Manager - Brand Marketing

Posted 3 Days Ago
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Bangalore, Bengaluru, Karnataka
Mid level
eCommerce • Fintech • Payments • Software • Financial Services
The Role
The Manager of Brand Marketing at Razorpay will create and execute innovative marketing campaigns, analyze performance metrics, collaborate with cross-functional teams, and develop brand strategies to elevate the company's presence in the Indian market.
Summary Generated by Built In

Razorpay was founded by Shashank Kumar and Harshil Mathur in 2014. Razorpay is building a new-age digital banking hub (Neobank) for businesses in India with the mission is to enable frictionless banking and payments experiences for businesses of all shapes and sizes. What started as a B2B payments company is processing billions of dollars of payments for lakhs of businesses across India. 

We are a full-stack financial services organisation, committed to helping Indian businesses with comprehensive and innovative payment and business banking solutions built over robust technology to address the entire length and breadth of the payment and banking journey for any business. Over the past year, we've disbursed loans worth millions of dollars in loans to thousands of businesses. In parallel, Razorpay is reimagining how businesses manage money by simplifying business banking (via Razorpay X) and enabling capital availability for businesses (via Razorpay Capital). 

Job Title: Manager Payments Brand

About the Role:

Razorpay is the go-to payment solution for India’s Small and Medium Businesses, and we’re looking for a passionate marketer with a creative mindset to help us take our Payments Brand to new heights. You’ll bring fresh ideas to the table, craft standout campaigns, expand our reach, and build a brand that business owners instantly recognise and trust.


Why Join Us?

At Razorpay, we’re driven by one mission: to redefine the fintech space. We’re not just here to make payments easier; we’re here to bring lasting change. If you’re passionate about pushing boundaries, thinking creatively, and shaping the future, you’ll feel right at home with us. Join us to be part of a team that’s transforming how businesses in India grow and thrive through powerful, innovative solutions.


What You’ll Do:

  • Your day-to-day will revolve around brainstorming and developing new, creative ideas to fuel campaigns that stand out and make an impact.
  • Develop and launch campaigns that not only stand out but also resonate widely, capturing the attention of new audiences.
  • Present data-backed insights on campaign performance, using them to continuously refine and optimise our approach.
  • Work closely with agency partners and cross-functional teams including design, product, analytics to ensure that creative ideas translate into high-impact executions.
  • You’ll keep pushing the envelope with new ideas, constantly looking for ways to do things differently and more effectively.


What You Bring:

  • 4-6 years in brand, marketing or agency background, with a flair for creativity combined with data-driven insights.
  • You live for coming up with bold, innovative ideas that challenge the status quo and resonate with audiences.
  • You have the ability to take your creative concepts and see them through—from ideation to flawless execution, ensuring that the vision is carried out with precision.
  • Agile, with a never-say-die attitude, highly organised and autonomous while also being collaborative when required.
  • An MBA from a top-tier school is a plus; but what matters most is your ability to think creatively and turn ideas into marketing magic—degree or not!

Razorpay believes in and follows an equal employment opportunity policy that doesn't discriminate on gender, religion, sexual orientation, colour, nationality, age, etc. We welcome interests and applications from all groups and communities across the globe.

 

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The Company
HQ: Bangalore, Karnataka
3,200 Employees
On-site Workplace
Year Founded: 2013

What We Do

Power your finance, grow your business.
Razorpay is India’s first full-stack financial solutions company. We are on a mission to enhance the payment experience of over 300 million end consumers. And in doing so, we aim to enable Indian businesses - big and small - accept payments digitally with minimal effort and maximum ease.

Razorpay has grown from being a payment gateway provider to a solutions-driven organization boasting of an extensive products suite to accept and disburse payments as well as raise capital and park money. In a nutshell, we fit into every nook and corner where your business touches money.

#OutgrowOrdinary
We identify ourselves as disruptors in the digital payments space and our vision is to power the financial ecosystem for other disruptors. Like attracts like and Razorpay actively looks to partner with established companies and startups that have either broken the glass ceiling in their industry or are set to.

The Razorpay Product Suite today comprises verticals, along with Payment Gateway, like Payment Links, Payment Pages, Subscriptions, Smart Collect, Route, Razorpay Capital, RazorpayX, Payroll and Thirdwatch.

Razorpay was started in 2014 by two IIT Roorkee alumni, Harshil Mathur and Shashank Kumar. Just a short few years later, Razorpay has evolved into a 800-odd strong organization with some of the best talents in the country helping some of the best companies manage their money movement seamlessly.

Certified cool
We are a bunch of spirited, ambitious and fun folks. And no, we’re not saying this ourselves--leading institutions have recognized Razorpay for the high trust and high-performance culture that we maintain.

Our strength lies in the people we are and we go to great lengths to nurture a family of coders, designers, sellers, marketers, analysts, writers, runners, photographers, gamers, tinkerers, and above all, people who are dreamers and doers at the same time. Be a part of our exciting journey.

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