Product Marketer

Posted 11 Days Ago
Palo Alto, CA
Mid level
Artificial Intelligence • Internet of Things • Machine Learning • Software • Analytics • Industrial • Manufacturing
Arch Systems Inc: AI Built for the Factory
The Role
Responsible for driving product marketing initiatives, developing positioning and messaging, enabling sales teams, and executing go-to-market strategies for AI-powered SaaS solutions in manufacturing.
Summary Generated by Built In

About the Role

Arch Systems is seeking an experienced and strategic Product Marketer to join our dynamic Marketing team.
The ideal candidate is a strategic and savvy Product Marketing professional who excels at bridging sophisticated technology with compelling storytelling. With a passion for AI-driven innovation and manufacturing excellence, they can skillfully translate complex technical concepts into clear, persuasive narratives that resonate with both technical and business audiences.

This person will be driven to increase adoption, support sales success, and position our sophisticated SaaS solutions as market leaders. Reporting directly to the VP of Communications & Marketing, the Product Marketer will own key product marketing initiatives and work closely with our Directors of Marketing Initiatives and Demand Generation to define strategy and execute multiple projects across various product areas.

What You Will Own & Drive:

  • Messaging & Positioning: Develop clear, compelling, and differentiated messaging that resonates with manufacturing stakeholders, including engineers, IT leaders, and executives.
  • Sales Enablement: Create robust sales enablement materials such as product documentation, engaging presentations, battle cards, and competitive analyses for knowledgeable buyers.
  • Go-to-Market Strategy: Lead product launches from ideation through post-launch analysis, working closely with product and engineering teams to ensure impactful and accurate launch strategies.
  • Market & Competitive Intelligence: Conduct comprehensive market research and competitive analysis, providing actionable insights around product capabilities, market trends, and industry dynamics.
  • Customer Advocacy & Insights: Engage actively with customers to document use cases, workflows, and success stories, building a strong customer advocacy program.
  • Content Development: Collaborate closely with subject matter experts and the marketing team to produce insightful technical content such as white papers, technical briefs, case studies, webinars, and knowledgebase articles.
  • Sales Training: Develop and deliver training to equip sales and customer success teams with a deep understanding of product value, capabilities, and industry-specific use cases.

    What You Bring to the Table:

    • Bachelor’s degree in Marketing, Business, Communications, Engineering, Computer Science, or a related field.
    • 4+ years of Product Marketing experience, ideally with B2B SaaS products involving AI/ML, analytics, or manufacturing technology.
    • Demonstrated ability to communicate complex technical concepts to diverse stakeholders effectively.
    • Excellent writing, communication, and presentation skills.
    • Familiarity with marketing tools (Hubspot CRM, project management tools such as Asana or Trello, analytics software, and content management systems).
    • Strong project management skills, with proven ability to lead cross-functional initiatives.

      What Will Make You Stand Out:

      • Hands-on experience or understanding of AI/ML solutions in manufacturing.
      • Strong knowledge of manufacturing industry challenges, digital transformation, and Industry 4.0.
      • Proven track record of successful product launches, driving measurable business outcomes.
      • Data-driven mindset with experience leveraging analytics for marketing decisions.
      • Genuine passion for AI technology and continuous learning within the manufacturing industry.

        How We Will Support You:

        • Innovate with Impact: Be part of a team developing transformative data products that optimize and revolutionize manufacturing operations globally. Your work will directly impact efficiency, sustainability, and growth for some of the world’s leading industrial companies.
        • Collaborative Environment: Join a passionate, multidisciplinary team that values innovation, open communication, and teamwork. We foster a culture of continuous learning, mutual respect, and cross-functional collaboration, empowering everyone to contribute meaningfully.
        • Growth & Development Opportunities: Advance your career through hands-on experience in product leadership, data-driven decision-making, and technical innovation. Arch supports professional development with pathways for skill enhancement, leadership growth, and increasing product vision expertise.
        • Equity & Ownership: Share in the company’s success through equity ownership, aligning your personal success with Arch’s mission and growth.
        • Remote-First Flexibility: Embrace a remote-first work culture that provides flexibility and balance, supporting productivity and connection in a collaborative virtual environment.

        Why Join Us:

        Arch Systems is redefining manufacturing intelligence with AI-guided actions for global manufacturing. You will have the opportunity to join a team that is committed to innovation, collaboration, and redefining manufacturing through advanced AI. Play a key role in shaping the future of manufacturing technology in a supportive, remote-first environment.

        Application Process

        Please submit resumes in English. We encourage passionate applicants to apply, even if they don’t meet every qualification. At Arch, we value authenticity and believe in hiring individuals as their full, unique selves. We’re committed to fostering an environment where team members can leverage their strengths while continuously learning and growing. Don’t let imposter syndrome hold you back—if you’re excited about this opportunity, we’d love to hear from you!

        About Arch Systems

        At Arch Systems, we empower discrete manufacturing facilities with deep data insights that enable optimal efficiency, precise KPIs, and proactive decision-making. We work with leading manufacturers to integrate and optimize their data for actionable intelligence, fueling productivity and operational excellence

        Compensation Practices

        Our commitment to equitable compensation is central to our values. We benchmark our compensation structure against competitive market rates, specifically using data from the San Francisco Bay Area, to ensure fair and transparent pay practices. Our structure comprises a base salary, performance-based incentives, and, where applicable, equity ownership to align with our long-term vision.

        For US-based employees, our benefits package includes comprehensive healthcare options for both employees and dependents, retirement contributions, and other supportive resources for wellbeing and development.

        International applicants who join through our trusted global partners will receive benefits specific to their region and will also be granted non-qualified stock options (NQSOs) from Arch Systems, enabling them to share in our company’s success.
        Remote Equal

        Arch champions a remote-first work environment since its inception, promoting flexibility and inclusivity across all teams. While we welcome talent from diverse locations, we currently do not offer visa sponsorship. Ideal candidates for this position will be located in Pacific or Mountain Time Zone (UTC−08:00 or UTC-07:00/-06:00).

        Arch is committed to full compliance with regulations from the Office of Foreign Assets Control (OFAC) to ensure alignment with all applicable sanctions programs. This means we do not engage in transactions or employment practices that conflict with OFAC regulations, including the hiring of individuals residing in regions subject to US sanctions.

        Top Skills

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        What the Team is Saying

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        The Company
        85 Employees
        Remote Workplace
        Year Founded: 2015

        What We Do

        At Arch Systems, we empower discrete manufacturing facilities with deep data insights that enable optimal efficiency, precise KPIs, and proactive decision-making. We work with leading manufacturers to integrate and optimize their data for actionable intelligence, fueling productivity and operational excellence.

        Why Work With Us

        Arch Systems is revolutionizing manufacturing with cutting-edge IoT solutions, empowering efficiency and sustainability at scale. Our collaborative, mission-driven culture values innovation, diversity, and personal growth. Join us to make a real-world impact, shape the future of industry, and grow alongside a passionate, visionary team.

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        Arch Systems Inc. Offices

        Remote Workspace

        Employees work remotely.

        At Arch, we embrace a remote-first culture that fosters flexibility, collaboration, and connection. Our policies prioritize clear communication, equitable access to tools, and inclusive practices, ensuring every team member feels empowered and suppor

        Typical time on-site: None
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