Marketing Assistant

Wood Mackenzie is the global data and analytics business for the renewables, energy, and natural resources industries. Enhanced by technology. Enriched by human intelligence. In an ever-changing world, companies and governments need reliable and actionable insight to lead the transition to a sustainable future. That’s why we cover the entire supply chain with unparalleled breadth and depth, backed by over 50 years’ experience. Our team of over 2,400 experts, operating across 30 global locations, are enabling customers’ decisions through real-time analytics, consultancy, events and thought leadership. Together, we deliver the insight they need to separate risk from opportunity and make confident decisions when it matters most.

WoodMac.com

Wood Mackenzie Brand Video

Wood Mackenzie Values

• Inclusive – we succeed together
• Trusting – we choose to trust each other
• Customer committed – we put customers at the heart of our decisions
• Future Focused – we accelerate change
• Curious – we turn knowledge into action

Role Purpose

The Marketing Assistant, plays a crucial role in our Audience and ABM team and is responsible for helping the team deliver on multi-channel marketing campaigns to drive growth in our high-potential customer segments and across our most strategic accounts.

The Marketing Assistant, reports to the Marketing Manager, and will collaborate with the Global Marketing team to deliver their goals. The ideal candidate will enjoy working as part of a team, have strong attention to detail and excellent English communication skills. We are looking for someone who demonstrates a keenness to develop their B2B marketing practice.

Main Responsibilities

• Support the Marketing Manager to develop effective and compelling marketing strategies that drive growth within our highest priority accounts and customer segments

• Plan and execute marketing activities in line with the marketing strategy, utilising the full marketing channel mix (email, social, SEO, events, webinars) and martech stack

• Build audiences in identified target segments

• Adapt marketing content for use across channels

• Working with leadership, analyse and evaluate campaigns and activities to improve performance and deliver on KPIs

• Work collaboratively with the global marketing team to maximise reach and performance of campaigns and activities and to share best practices

• Develop effective stakeholder relationships across the business and provide regular task updates

About You

• Some experience in a B2B organisation where you were responsible for delivering marketing tactics

• Relevant Bachelor’s degree or equivalent vocational qualifications

• Excellent English verbal and written communication skills

• Some familiarity with using martech (experience using Salesforce and/or Pardot is an advantage)

• Comfortable analysing and interpreting data

• Executes tasks with accuracy and timeliness; can manage own workload with multiple priorities and self-motivate, with strong attention to detail

• Strong communication skills and a natural collaborator

• Able to build and maintain effective relationships

• A customer-first, growth-oriented mindset    

Expectations

• We are a hybrid working company and the successful applicant will be expected to be physically present in the office at least 2 days per week to foster and contribute to a collaborative environment, but this may be subject to change in the future.

• Due to the global nature of the team, a degree of flexible working will be required to accommodate different time zones.

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Equal Opportunities

We are an equal opportunities employer. This means we are committed to recruiting the best people regardless of their race, colour, religion, age, sex, national origin, disability or protected veteran status. You can find out more about your rights under the law at www.eeoc.gov 

If you are applying for a role and have a physical or mental disability, we will support you with your application or through the hiring process.