Manager, Marketing Data Technology

Posted 16 Days Ago
Be an Early Applicant
14 Locations
Remote
110K-140K Annually
Senior level
Digital Media • Fintech • Information Technology
The Role
The Manager of Marketing Data Science will spearhead initiatives in data utilization, predictive modeling, and machine learning to enhance marketing strategies and optimize performance for Dow Jones' Enterprise clients. This role involves collaborating with technology and marketing teams to establish robust data infrastructures and ensure data governance, ultimately driving actionable insights and improving customer retention.
Summary Generated by Built In

Job Description:

Manager, Marketing Data Science - Enterprise Product & Technology

Dow Jones, New York

About Our Organization:

Dow Jones is a global provider of news and business information, delivering content to consumers and organizations around the world across multiple formats, including print, digital, mobile and live events. Dow Jones has produced unrivaled quality content for more than 130 years and today has one of the world’s largest news-gathering operations globally. It is home to leading publications and products including the flagship Wall Street Journal, America’s largest newspaper by paid circulation; Barron’s, MarketWatch, Investor’s Business Daily, Factiva, Dow Jones Risk & Compliance, Dow Jones Newswires, OPIS and Chemical Market Analytics. Dow Jones is a division of News Corp (Nasdaq: NWS, NWSA; ASX: NWS, NWSLV).

About the Role:

Reporting to the Director of Marketing Data Science - Product & Technology, this role will be responsible for helping to execute on Dow Jones’ investment in next-gen marketing data science and analytics in support of its Enterprise clients. This professional will be responsible for facilitating and streamlining data utilization from pipelines to reporting and modeling. Working closely with the marketing and technology teams this individual will help to operationalize everything from advanced analytics, predictive modeling, and machine learning to optimize performance, improve customer profiling and retention activities, and enhance overall marketing effectiveness across DJ’s Enterprise solutions.

You Will:

Responsibilities:

  • Data Infrastructure and Technology: Collaborate with Technology teams (data engineering and product) to establish and maintain robust data infrastructure, ensuring data quality, accessibility, and security. Ensure the right data ecosystem (data lake, data warehouse, softwares etc.) is built and maintained by the Tech teams to enable Marketing data scientists to conduct analysis and build models with ease.

  • Model Implementation: Collaborate with the ML Ops teams to ensure the right model implementation infrastructure is in place for the marketing modelers.

  • Data Strategy and Governance: Ensure data governance, quality, privacy and security standards are met while collaborating on the development and implementation of data strategies that align with business goals working with data engineers, data scientists and other technical teams to ensure solutions meet project requirements.

  • Data-driven Marketing Strategies: Utilize reporting and querying tools to help better leverage customer data, including demographic information, transactional data, online behavior, and social media data in order to help drive actionable insights to optimize marketing strategies, improve customer targeting, and personalize marketing campaigns.

  • Stakeholder Collaboration: Work closely with cross-functional teams, including marketing, technology, product, and finance, to understand their business needs and translate them into data-driven solutions. Present insights and recommendations to senior executives and stakeholders in a clear and compelling manner.

You Have:

  • 7+ years experience in data science, data engineering, and/or marketing analytics preferred

  • Degree in a quantitative field such as Data Science, Computer Science, or related disciplines

  • Proficiency in a programming language such as Python, R or SQL

  • Experience with cloud data store platforms such as AWS, Databricks, Snowflake, Big Query and ETL tools and applications 

  • Familiarity with marketing automation platforms, CRM systems and digital analytics tools

  • Experience with data visualization and reporting tools such as Tableau, Looker or Power BI

  • Strong business acumen and the ability to effectively communicate complex concepts to non-technical audiences

  • Understanding of marketing principles, customer segmentation strategies, and digital marketing channels

  • Understanding of data modeling principles and ML operations a plus

Our Benefits

  • Comprehensive Healthcare Plans

  • Paid Time Off

  • Retirement Plans

  • Comprehensive Insurance Plans

  • Lifestyle programs & Wellness Resources

  • Education Benefits

  • Family Care Benefits & Caregiving Support

  • Commuter Transit Program

  • Subscription Discounts

  • Employee Referral Program

Learn more about all our US benefits

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, or disability status. EEO/AA/M/F/Disabled/Vets .

Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, please reach out to us at [email protected]. Please put "Reasonable Accommodation" in the subject line. This inbox will not be monitored for application status updates.

Reasonable accommodation: Dow Jones, Making Careers Newsworthy - We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. EEO/AA/M/F/Disabled/Vets. Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, email us at [email protected]. Please put "Reasonable Accommodation" in the subject line and provide a brief description of the type of assistance you need. This inbox will not be monitored for application status updates.

Business Area:

Dow Jones - CMO - Marketing

Job Category:

Data Analytics/Warehousing & Business Intelligence

Union Status:

Non-Union role

Pay Range: $110,000 - $140,000

We recognize that attracting the best talent is key to our strategy and success as a company. As a result, we aim for flexibility in structuring competitive compensation offers to ensure we are able to attract the best candidates. The quoted salary range represents our good faith estimate as to what our ideal candidates are likely to expect, and we tailor our offers within the range based on the selected candidate's experience, industry knowledge, location, technical and communication skills, and other factors that may prove relevant during the interview process.

Pay-for-performance is a key element in our strategy to attract, engage, and motivate talented people to do their best work. Similarly to salary, for bonus eligible roles, targets are set based on a variety of factors including competitive market practice.

For benefits eligible roles, in addition to cash compensation, the company provides a comprehensive and highly competitive benefits package, with a variety of physical health, retirement and savings, caregiving, emotional wellbeing, transportation, and other benefits, including "elective" benefits employees may select to best fit the needs and personal situations of our diverse workforce..

Top Skills

Python
R
SQL
The Company
HQ: New York, NY
4,898 Employees
Hybrid Workplace
Year Founded: 1882

What We Do

When you join Dow Jones, you become part of the most dynamic, creative and savvy news and information companies in the world. As a global leader in news and business intelligence, we're newswires, websites, newspapers, apps, newsletters, databases, magazines, and video --including some of the widest-read and most-respected brands, like The Wall Street Journal, Factiva, Barron’s, MarketWatch, Financial News, DJX, Dow Jones Risk & Compliance, Dow Jones Newswires, and Dow Jones VentureSource.

Our products inform the discussions and decisions that are vital to the world's commerce, while our databases make the business world more transparent. We continually develop technology to transform information into insight and prosperity. We enlighten and inspire audiences around the globe with authoritative, differentiated and trusted content.

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