Manager, Campaign & Promotions

Posted 2 Days Ago
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Dhaka
Mid level
Information Technology
The Role
The Manager, Campaign & Promotions will develop and execute the yearly trade marketing calendar, ensuring alignment of local campaigns with commercial goals. Responsibilities include collaboration with various teams to manage campaigns, analyze performance, and optimize marketing strategies based on insights.
Summary Generated by Built In

Company Description

foodpanda is part of the Delivery Hero Group, the world’s pioneering local delivery platform, our mission is to deliver an amazing experience—fast, easy, and to your door. We operate in over 70+ countries worldwide. Headquartered in Berlin, Germany. Delivery Hero has been listed on the Frankfurt Stock Exchange since 2017 and is part of the MDAX stock market index.

Job Description

  • Develop, plan and execute yearly trade marketing calendar with key occasions and local campaigns to support commercial focuses and overall Qcommerce sales, in collaboration with the Regional Campaigns team.
  • Develop category & campaign-level Promotional strategies consistent with the local market landscape & market trends.
  • Collaborate with local Commercial team & Regional Promotions & Campaigns teams to ensure campaigns align with business goals and brand objectives.
  • Manage campaigns end-to-end, coordinating with internal stakeholders (Marketing, Retail Media, Creative, AdminOps, etc) to ensure seamless execution across Dmart and shops segment for both media placements and promotions.
  • Monitor, analyze and report on campaign performance, identifying insights for immediate optimizations or/and to enhance future trade marketing activities

Qualifications

  • Minimum Bachelor's Degree in Business Administration, Marketing,MIS or equivalent.
  • At least 4-5 years of experience in marketing, with a focus on campaign management, digital marketing, and eCommerce.
  • Proven experience in the grocery, FMCG (Fast-Moving Consumer Goods), CPG (Consumer Packaged Goods), or e-commerce industries is highly preferred.
  • Strong understanding of e-commerce platforms and online consumer behavior, particularly in the grocery and retail sectors.
  • Experience in developing integrated marketing strategies across digital and traditional marketing channels.
  • Expertise in digital marketing tools and platforms (e.g., Google Ads, Facebook Ads, Google Analytics, Shopify, etc.).
  • Excellent project management skills with the ability to lead campaigns from concept to execution.
  • Strong analytical skills with a data-driven approach to decision-making and performance optimization.
  • Creative and innovative mindset with the ability to develop engaging content that resonates with the target audience.
  • Exceptional communication and collaboration skills to work cross-functionally with various teams.

Top Skills

Facebook Ads
Google Ads
Google Analytics
Shopify
The Company
Berlin
32,902 Employees
On-site Workplace

What We Do

As the world’s leading local delivery platform, our mission is to deliver an amazing experience, fast, easy, and to your door. We operate in over 70+ countries worldwide, powered by tech but driven by people. As one of Europe’s largest tech platforms, we enable ambitious talent to deliver solutions that create impact within our ecosystem. We move fast, take action and adapt. No matter where you’re from or what you believe in, we build, we deliver, we lead. We are Delivery Hero

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