Manager, Marketing Communications

Posted 23 Hours Ago
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Makati City, Southern Manila District, National Capital Region
Hybrid
Senior level
Big Data • Fintech • Information Technology • Business Intelligence • Financial Services • Cybersecurity • Big Data Analytics
The Role
The job involves leading and executing marketing strategies for TransUnion in the Philippines, managing the marketing budget, and developing analytics methodologies for marketing communications. The role requires strong expertise in both B2B and consumer marketing, collaboration with various teams, and effective communication to influence stakeholders.
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What We'll Bring:

At TransUnion, we strive to build an environment where our associates are in the driver’s seat of their professional development, while having access to help along the way. We encourage everyone to pursue passions and take ownership of their careers. With the support of colleagues and mentors, our associates are given the tools needed to get where they want to go. Regardless of job titles, our associates have the opportunity to learn new things and be a leader every day.
Come be a part of our team – you’ll work with great people, pioneering products and cutting-edge technology.
We are seeking a passionate, innovative and experienced marketing professional to improve our company's marketing strategies and competitiveness in the Philippines. As a marketing lead, your role is to lead, shape and execute the Marketing Strategy for the Philippines which will include KPI setting (in-line with regional and global expectations) overall management of the Marketing P&L and reporting of success against targets. The role is responsible for end-to-end marketing, including planning and execution of marketing programs and external customer communications within the market, supporting sales initiatives with programs that grow the business and strengthen TransUnion's leading proposition in the market.
As a member of the management committee team of TransUnion Philippines, you will work alongside a dynamic cross-functional teams to support business growth within the Philippine market. The ideal candidate will have strong marketing expertise, business acumen and people skills, and will be responsible for setting and executing strategic marketing plans. You must be strategic with proven experience in effectively creating marketing campaigns using omni channels. The ability to collaborate in both a regional and company-wide matrix is a must, as is a proven track record in performance-driven marketing.
Experienced in both B2B and consumer marketing is required, preferably in financial services. A professional history of close collaboration with sales, product and executive leadership must be demonstrated.

What You'll Bring:

  • Bachelor's degree in Business Administration, Marketing, Finance, Economics, or related fields
  • Minimum 12 years of work experience in B2B and consumer marketing and communications across all channels
  • Ability to build strong relationship and communicate effectively across stakeholder groups, internally and externally
  • Proven ability to influence across functional teams at regional level
  • Able to work at a fast-pacing and intensive work environment with international stakeholders at different time zones
  • Good command of both written and spoken English and Filipino
  • Competent in leading a young team and building team capabilities

Impact You'll Make:

  • Work in partnership with internal stakeholders in the Philippines and across the globe to establish and execute marketing programs that support business growth. Envision opportunities and set goals that are consistent with TransUnion’s objectives and measure success. 
  • Lead all marketing matters with strong expertise in various faucets of marketing, covering branding, product marketing, sales enablement support, customer engagement events and managing consumer-facing TransUnion channels including website, and social channels.
  • Share expertise and best practices for marketing communications. Work involves decision-making and review of actions through goal attainment. Establish and monitor marketing standards in compliance with company policy, procedures, and guidelines. Recognized by regional and international associates and business units for marketing subject matter expertise. 
  • Develop methodology for marketing communications analytics including measuring response, business impact as well as overall and project-specific ROI.   
  • Plan annual and quarterly budget requirements for projects. Accountable for committed and available budget and monitors actual expenses according to projections. Continually monitor and ensure that the most cost-effective resources and best practices are used to maximize the return on investment. 
  • Use your deep understanding of the marketplace to help leadership define where we should be expanding/entering for the first time and where TU’s vast product set can create economic and business impact for the company 

This is a hybrid position and involves regular performance of job responsibilities virtually as well as in-person at an assigned TU office location for a minimum of two days a week.


 

TransUnion's Internal Job Title:

Manager I, Marketing Communications

What the Team is Saying

Patrick
Tiana
Jason
Lauren
TC
Jay
Aayushi
Paul
The Company
HQ: Chicago, IL
13,000 Employees
Hybrid Workplace
Year Founded: 1968

What We Do

TransUnion is a global information and insights company that makes trust possible by ensuring that each consumer is reliably and safely represented in the marketplace.

We do this by having an accurate and comprehensive picture of each person.

This picture is grounded in our legacy as a credit reporting agency which enables us to tap into both credit and public record data; our data fusion methodology that helps us link, match and tap into the awesome combined power of that data; and our knowledgeable and passionate team, who stewards the information with expertise, and in accordance with local legislation around the world.

Because of our work, organizations can better understand consumers in order to make more informed decisions, and earn their trust through great, personalized experiences, and the proactive extension of the right opportunities, tools and offers. In turn, consumers can be confident that their data identities will result in the opportunities they deserve.

We make trust possible, so businesses and consumers can transact with confidence and achieve great things. We call this Information for Good®—it’s our purpose, and what drives us every day.

Why Work With Us

Our culture is welcoming, energetic and innovative. There’s an overall synergy that flows throughout TransUnion, creating a sense of unity in knowing that we’re all working to achieve the same overall goal. We’re dedicated to providing opportunities for our people to get involved and stay connected with their colleagues across the globe.

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