Indirect Channel/Marketing Specialist, LatAm

Posted 8 Hours Ago
Be an Early Applicant
3 Locations
Remote
Entry level
Hardware • Information Technology • Other • Software • Analytics
The Role
As an Indirect Channel/Marketing Specialist, you'll drive AECO's growth by crafting and executing marketing strategies with partners. Responsibilities include developing GTM plans, collaborating with teams, localized content creation, managing budgets, and teaching best practices.
Summary Generated by Built In

Your Job:Indirect Channel/Marketing Specialist, LatAm

Location: Remote (Brazil - Campinas, México or US)

Our Department: AECO 

What You Will Do

As an Indirect (Partner) Marketing Manager, you will drive AECO’s regional growth by crafting and executing impactful marketing strategies through our valued partners. This is your opportunity to lead, innovate, and shape how we engage with regional markets, ensuring our brand's success on a global scale.

  • Drive Partner Go-to-Market (GTM) Plans: Collaborate with partners to develop and drive effective Go-to-Market (GTM) plans, ensuring that partner strategies are aligned with AECO’s objectives and optimized for market success in the LatAm region.

  • Collaborate with Partners and Sales Teams: Work closely with partners and internal sales teams to design and deliver effective omnichannel demand generation plans. Your role will involve aligning objectives and ensuring that partner marketing efforts contribute to overall business goals.

  • Develop and Execute Campaigns: Create and implement integrated through-partner marketing campaigns that align with AECO’s global strategies and brand expectations. You’ll ensure these campaigns are tailored to the specific needs of LatAm, driving demand across various channels.

  • Localize Content for Regional Markets: Adapt global marketing content to resonate with regional audiences, ensuring that messaging is culturally relevant and effective across different geographies within LatAM.

  • Support Partner Development: Assist in the growth and development of partner capabilities by providing guidance, resources, and support. You'll play a key role in empowering partners to execute successful marketing initiatives.

  • Teach Marketing Best Practices: Educate partners and internal teams on marketing best practices. You will share insights and strategies to enhance marketing effectiveness across diverse geographies within LatAm.

  • Manage Regional MDF Budget: Oversee the regional Market Development Funds (MDF) budget, ensuring optimal allocation and tracking of funds to support demand generation activities and customer lifecycle marketing initiatives.

  • Plan and Execute Demand Generation Plans: Lead the planning, organization, and execution of regional demand generation efforts. This includes coordinating with various stakeholders to ensure timely and impactful delivery of marketing activities.

  • Implement To-Marketing Campaigns: Ensure best practices are followed for the organization and management of our PRM tool related to marketing and communication modules. You will help new partners onboard onto our one-to-many communication channels and measure regional partner engagement. 

What Skills & Experience You Should Bring

To excel in this role, you should have a strong foundation in partner marketing, along with the ability to collaborate effectively, manage budgets, and drive successful Go-to-Market (GTM) strategies across diverse regions. Key qualifications include:

  • Marketing Expertise: Proven experience developing and executing through-partner marketing campaigns, including demand generation and Go-to-Market (GTM) planning.

  • Collaboration and Interpersonal Skills: Strong ability to work cross-functionally,  including multiple and remote teams, cultures, and time zones, with partners, sales teams, and internal stakeholders to align marketing efforts with business goals.

  • Budget Management: Experience managing budgets effectively, particularly with Market Development Funds (MDF) or similar resources.

  • Content Localization: Skilled in adapting and localizing marketing content to suit regional markets, ensuring cultural relevance and impact.

  • Communication & Mentoring: Excellent communication skills with the ability to teach marketing best practices and mentor teams across diverse geographies. Native or C2 proficiency in English and Portuguese is required; fluency in Spanish is a plus. 

  • Self-Starter with a Growth Mindset: Proactive problem solver with strong organizational and multitasking abilities. Maintain a positive attitude in a fast-paced and evolving work environment.

Trimble’s Inclusiveness Commitment

We believe in celebrating our differences, which is why our diversity is our strength. To us, that means actively participating in opportunities to be inclusive. Diversity, Equity, and Inclusion have guided our current success while also driving our desire to improve. We actively seek to add members to our community who represent our customers and the places we live and work.

We have programs in place to ensure that our people are seen, heard, and welcomed and, most importantly, that they know they belong, no matter who they are or where they are coming from. 

Trimble’s Privacy Policy

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Pay Equity

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Trimble provides the following compensation range and general description of other compensation and benefits that it in good faith believes it might pay and/or offer for this position. This compensation range is based on a full time schedule. Trimble reserves the right to ultimately pay more or less than the posted range and offer additional benefits and other compensation, depending on circumstances not related to an applicant’s sex or other status protected by local, state, or federal law.

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Hiring Range:

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Bonus Eligible?

Yes

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Trimble offers comprehensive core benefits that include Medical, Dental, Vision, Life, Disability, Time off plans and retirement plans. Most of our businesses also offer tax savings plans for health, dependent care and commuter expenses as well as Paid Parental Leave and Employee Stock Purchase Plan.

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Trimble is proud to be an equal opportunity employer. We welcome and embrace our
candidates' diversity and take affirmative action to employ and advance individuals
without regard to race, color, sex, gender identity or expression, sexual orientation,
religion, age, physical or mental disability, veteran status, pregnancy (including
childbirth or related medical conditions), national origin, marital status, genetic

information, and all other legally protected characteristics. We forbid discrimination and
harassment in the workplace based on any protected status or characteristic. A criminal
history is not an automatic bar to employment with the Company, and we consider
qualified applicants consistent with applicable federal, state, and local law.


The Company is also committed to providing reasonable accommodations for
individuals with disabilities, and individuals with sincerely held religious beliefs in our job
application procedures. If you need assistance or an accommodation for your job, 
contact

[email protected] 

The Company
HQ: Sunnyvale, CA
10,001 Employees
On-site Workplace

What We Do

Trimble is transforming the way the world works by delivering products and services that connect the physical and digital worlds. Core technologies in positioning, modeling, connectivity and data analytics enable customers to improve productivity, quality, safety and sustainability. From purpose built products to enterprise lifecycle solutions, Trimble software, hardware and services are transforming industries such as agriculture, construction, geospatial and transportation. For more information about Trimble (NASDAQ:TRMB), visit: www.trimble.com.

Trimble products are used in over 141 countries around the world. Employees in more than 30 countries, coupled with a highly capable network of dealers and distribution partners serve and support customers worldwide. As the market leader in most of our businesses, we offer a compelling value proposition to our customers based on productivity, return on investment and environmental stewardship. Come position yourself with an innovative industry leader and position yourself for success.

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