Marketing Intern (Retention) - Summer 2025

Posted 7 Days Ago
Be an Early Applicant
San Francisco, CA
Internship
eCommerce • Fashion • Retail • Sales
Promoting the circular economy and empowering consignors & buyers to extend the life of luxury goods
The Role
As a Marketing Intern focused on retention, you will manage marketing execution calendars, create audiences for campaigns, analyze results, and collaborate with creative and production teams. You'll also oversee campaign documentation and audit existing marketing strategies.
Summary Generated by Built In

About The RoleThe RealReal seeks an experienced Marketing Intern to join our Retention Marketing team, who is passionate about identifying and creating solutions that help our business grow. In this role, you will focus on marketing campaigns to engage our customers across email, SMS, push, in app and direct mail messaging. You will work most closely with copy and creative teams along with cross-functional partners like data science and merchandising. The ideal candidate is both creative and data driven, passionate about personalization, exhibits excellent problem solving, thrives in a fast-paced environment, has a willingness to adapt and a commitment to getting things done.
**This is a 10 week internship from 6/2/2025 - 8/8/2025.**

What You Get To Do Every Day

  • Manage marketing executional calendar

  • Create audiences and coupons for promotional campaigns

  • Build omni channel creative briefs for ad hoc campaigns 

  • Analyze and report results of new and ongoing campaigns across email, in-app, push, sms and direct mail channels

  • Partner with marketing production team to QA day-to-day campaigns ensuring copy, assets and links are correct

  • Communicate with project managers to ensure marketing assets are handed off to production team on time

Key Projects

  • Audit existing campaigns and audiences across all channels

  • Manage and maintain the marketing documentation for platforms and processes

What You Bring To The Role

Minimum Requirements:

  • Full-time (minimum 12 credit hours) undergraduate student pursuing a degree in Marketing, Business, Communications, or a related field graduating after December 2025

  • Strong analytical skills and a passion for data-driven decision-making.

  • Excellent written and verbal communication skills.

  • Organizational skills to manage campaigns and meet deadlines.

  • Precision in executing marketing campaigns and monitoring results.

  • Ability to work collaboratively in a team environment

Preferred Requirements:

  • Familiar with The RealReal business model (two-sided marketplace: buyers & sellers)

  • Experience with Salesforce Marketing Cloud/Braze or similar ESPs

  • Proficient in Excel

  • Understanding of retention/lifecycle marketing concepts

Compensation, Benefits, + Perks

This role is not eligible for benefits.

The expected hourly rate for this role is 20.00-25.00. To determine starting pay we carefully consider a variety of factors, including primary work location and an evaluation of a candidate’s skills, experience, market demands, and internal parity. Additionally, salary is just one component of TRR’s total rewards package. Depending on role, employees may also be eligible for a bonus program, incentive pay and benefits.

The RealReal is the world’s largest online marketplace for authenticated, resale luxury goods, with 37 million members. With a rigorous authentication process overseen by experts, The RealReal provides a safe and reliable platform for consumers to buy and sell their luxury items. We have hundreds of in-house gemologists, horologists, and brand authenticators who inspect thousands of items each day. As a sustainable company, we give new life to pieces by thousands of brands across numerous categories—including women's and men's fashion, fine jewelry and watches, art, and home—in support of the circular economy. We make selling effortless with free virtual appointments, in-home pickup, drop-off, and direct shipping. We handle all of the work for consignors, including authenticating, using AI and machine learning to determine optimal pricing, photographing and listing their items, as well as shipping and customer service. 

The RealReal is committed to providing an equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or expression, or Veteran status. We will consider qualified applicants for a position regardless of arrest or conviction records. At TRR, People Come First. That’s why diversity and inclusion are vital to our priorities as an equal opportunity employer. You can read about our Diversity Equity and Inclusion program here.
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The employee is regularly required to sit; use hands to finger, handle, or feel and talk or hear. The employee is occasionally required to stand; walk; reach with hands and arms; climb or balance; stoop, kneel, crouch, or crawl; and taste or smell. The employee must occasionally lift and/or move up to 10 pounds. Specific vision abilities required by this job include close vision. The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. 

The Company
HQ: San Francisco, CA
3,300 Employees
Hybrid Workplace
Year Founded: 2011

What We Do

The RealReal is the world’s largest online marketplace for authenticated luxury retail. With a rigorous authentication process overseen by experts, The RealReal provides a safe and reliable platform for consumers to buy and sell their luxury items. We have 150+ in-house gemologists, horologists and brand authenticators who inspect thousands of items each day.

Why Work With Us

We are looking for smart and talented people who are creative, enjoy working in a fast-paced environment, and want to be part of a team that is reinventing the digital marketplace as you know it!

Gallery

Gallery

Similar Jobs

Xero Logo Xero

Senior Manager, Business Communications (6-months fixed-term)

Cloud • Fintech • Information Technology • Machine Learning • Software
Hybrid
San Mateo, CA, USA
4700 Employees
158K-217K Annually

ServiceNow Logo ServiceNow

Product Marketing Manager, Mid-Market

Artificial Intelligence • Cloud • HR Tech • Information Technology • Productivity • Software • Automation
Hybrid
Santa Clara, CA, USA
26000 Employees
135K-237K Annually

Kikoff Logo Kikoff

Growth Marketing Manager, Partnerships

Fintech • Software • Financial Services
Hybrid
San Francisco, CA, USA
110 Employees
85K-135K Annually

Thrive Market Logo Thrive Market

Manager, FP&A (Marketing)

Consumer Web • eCommerce • Food • Healthtech • Natural Language Processing • Social Impact
Remote
2 Locations
1000 Employees
145K Annually

Similar Companies Hiring

Grocery TV Thumbnail
Software • Retail • Marketing Tech • Hardware • Digital Media • AdTech
Austin, TX
45 Employees
Fora Travel Thumbnail
Travel • Software • Sales • Professional Services • On-Demand • Hospitality • Agency
New York, NY
102 Employees
Silverfort Thumbnail
Security • Sales • Information Technology • Cybersecurity • Automation
US
357 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account