Growth Marketing Lead

Posted 5 Days Ago
Be an Early Applicant
San Francisco, CA
Senior level
Marketing Tech • Social Media • Automation
The Role
Lead growth marketing initiatives for Scrollmark, creating affiliate programs and content engines while collaborating with teams to influence the product roadmap.
Summary Generated by Built In

Join us in a high-impact role where you'll shape the GTM motion for Scrollmark's visual generative social media platform. At Scrollmark, we’re building the industry’s leading AI-first social media management platform—empowering brands to grow fanbases, nurture audiences, and drive revenue. We’re expanding our capabilities to include cutting-edge image and video generation, giving you a direct influence on our product roadmap and company growth.

We’ve raised $8M in seed funding from top-tier investors including Mayfield, Jackson Square Ventures, Lemniscap, Shakti, and Aperiam. As an early-stage startup, we’re seeking team members who combine growth marketing expertise with a self-starter attitude. Reporting directly to our CEO and collaborating closely with sales leaders, you’ll have the autonomy to drive efforts that make a lasting impact.
What You’ll Do

  • Create an affiliate program: Seed and design an affiliate program to help social sellers talk more about Scrollmark

  • Define a content engine: Define and develop in-house content engine across SEO, longform video, and shortform video

  • Collaborate & Innovate: Work with cross-functional teams—including designers, product managers, and engineers—to prototype and roll out new features that drive measurable results.

  • Strategize & Execute: Contribute to the overall roadmap, champion best practices, and help shape Scrollmark’s future in generative imagery and video.

What We’re Looking For

  • 5+ Years of Experience: At least 5 years of professional experience (2020 graduate or earlier) with a proven track record in driving traffic and leads.

  • Expertise in PLG: Demonstrated experience growing the marketing function 0-to-1 at a PLG startup. Bonus points if the startup is in the social media, influencer, or creator space.

  • Expertise working with engineering: Comfort working with an engineering team to drive solutions to help drive more leads

  • Self-Starter Attitude: Comfortable taking initiative and independently driving efforts from concept to impact in a fast-paced environment.

Top Skills

Content Marketing
Seo
Social Media Platforms
Video Marketing
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The Company
HQ: Milpitas, CA
23 Employees
On-site Workplace

What We Do

Scrollmark is changing social media marketing with our cutting-edge automation platform. We empower businesses to create customized journeys that 3X marketing effectiveness through social messaging. With 90% open rates and 15% conversion rates, our auto-DMs outperform traditional channels.

Our suite of solutions includes:

Social loyalty automation
Lead generation
Social commerce
Community management
Customer support

Scrollmark's AI-powered features like journey mapping, social CRM, and analytics help you grow your fanbase, maximize organic reach, and boost paid social ROAS. We integrate seamlessly with major social media platforms and martech tools.

Don't just post. Build your community, drive engagement, and maximize your social ROI with Scrollmark.

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