Go-To-Market Engineering Lead

Posted 22 Days Ago
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Hiring Remotely in United States
Remote
Senior level
AdTech • Marketing Tech
The Role
Lead the development of Go-To-Market workflows, automate marketing processes, integrate data, and optimize revenue-generating systems for B2B companies.
Summary Generated by Built In

Description
About Us

We’re building the demand generation firm we always wanted to work with when we were in house. Traditional agencies are too slow, too siloed, and too disconnected from revenue. They're caught in outdated models—prioritizing billable hours over results, creative over conversion, and activity over impact. We’re taking a radically different approach—blending deep marketing expertise with technical execution to build scalable, automated, and high-performing GTM systems.

The Role

We’re doubling down on Go-To-Market Engineering—the intersection of marketing, automation, and AI-driven systems—to help B2B companies scale smarter. We’re looking for a GTM Engineer who can build, optimize, and automate revenue-generating workflows using tools like Zapier, RB2B, Clay, and other modern marketing technology solutions.

This isn’t your typical marketing ops role. You’ll be at the forefront of Revenue Automation, crafting systems that connect data, personalize engagement, and unlock new growth opportunities. If you have a POV on how GTM tech should evolve, love experimenting with emerging tools, and can architect scalable solutions, we want to talk.

What You’ll Do

  • Architect & Automate GTM workflows using tools like Zapier, Clay, RB2B, and other modern no-code/low-code platforms.
  • Integrate & Optimize marketing and sales data across CRM, enrichment tools, and outbound platforms.
  • Experiment & Iterate on new ways to scale personalized outreach, inbound conversion, and pipeline velocity.
  • Collaborate with Clients & Teams to design data-driven growth strategies and execute high-impact automation.
  • Evaluate & Recommend emerging GTM technologies to improve efficiency and performance.
  • Measure & Report on system effectiveness, ensuring our automation efforts drive real revenue outcomes.
Requirements
What You Bring
  • 5+ years experience in GTM, marketing operations, or sales automation—either in-house, at a startup, or at an agency.
  • Familiarity with tools like Zapier, RB2B, Clay, HubSpot, Clearbit, Apollo, Segment, or similar.
  • Strong understanding of data enrichment, workflow automation, attribution modeling, and outbound personalization at scale.
  • A problem-solving mindset—comfortable building, testing, and optimizing technical solutions.
  • A POV on the future of GTM tech and how automation can drive better marketing and sales execution.
  • Ability to work autonomously in a fast-paced, high-growth environment.

Why Join Us?

  • Be part of a high-growth agency redefining how B2B companies go to market.
  • Work with cutting-edge tools and shape the future of GTM engineering.
  • Collaborate with fast-moving, ambitious clients in SaaS and B2B tech.
  • Opportunity to own and drive high-impact automation initiatives.

Competitive compensation, flexible work environment, and a team that values innovation over bureaucracy.

Benefits
  • Comprehensive health benefits including health, dental, vision, and more.
  • Fully remote culture
  • Flexible work schedules
  • Unlimited PTO and sick leave policies
  • 401k company match
  • Parental leave
  • Work from home stipend

Top Skills

Apollo
Clay
Clearbit
Hubspot
Rb2B
Segment
Zapier
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The Company
Boston, Massachusetts
18 Employees
On-site Workplace
Year Founded: 2017

What We Do

Demand Generation consulting for high growth tech. A marketing firm built with in-house perspective from our years of experience building demand generation teams in software

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