Growth Marketing Manager, SEO

Posted 5 Days Ago
Be an Early Applicant
San Francisco, CA
Hybrid
102K-238K Annually
Mid level
Productivity • Professional Services • Software • Design
Figma is a design platform for teams who build products together.
The Role
The SEO Growth Marketing Manager at Figma develops and implements SEO strategies, analyzes performance, leads cross-functional projects, and enhances organic channel growth.
Summary Generated by Built In

Figma is growing our team of passionate people on a mission to make design accessible to all. Born on the Web, Figma helps entire product teams brainstorm, design and build better products — from start to finish. Whether it’s consolidating tools, simplifying workflows, or collaborating across teams and time zones, Figma makes the design process faster, more efficient, and fun while keeping everyone on the same page. From great products to long-lasting companies, we believe that nothing great is made alone—come make with us!

As a SEO Growth Marketing Manager at Figma, you will play a vital role in developing, leading and scaling our organic strategies. You will be responsible for working with a team of designers, marketers, data scientists, and engineers to lead the strategic planning of cross-functional projects, establish processes that help us work more effectively, and help ensure that projects are making an impact. This role will be key in helping us tackle some of the most exciting problems, unlocking new opportunities, and creating an environment where our teams can do their best work.

This is a full time role that can be held from one of our US hubs or remotely in the continental United States.

What you’ll do at Figma:

  • Help lead and implement Figma’s SEO strategy for current and new products.
  • Identify new and unique opportunities to increase Figma’s organic channel growth.
  • Stay updated on the latest SEO practices and techniques.
  • Perform technical audits + handle SEO backlogs for respective teams.
  • Develop end-to-end project plans (including kickoff, ticketing, workback scheduling, meetings, GTM plans, and regular reporting) to help the team deliver against a daring roadmap.
  • Monitor and evaluate the performance of SEO campaigns.
  • Provide project management leadership, clear communication and support on key initiatives across marketing.

We'd love to hear from you if you have:

  • 4+ years of in-house SEO experience
  • A consistent record of growing rankings, traffic, and or revenue through SEO tactics and experimentation.
  • Proven track record of completing projects that required cross-functional partnership
  • Demonstrated strong verbal and written communications skills.
  • Experience using project management software
  • Experience using SEO tools like Ahrefs, Stat, Screaming Frog, Google Search Console, and Bing Webmaster Tools.

While it’s not required, it’s an added plus if you also have:

  • Experience preferably in an Enterprise SaaS company
  • Experience demonstrating programmatic SEO strategies to scale organic traffic growth
  • Experience working on international SEO + localization strategies
  • Familiarity with HTML, CSS, JavaScript, and other front-end web programming language

At Figma, one of our values is Grow as you go. We believe in hiring smart, curious people who are excited to learn and develop their skills. If you’re excited about this role but your past experience doesn’t align perfectly with the points outlined in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.

Pay Transparency Disclosure

If based in Figma’s San Francisco or New York hub offices, this role has the annual base salary range stated below.    

Job level and actual compensation will be decided based on factors including, but not limited to, individual qualifications objectively assessed during the interview process (including skills and prior relevant experience, potential impact, and scope of role), market demands, and specific work location. The listed range is a guideline, and the range for this role may be modified. For roles that are available to be filled remotely, the pay range is localized according to employee work location by a factor of between 80% and 100% of range. Please discuss your specific work location with your recruiter for more information. 

Figma offers equity to employees, as well a competitive package of additional benefits, including health, dental & vision, retirement with company contribution, parental leave & reproductive or family planning support, mental health & wellness benefits, generous PTO, company recharge days, a learning & development stipend, a work from home stipend, and cell phone reimbursement.  Figma also offers sales incentive pay for most sales roles and an annual bonus plan for eligible non-sales roles. Figma’s compensation and benefits are subject to change and may be modified in the future. You may view our Pay Transparency Policy by clicking on the corresponding link.

Annual Base Salary Range (SF/NY Hub):

$102,000$238,000 USD

At Figma we celebrate and support our differences. We know employing a team rich in diverse thoughts, experiences, and opinions allows our employees, our product and our community to flourish. Figma is an equal opportunity workplace - we are dedicated to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity/expression, veteran status, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

We will work to ensure individuals with disabilities are provided reasonable accommodation to apply for a role, participate in the interview process, perform essential job functions, and receive other benefits and privileges of employment. If you require accommodation, please reach out to [email protected]. These modifications enable an individual with a disability to have an equal opportunity not only to get a job, but successfully perform their job tasks to the same extent as people without disabilities. 

Examples of accommodations include but are not limited to: 

  • Holding interviews in an accessible location
  • Enabling closed captioning on video conferencing
  • Ensuring all written communication be compatible with screen readers
  • Changing the mode or format of interviews 

By applying for this job, the candidate acknowledges and agrees that any personal data contained in their application or supporting materials will be processed in accordance with Figma's Candidate Privacy Notice.

Top Skills

Ahrefs
Bing Webmaster Tools
CSS
Google Search Console
HTML
JavaScript
Project Management Software
Screaming Frog
Seo Tools
Stat
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The Company
HQ: San Francisco, CA
1,000 Employees
Hybrid Workplace
Year Founded: 2012

What We Do

Born on the Web, Figma helps teams create, share, test, and ship better designs from start to finish. Companies like Microsoft, Google, and Slack use Figma to boost creative productivity while keeping everyone on the same page.

Why Work With Us

We’re multiplayer people who live by our values, celebrate our differences, and care deeply about each other and our users. Making design accessible to all is a lofty goal. We’re just getting started and could use your help—join us!

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