifting, Fingering, Feeling, Talking, Hearing, and Repetitive Motions.
- Visual Acuity:
- The worker is required to have close visual acuity to perform an activity such as: preparing and analyzing data and figures; transcribing; viewing a computer terminal; expansive reading; visual inspection involving small defects, small parts and/or operation of machines (includes inspection); using measurement devices; and/or assembly of fabrication of parts at distances close to the eyes.
- The worker is required to have visual acuity to determine the accuracy, neatness, thoroughness of work assigned or to make general observations of facilities or structures.
- 4Working Conditions:
- None: The worker is not substantial exposed to adverse environmental conditions.
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What We Do
Since its founding in 1928, the Hutson name has been tied to innovative agricultural products and services. With a foundation built upon a strong commitment to customer service, we have sunk our roots deep in the community. From our humble beginnings more than 90 years ago, Hutson has grown and evolved to meet the growing needs of our customers. It is through our dedicated employees and customers that we have been able to diversify from a single location farming mercantile into one of the largest John Deere dealers in North America.
In 1990, Hutson acquired its first John Deere dealership and through planned growth and a continuous focus on customer service, Hutson has grown into 30 locations throughout the heartland of the United States. The Hutson product offering has grown over the years to include Lawn & Garden, Commercial Worksite, Ag Management Solutions, and Commercial Application Products. Recently, Hutson has added new divisions to provide irrigation and agronomic support for our customers. We pride ourselves in being able to provide the highest quality support and service that our customers expect and come back for year after year.
Our people are passionate individuals who get involved and make a difference in the lives of our customers and our communities every day. We stand for putting our customers first, treating people with respect, and thinking creatively to solve problems. We believe strongly in supporting our communities through school city and regional events.
Our Mission Statement says it best, “Let’s Grow Together”. Much like the growth Hutson has experienced, we want to help provide the solutions and support our customers need to grow their business, farm or property.
The Hutson Vision is “To be the premier supplier of products, support, and services”. Hutson has reinvested in our buildings, equipment, and people to provide better service and support to our customers. We strive to be a trusted partner in business.
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