Market Growth Senior Specialist

Posted 4 Days Ago
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Bogotá, Distrito Capital
Senior level
Mobile • Software
We help create meaningful, timely and effortless interactions between companies and their customers.
The Role
As a Senior Growth Marketing Specialist, you will enhance marketing processes, optimize conversion rates, and maintain strong communication between marketing and sales. Responsibilities include improving subscriber lists, creating campaign reports, segmenting data, and optimizing email campaigns.
Summary Generated by Built In

At Infobip, we dream big. We value creativity, persistence, and innovation, passionately believing that it is through teamwork that we can all reach greater heights.

Since 2006, we have been innovating at the edge of technological possibilities and are now shaping global communications of the future. Through 75+ offices on six continents, Infobip’s platform is used by almost 80% of the population, making it the largest network of its kind and the only full-stack cloud communication platform globally.

Join us on our mission to create life-changing interactions between humans and online services with new and unseen solutions.

As a Senior Growth Marketing Specialist, you will enhance our marketing processes and optimize conversion rates. You will maintain strong communication between marketing and sales, collaborate with various departments, and embed our CRM strategy. Responsibilities include improving subscriber lists, creating campaign reports, segmenting data, and optimizing email campaigns. If you're passionate about driving marketing success, we'd love to hear from you.

 

  • Strategic reviewing of the incoming marketing process 
  • Creating documentation and improving the process of incoming marketing 
  • Optimizing user-to-user conversion rate 
  • Maintaining relationships with sales representatives and establishing strong communication between marketing and sales teams 
  • Collaborating with other departments and engage stakeholders to ensure that customer relationship management strategy and tools are fully embedded. 
  • Working on improving the list of subscribers for newsletters and campaigns 
  • Creating campaign reports 
  • Data selecting and segmentation - preparing a list of campaigns, ensuring that systems support the required data selection. 
  • Measuring results and optimizing email campaigns 
  • Working with the content management team and the designing management team to continually improve the content and effectiveness of email campaigns. 
  • Improving customer-to-user conversion rates 
  • Collaborating with the sales development team and maintaining strong communication between the marketing and sales departments

Requirements:

  • Advanced English is required for this role.
  • Knowledge of Marketing Automation is required
  • Knowledge in Digital Ads is required
  • Demand generation campaigns
  • Brand awareness campaign
  • Email Nurture
  • Lead flows and sales funnel
  • A/B Testing
  • Experience with Budget management
  • Account base marketing
  • Inbound Marketing (required)

Infobip employees are people with diverse backgrounds, characteristics, and experiences that share the same passion and talent that helps us achieve our mission. That's why Infobip is committed to creating a diverse workplace and is proud to be an equal-opportunity employer.

All qualified applicants will receive consideration for employment without regard to race, color, ancestry, religion, age, sex, sexual orientation, gender, gender identity, national origin, citizenship, disability, veteran status, or any other part of one's identity.

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Top Skills

A/B Testing
Account Base Marketing
Brand Awareness Campaign
Budget Management
Demand Generation Campaigns
Digital Ads
Email Nurture
Inbound Marketing
Lead Flows
Marketing Automation
Sales Funnel
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The Company
HQ: London
3,100 Employees
Hybrid Workplace
Year Founded: 2006

What We Do

HIRING NOW! Infobip helps businesses build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip’s omnichannel engagement, identity, user authentication and contact center solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty.

We work with large organizations, including seven of the world’s 10 biggest brands, across sales and marketing, operations, human resources, IT and security, and customer service. Our mobile engagement solutions help optimize operational functions, enhance internal and external communications, improve customer experiences, reduce support costs, generate new revenue, and gain a competitive advantage.

Whether two-factor authentication for high-tech retailers, emergency alerts for global giants, or mobile-giving solutions for large charities, Infobip offers the scale, service flexibility, reliability, and heritage to provide interactive solutions for today and in the future.

Companies choose Infobip for our domain expertise, service flexibility, demonstrated performance and reliability, global scale, and corporate maturity.

Why Work With Us

We work with some of the biggest enterprises in the world to make their customers’ lives better. But we’re small enough that every person counts. We’ve got a passion for our technology to rival any start-up. Our people are the best and most professional in the world. But we’re a suits-and-bureaucracy free zone.

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