Market Development Specialist

Posted 18 Days Ago
Be an Early Applicant
Oklahoma City, OK
Mid level
Robotics • Automation • Manufacturing
The Role
The role focuses on driving sales growth through product demonstrations, strategic partnerships with dealers, and organized training events while maintaining strong relationships and tracking engagements.
Summary Generated by Built In

Market Development Specialist – Oklahoma and Arkansas
Drive Growth. Build Relationships. Make an Impact.

Are you passionate about sales, hands-on product demonstrations, and building strong relationships with dealers and end users? Husqvarna Construction is looking for a Market Development Specialist to drive growth and expand our footprint in Oklahoma and Arkansas. In this high-impact role, you’ll be at the forefront of our sales efforts, increasing product exposure and driving demand by engaging directly with dealers and end users on job sites.

Why You’ll Love This Role:

  • You’ll be hands-on, demonstrating industry-leading equipment in real-world settings.
  • You’ll travel across your territory, making a tangible impact on sales and dealer success.
  • You’ll work with a top-tier product line in a role that blends sales, marketing, and technical expertise.
  • You’ll be a key player in strengthening our competitive edge and supporting our dealer network.

What You’ll Do:

Create User Demand with Strategic Dealers (40%)

  • Identify new user targets and conduct product demonstrations to drive sales growth.
  • Partner with dealer sales teams for ride-alongs to create demand and increase sell-through.
  • Organize product training and sales events with strategic dealers.
  • Demonstrate key product lines, including CSE (Trowels & Early Entry Saws), CDE (All Products), and CDT (All Products).

Support the SuperFloor Strategy with Strategic Distribution Partners (40%)

  • Promote the SuperFloor program by engaging with dealers and users through hands-on product demonstrations.
  • Build strong relationships with SuperFloor partners to enhance sales success.
  • Execute ride-alongs and coordinate sales events to maximize exposure and adoption of SuperFloor products.
  • Work closely with regional sales teams to identify and support top-performing SuperFloor dealers.

Stay Organized & Drive Results (20%)

  • Maintain user leads and track engagement in our CRM system.
  • Leverage tools like Dodge Data for lead generation and market insights.
  • Serve as a liaison between Product Management, Technical Services, and R&D to address field issues.
  • Report market trends, challenges, and opportunities to internal teams to refine strategy.

What We’re Looking For:

  • 3+ years of experience in sales, business development, or a related field.
  • Bachelor’s degree in Business Administration or a relevant technical field preferred.
  • Experience in analytics-based sales organizations is a plus.
  • Strong communication and relationship-building skills.
  • Ability to lift up to 100 lbs and work hands-on with products in various environments.

Where You’ll Be:

  • Highly preferred: Oklahoma City, OK
  • Also considered: Little Rock, AR
  • Travel: Expect 60-75% overnight travel to meet with dealers and users.
  • Work from the road, an office, or job sites to ensure success in the field.

Why Join Husqvarna Construction?

At Husqvarna, we don’t just sell equipment—we provide solutions. We empower our employees with the tools, training, and support needed to succeed. Here’s what we offer:

  • Competitive salary and performance-based incentives.
  • Full benefits package (medical, dental, vision) from day one.
  • 401(k) with matching—no vesting period.
  • Employee discounts on Husqvarna products.
  • Education assistance and career development opportunities.
  • Paid parental leave and other work-life benefits.

Ready to make an impact? Apply today and be part of a team that’s shaping the future of construction solutions.

Husqvarna is an Equal Employment Opportunity employer, committed to a diverse and inclusive workplace. We prohibit discrimination based on race, color, religion, national origin, gender, sexual orientation, age, disability, veteran status, or any other protected category under applicable law.

Last date to apply:

We are continuously accepting applications

Top Skills

Crm System
Dodge Data
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The Company
Charlotte, NC
6,766 Employees
On-site Workplace

What We Do

Husqvarna Group is a global leading producer of outdoor power products for forest, park and garden care. Sustainability is integrated into our business. Creating a strong company fit for the future demands the ingenuity and courage of our people, forward-thinking leadership in our organization and the insights of our strategic partners.

Working at our company means being part of our long and proud history. More than 330 years of innovation has shaped the company and contributed to the passion that drives our employees and the company forward. The Group has grown and now includes 14,400 employees in 40 countries and our products are sold in 100 countries under brands such as Husqvarna, Gardena, Flymo and Orbit Irrigation. The range includes robotic lawnmowers, chainsaws, trimmers, riding lawnmowers and garden irrigation.

With our passion for innovation we continue to shape great experiences!

Do you want to be part of Husqvarna Group and pursue a challenging career in an international environment? Read about our job openings and trainee programs here: husqvarnagroup.com/career

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