iatricSystems™ is seeking a skilled and experienced campaign marketing manager to join our marketing team.
Job Description
As a marketing campaign manager, you will be responsible for planning, executing, and managing marketing campaigns to drive brand awareness, customer engagement, and support our business objectives. You will be responsible for the overall campaign management, including market research, target audience segmentation, content development and execution, digital marketing campaign performance, and strategic recommendations. You will also collaborate with cross-functional teams and leverage your expertise in marketing strategies to drive results. This position is remote but may require 10% travel for work.
Responsibilities:
- Develop and execute strategic marketing campaigns aligned with business objectives, target audiences, and budgets.
- Collaborate with cross-functional teams to create compelling marketing collateral that aligns with iatricSystems' tone and positioning.
- Track campaign performance, analyze data and metrics, and provide actionable insights and recommendations for campaign optimization.
- Design visually appealing and impactful marketing assets for digital and print using the Adobe Creative Suite and iStock.
- Copywrite emails, blogs, marketing collateral, web copy, social media, and other informative and promotional materials.
- Prepare and present campaign reports and insights to stakeholders, highlighting key findings and recommendations.
- Identify opportunities for campaign improvements and implement strategic adjustments as needed.
- Stay updated with marketing trends, technologies, and best practices to drive campaign innovation.
- May sometimes be required to manage relationships with external agencies, vendors, and partners to execute campaigns.
- May sometimes be required to travel for industry tradeshows, events, and strategic meetings.
Qualifications:
- A bachelor's degree in marketing, advertising, business, or a related field.
- 2+ years’ experience as a digital marketer, marketing manager, or similar.
- Proven experience in campaign management and marketing, with a track record of successfully executing marketing campaigns.
- Efficient project management skills, with the ability to manage multiple campaigns simultaneously and meet deadlines.
- Strong communication and collaboration skills to work effectively with cross-functional teams and external partners.
- Proficiency in using analytics to measure and optimize campaign performance.
- Excellent knowledge of digital marketing tools and techniques, including social media platforms, email marketing software, and web analytic tools.
- Excellent writing, communication, and organizational skills.
- Proficiency in using Photoshop and the Adobe Creative Suite.
- Creativity and strategic thinking to develop innovative marketing campaigns that stand out in the healthcare market.
What we can offer:
- A flexible work environment
- Opportunity for challenging projects and professional growth
- Comprehensive benefit package: 401(k), Health Insurance (medical, dental, vision, life, short and long-term disability, AD&D)
- Paid Vacation
- Lifestyle rewards
About us:
iatricSystems™, an independent business unit of Harris Healthcare, is a team of Information Technology and Healthcare specialists dedicated to improving the delivery of care through technology. Our ranks include IT managers, project managers, software engineers, nurses, lab techs, and other medical professionals. We help healthcare organizations enhance their IT investments.
Top Skills
What We Do
For over 25 years, Harris Healthcare has been rising to the challenge of bringing together the most innovative and sustainable solutions for today’s ever-changing healthcare environment, in order to improve patient care and safety. Each one of our solutions brings organizational efficiencies on its own. Powerful synergies are achieved when multiple solutions are implemented together. The Harris Healthcare portfolio includes the following solutions:
♦ HARRIS Flex - an enterprise-level EHR solution that improves patient safety and clinical workflows. It includes a full complement of applications integrated in one single database, provides solid clinical decision support to your clinicians and helps standardize care while enforcing protocols and best practices at any Healthcare Organization. HARRIS Flex conveys the digital solution’s flexibility and strength.
Healthcare organizations are continuously faced with new challenges and situations and require flexible EHR’s that can be rapidly adapted to their evolving clinical practice. Contrary to other EHR solutions which are inflexible and where customizations require costly support from the vendor, HARRIS Flex gives you the freedom to "flex" your EHR as you need it entirely on your own.
The enhanced HARRIS Flex solution comes with new functionality including:
♦Flex Telehealth which enables virtual visits directly from within the EHR/EPR, and
♦Flex Clinical Insight which facilitates extraction and analysis of your EHR/EPR data to improve your processes and outcomes.
♦ SynergyCheck – a proactive interface monitoring solution watching over Clinical, Financial and other interfaces 24/7 to ensure data is flowing between systems
