Marketing Communication Specialist

Posted 3 Days Ago
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Praha, Hlavní město Praha
Senior level
Internet of Things • Appliances • Manufacturing
The Role
As a Marketing Communication Specialist at Signify, you will lead external and internal communication strategies to establish the brand as a market leader in lighting. Your role includes executing the annual marketing plan, activating marketing campaigns, content creation, and managing PR activities in the Czech Republic, Slovakia, and Hungary.
Summary Generated by Built In

Job TitleMarketing Communication Specialist

Job Description

About Signify

Through bold discovery and cutting-edge innovation, we lead an industry that is vital for the future of our planet: lighting. Through our leadership in connected lighting and the Internet of Things, we're breaking new ground in data analytics, AI, and smart solutions for homes, offices, cities, and beyond.​

At Signify, you can shape tomorrow by building on our incredible 125+ year legacy while working toward even bolder sustainability goals. Our culture of continuous learning, creativity, and commitment to diversity and inclusion empowers you to grow your skills and career.​

Join us, and together, we’ll transform our industry, making a lasting difference for brighter lives and a better world. You light the way. ​

More about the role

As a Marketing Communication Specialist, you’ll be responsible for establishing Signify and its brands as leaders in the lighting market in the region Central (Czech Republic, Slovakia, Hungary) by driving external and internal communication in line with the business strategy. You’ll participate in the preparation and execution of the annual marketing communication plan for region Central. You’ll activate B2B and B2C marketing communications campaigns as well as support PR activities and internal communication. You’ll support content creation for its activation in online and offline channels.​

More about you

  • You graduate with master’s degree in the field: Marketing, Economy, etc.
  • You have ca. 5+ years of experience in marketing/ brand communication in the Czech Republic, preferably in a technological company.
  • You are fluent in Czech and English as a must (both orally and in writing).
  • You are client focused and able to translate customer needs into the content of communication materials (excellent at writing and reviewing content).
  • You are open and proactive, excellent communication skills; team player.
  • You will define, execute, and evaluate MarCom activities for B2B and B2C channels in the Czech Republic, Slovakia, and Hungary
  • You will localize, activate, and evaluate global B2B/ B2C MarCom Campaigns and create local MarCom sales collaterals (brochures, leaflets, catalogs, blog articles, POS key visuals, communication visuals, newsletters, social media posts, etc…)
  • You will manage agencies within the strategy and guidelines of Signify, and provide brand consultancy and approval.
  • You will drive B2B and B2C content for digital communication
  • You will drive local Public Relations activities as well as internal communication for the Czech Republic, Slovakia, and Hungary.

Everything we’ll do for you

  • We offer full time employment in a global stable brand offering top class products and solutions
  • You will have motivating reward and bonus scheme
  • We offer you 25 vacation days + extra ½ day off on your birthday
  • You will get the company's contribution to retirement savings after the first year of employment,
  • You will have meal vouchers and multisport card
  • Employee discount on Philips products portfolio (you can buy Philips Hue with a great discount !)
  • Several career development opportunities, such as international projects, mentoring and coaching programs. In addition, you have the chance to gain new skills through customized online programs and workplace experience.
  • Last but not least, a friendly and welcoming team 😊.

You can grow a lasting career here. We’ll encourage you, support you, and challenge you. We’ll help you learn and progress in a way that’s right for you, with coaching and mentoring along the way. We’ll listen to you too, because we see and value every one of our 30,000+ people.

We believe that a diverse and inclusive workplace fosters creativity, innovation, and a full spectrum of bright ideas. With a global workforce representing 99 nationalities, we are dedicated to creating an inclusive environment where every voice is heard and valued, helping us all achieve more together.

Top Skills

Marketing
The Company
Eindhoven
11,796 Employees
On-site Workplace

What We Do

Signify (Euronext: LIGHT) is the world leader in lighting for professionals, consumers, and the Internet of Things. Our Philips products, Interact systems and data-enabled services deliver business value and transform life in homes, buildings and public spaces. In 2023, we had sales of EUR 6.7 billion, approximately 32,000 employees and a presence in over 70 countries. We unlock the extraordinary potential of light for brighter lives and a better world. We have been in the Dow Jones Sustainability World Index since our IPO for seven consecutive years and have achieved the EcoVadis Platinum
rating for four consecutive years, placing Signify in the top one percent of companies assessed. News from Signify can be found in the Newsroom, on X, LinkedIn and Instagram. Information for investors is located on the Investor Relations page

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